# Dubb

> Dubb is a video sales platform that bundles screen and camera recording with the outreach infrastructure around it: branded video landing pages with calls to action, broadcast email and two-way SMS campaigns, automation sequences triggered by viewing behavior, a teleprompter, retargeting pixels, an AI sales agent for lead research and CRM updates, and integrations with HubSpot, Salesforce, and 3,000-plus apps, starting with a free plan of 25 SD videos.

- Category: Async Video Messaging (https://saastracker.org/categories/video-messaging)
- Website: https://dubb.com
- Starting price: $0 (Starter), then $42 per user per month billed annually (Pro)
- Free plan: 25 SD videos with video email and SMS, basic landing pages, mobile and desktop apps, Gmail, Outlook, and LinkedIn integration, custom branding, AI features, and campaigns.
- Free trial: 7 days on paid features, no credit card required, plus a permanent free Starter plan
- Founded: 2018, HQ: Los Angeles, California, United States, Ownership: Private, founder-led
- Profile last reviewed: 2026-08-22
- Canonical profile: https://saastracker.org/products/dubb

## Overview

Dubb was founded in Los Angeles by Ruben Dua and Darius Santos and has spent most of a decade building outward from the recorder rather than deeper into it. Where Loom perfected capture and Vidyard perfected analytics, Dubb decided the missing piece was everything that happens after you press stop: the landing page, the email that carries the link, the text message when email fails, the automation that fires when someone watches, and the retargeting pixel that follows them afterwards.

That makes it an unusual purchase. Most tools in this category assume you already run Outreach, Smartlead, or HubSpot Sequences and want video to plug into it. Dubb assumes you might not, and gives you broadcast email, two-way SMS, automation workflows, and a lightweight CRM in the same subscription. For a small business that has been meaning to buy a sequencer and a video tool, one bill covering both is genuinely attractive. For a team with a mature sales stack, half of what you are paying for duplicates what you already own.

Pricing is self-serve and legible. Starter is free with 25 SD videos and, unusually for a free tier, includes video email and SMS, basic landing pages, custom branding, AI features, and campaigns. Pro is $59 a month or $42 billed annually and unlocks unlimited HD video, campaigns, custom CTAs, the teleprompter, and the AI Productivity Suite. Pro Plus is $129 monthly or $90 annually and adds automation workflows, 4K, retargeting pixels, and a custom domain. Enterprise is quote-only for SSO, admin controls, and Salesforce. The AI Sales Agent is a separate $50 a month.

The obvious criticism is that Dubb does many things adequately rather than a few things brilliantly. The recorder is not as good as Loom's, the personalization is name insertion rather than voice-cloned dynamic video, and the analytics do not reach Vidyard's depth. But the free tier is one of the most feature-complete in this category, the AI layer is unusually broad with four named assistants, and for a solo operator or a small team without an existing outreach stack, the bundle is a defensible way to buy.

## How it works

1. You record from wherever you work: a Chrome extension inside Gmail, LinkedIn, or your CRM, a desktop app for macOS and Windows that supports presenting PowerPoint and PDF files, or the mobile apps. A built-in teleprompter lets you read a script while looking into the camera.

2. Dubb builds a video landing page from a template or a saved preset, carrying your branding, calls to action, a real-time chat box, and any supporting material. QR codes let the same page bridge offline material into the online funnel.

3. You send it. Broadcast email inserts each recipient's name into a personalized template, two-way SMS delivers the link by text where email would be ignored, and both can run as sequences triggered by delays, tags, or viewing activity.

4. Behavior drives what happens next. Automation workflows on Pro Plus fire on views, clicks, and tags, and retargeting pixels let paid ads follow people who watched but did not act, which no other tool in this category ships.

5. Engagement lands in Dubb's own CRM view with real-time tracking of views, clicks, and conversions, and pushes into HubSpot, Salesforce, Slack, and Outlook, with 3,000-plus further connections available.

## Best for

Solo operators, small sales teams, agencies, and relationship-driven businesses like real estate, insurance, and financial services that want video plus email, SMS, landing pages, and automation on one self-serve bill rather than assembling a stack.

## Not the right fit for

- Teams with a mature sales stack; if you already run Outreach or Smartlead plus HubSpot, you are paying for broadcast email, SMS, automation, and a CRM that duplicate tools you own.
- Anyone needing dynamic per-prospect video; Dubb personalizes by inserting a name into an email template, not by cloning your voice or generating a background from the prospect's own website, so Sendspark and Potion do that job and Dubb does not.
- Internal team communication; the recorder is weaker than Loom's, the embedding story is thinner, and none of the campaign machinery is useful when the audience is your own colleagues.
- Buyers who want a focused, elegant tool; Dubb ships four separately named AI assistants, a CRM, an SMS platform, and a video recorder, and the surface area shows in the interface.
- Organizations requiring SSO or Salesforce integration on a published price; both sit on the quote-only Enterprise tier despite the rest of the lineup being transparently self-serve.

## Features

### Recording and capture

Broad surface coverage with one feature nobody else bothers to ship.

- **Chrome extension recording**: Record screen and webcam directly inside Gmail, LinkedIn, or your CRM without leaving the tab you are working in.
- **Desktop app with document presentation**: The macOS and Windows app supports recording over PowerPoint and PDF files, so a pitch deck walkthrough does not require screen-sharing gymnastics.
- **Mobile apps**: iPhone and Android recording for filming on the move, which is how field sales and real estate users mostly work.
- **Teleprompter**: Read your script while looking straight into the camera. This is the single most practically useful feature Dubb has and almost nobody else in this category ships it.
- **Resolution by tier**: Free is limited to 25 SD videos; Pro unlocks unlimited HD; Pro Plus goes to 4K, which matters for dense screen content.

### Video pages and calls to action

Where Dubb puts more thought than the recorder itself.

- **Video page templates**: Prebuilt page layouts so a new campaign does not start from a blank canvas.
- **Video page presets**: Save a favored configuration of branding, CTA, and layout and reuse it, which is how a team keeps pages consistent without a designer.
- **Custom CTAs**: Buttons and next steps attached to the page from the Pro tier, so watching converts into booking, buying, or replying.
- **Dubb Messaging**: A real-time chat box beneath the video so a viewer can respond in the moment rather than switching to email, which is a genuine differentiator in this category.
- **QR codes**: Generate a QR code for any video page so print material, signage, or a business card leads into the same tracked funnel.
- **YouTube integration**: Wrap a YouTube-hosted video in a Dubb page with your own CTAs and design so you keep hosting economics without losing conversion control.
- **Custom domain**: Pro Plus serves video pages from your own domain, keeping a third-party vendor name out of the link.

### Email, SMS, and automation

The outreach infrastructure that makes Dubb a different kind of purchase.

- **Broadcast email**: Send video to a list with personalized templates inserting each recipient's name, included even on the free Starter plan.
- **Two-way SMS**: Deliver video links by text and receive replies in the same thread. Open rates on SMS dwarf email, and no other tool in this category ships a text channel.
- **Automation workflows**: Pro Plus adds sequences triggered by delays, tags, and viewing activity, so a prospect who watched 80 percent of a video gets a different follow-up than one who never opened it.
- **Ad retargeting pixels**: Drop a pixel on your video pages so paid advertising can follow viewers who did not convert. This is unique in the category and turns a video send into a top-of-funnel event.
- **Campaigns on the free tier**: Video email and SMS plus campaigns are included at $0, which makes Dubb's free plan meaningfully more capable than Loom's or Vidyard's.

### AI assistants

Four named assistants, sold partly inside the plan and partly as an add-on.

- **Dubb Sales Agent**: A separately priced $50 a month agent covering lead generation and research, email and phone verification, autonomous CRM updates, inbox triage, scheduled tasks, and 3,000-plus app connections, with 50,000 AI credits included.
- **SIA, the sales interactive assistant**: A chatbot living on your video landing pages so a viewer with a question gets an answer without booking a call.
- **OTTO**: An in-platform assistant for navigating and operating Dubb itself rather than for prospect-facing work.
- **Ava**: Avatar video generation for producing video without recording, which is Dubb's answer to Potion and Hippo Video's digital twins.
- **Caira**: Video performance coaching that analyzes how your videos perform and suggests changes, which is closer to sales coaching than anything else here offers.
- **AI Productivity Suite**: Included from the Pro tier, covering script assistance and content generation around the video itself.

### CRM, analytics, and administration

Enough to run a small team, with the enterprise controls behind a quote.

- **Dubb CRM**: Real-time tracking of views, clicks, and conversions in a built-in contact view, so a solo operator does not need a separate CRM to start.
- **HubSpot and Salesforce integration**: Native CRM connections, though Salesforce and the broader CRM integration set are Enterprise-tier features.
- **3,000-plus app connections**: Broad automation reach through the Sales Agent and integration layer, covering most of the long tail of small-business tooling.
- **Team management**: Seat and permission management for small teams, with admin and team controls proper reserved for Enterprise.
- **Custom branding**: Available even on the free Starter plan, with full custom branding on Pro Plus, which is more generous than most competitors.
- **SSO**: Single sign-on on the quote-only Enterprise tier alongside security and compliance controls.

## Use cases

- **Real estate agent working a farm area**: Two hundred past clients and neighborhood contacts, no CRM, no sequencer, and email that gets ignored because everyone sends the same market update. Outcome: Dubb Pro at $42 annually covers video recorded on a phone at a listing, broadcast email with each name inserted, SMS delivery for people who never open email, and a QR code on the yard sign leading to the same tracked page.
- **Solo consultant with no sales stack**: Wants video outreach, a landing page, and follow-up automation, and does not want three subscriptions to get there. Outcome: The free Starter plan proves the loop with 25 videos, email and SMS included, and Pro Plus at $90 annually adds automation workflows, a custom domain, and retargeting pixels on one bill.
- **Insurance agency team of six**: Renewal season means the same explanation delivered by phone hundreds of times, and half the clients never answer. Outcome: A recorded explanation with the teleprompter keeping delivery consistent, sent by SMS where phones get answered and email where they do not, with automation escalating only the people who never watched.
- **Agency running client campaigns**: Multiple clients each needing branded video, a landing page, follow-up, and reporting, without spinning up a separate stack per client. Outcome: Custom domains and page presets per client on Pro Plus, retargeting pixels feeding each client's ad accounts, and the $50 Sales Agent handling lead research and CRM hygiene across accounts.

## Pricing

Freemium per-user subscription with published prices through Pro Plus, a quote-only Enterprise tier, and a separately priced AI Sales Agent add-on.

- **Starter**: $0 per user per month. 25 SD videos; Video email and SMS; Basic landing pages; Mobile and desktop apps, Gmail, Outlook, and LinkedIn integration; Custom branding, AI features, and campaigns. Including SMS, campaigns, and custom branding at $0 makes this one of the most feature-complete free tiers in the category.
- **Pro**: $59 per user per month billed monthly, $42 billed annually at $499 per user per year. Unlimited HD video; Email and SMS campaigns; Custom branding and CTAs; Teleprompter; AI Productivity Suite and Sales Interactive Assistant. Marked as the most popular plan. The teleprompter alone changes how consistent an unpracticed seller sounds.
- **Pro Plus**: $129 per user per month billed monthly, $90 billed annually at $1,080 per user per year. Unlimited 4K video; Automation workflows; Ad pixel retargeting; Full custom branding and custom domain; Custom account setup plus 1:1 training and coaching. Automation workflows and retargeting pixels are the reason to be here; both are genuinely uncommon in this category.
- **Enterprise**: Custom quote only, volume pricing. Dedicated account manager; Admin and team controls; Security and compliance controls; Salesforce, HubSpot, and custom CRM integrations; Custom integrations, API, and SSO.

Add-ons:

- AI Sales Agent ($50 per month, 50,000 AI credits included): Lead generation and research, email and phone verification, autonomous CRM updates, inbox triage, scheduled tasks, and 3,000-plus app connections. Seven-day trial with 25,000 free credits.

Billing notes:

- Annual billing is a substantial discount: Pro drops from $59 to $42 per month at $499 per user per year, and Pro Plus from $129 to $90 at $1,080 per user per year.
- The AI Sales Agent is billed separately at $50 a month and metered in AI credits, so an all-in Pro seat with the agent is closer to $92 a month than $42.
- Salesforce integration, SSO, admin controls, and the API all sit on the quote-only Enterprise tier, which is the sharpest cliff in an otherwise transparent lineup.
- The free Starter tier caps at 25 SD videos but keeps email, SMS, campaigns, custom branding, and AI features, so it is a working product rather than a demo.
- All plans include a free trial with no credit card required and can be cancelled at any time.

Value assessment: Dubb's value depends entirely on what you already own. If you have no sequencer, no SMS channel, no landing page builder, and no CRM, then Pro Plus at $90 a month billed annually replacing four subscriptions is excellent value, and the free Starter tier with email, SMS, campaigns, and branding at $0 is the most useful free plan in this category after Bonjoro's. If you already run Outreach or Smartlead alongside HubSpot, you are paying for duplicated infrastructure and would get better video for less from Hippo Video Pro at $20 or Loom Business at $15. The AI Sales Agent at $50 is a separate judgement entirely and should be evaluated as a lead-research tool rather than as part of the video purchase.

## Strengths

- The only tool in this category with two-way SMS, which reaches people who have stopped opening email and is a genuine advantage in relationship-driven industries.
- Ad retargeting pixels on video pages turn a send into a top-of-funnel event that paid advertising can follow up, which nobody else here ships.
- The free Starter plan includes video email, SMS, campaigns, landing pages, custom branding, and AI features, which is far more product at $0 than Loom or Vidyard give away.
- A built-in teleprompter makes an unpracticed seller sound consistent, and it is baffling that competitors do not ship one.
- Automation workflows triggered by viewing behavior mean follow-up is differentiated by engagement rather than sent on a fixed cadence.
- Desktop recording over PowerPoint and PDF files handles the deck-walkthrough use case that pure screen recorders make awkward.
- Genuinely self-serve pricing published through Pro Plus, with strong annual discounts and no sales call required to buy real capability.

## Limitations

- Personalization is name insertion into an email template, not voice cloning or dynamic backgrounds, so Dubb cannot do what Sendspark and Potion do.
- The recorder and editor are weaker than Loom's, with no equivalent of filler word removal, chaptering, or embedding across hundreds of tools.
- Salesforce integration, SSO, admin controls, and API access all require an Enterprise quote, which is inconsistent with the otherwise transparent pricing.
- Feature sprawl is real: four named AI assistants, a CRM, an SMS platform, campaigns, and a recorder in one interface, and the product is harder to learn as a result.
- The AI Sales Agent is a separate $50 subscription metered in credits, which muddies what a Dubb deployment actually costs.
- Analytics do not reach Vidyard's depth, with no account-level intent aggregation and no Marketo or Gong integration.
- Limited public funding and company information, so financial stability is harder to assess than with the venture-backed or Atlassian-owned alternatives.

## Comparisons

- **Dubb vs Loom**: Loom is a better recorder with better editing, transcription in 50-plus languages, and embedding across 400-plus tools, at $15 to $20 a seat. Dubb records adequately and then gives you email, SMS, landing pages, automation, and retargeting on top. Buy Loom if your videos go to colleagues and you already have an outreach stack; buy Dubb if the video is going to prospects and you need the sending infrastructure in the same subscription.
- **Dubb vs Vidyard**: Vidyard has deeper analytics, AI avatars, and CRM writeback into Salesforce, HubSpot, Marketo, and Gong, but Starter is $59 per seat annually and CRM sits behind a Teams quote. Dubb costs $42 annually on Pro and includes the sequencer, SMS, and landing pages Vidyard assumes you already own. Choose Vidyard if you have a revenue stack and need video to log into it; choose Dubb if you do not have a stack and want one bill.
- **Dubb vs Sendspark**: Sendspark generates genuinely personalized video per prospect using voice cloning, dynamic backgrounds from their own website, and animated GIF thumbnails, at $99 a month for three seats, but assumes you run Smartlead or Outreach for delivery. Dubb has weaker personalization and ships the delivery itself, including SMS. Take Sendspark if the video needs to be individually personal; take Dubb if getting it delivered and followed up is the harder problem.
- **Dubb vs Hippo Video**: Hippo Video is cheaper per seat, at $20 on Pro and $60 on Teams annually, with published CRM integrations, AI avatars, and interactive polls, and it integrates into your existing sequencer. Dubb replaces the sequencer instead, adding SMS, automation, and retargeting. Pick Hippo Video if you already run Outreach or Salesloft; pick Dubb if you would otherwise have to go buy one.

## Implementation

- Setup time: An hour to a first sent video and a working landing page. Connecting Gmail or Outlook and installing the extension is quick; configuring SMS, campaigns, and automation workflows is a half-day project and is where most of the value sits.
- Learning curve: Higher than the focused tools because there is far more product. A user who only records and sends will be fluent in twenty minutes. A team using campaigns, automation, retargeting, and the AI assistants should expect a week and should take the 1:1 training included on Pro Plus.
- Onboarding: Self-serve through Pro Plus, with onboarding training included on Pro and custom account setup plus 1:1 training and coaching on Pro Plus. Enterprise adds a dedicated account manager and custom team strategy.
- Migration: Contacts and lists import readily since Dubb runs its own CRM and campaign layer. Leaving is more disruptive than with a pure recorder because you are unwinding email, SMS, automation, and hosting at once, and video page links already sent to prospects break on cancellation. Export contacts and engagement data before ending a subscription.

## Platform, API & security

- Platforms: Chrome extension, macOS desktop app, Windows desktop app, iOS, Android, Web
- API: API and custom integrations on the Enterprise tier; the AI Sales Agent brings 3,000-plus app connections on lower tiers without a general-purpose API.
- Compliance: GDPR, Security and compliance controls on the Enterprise tier
- Data residency: Not published as a self-serve option.
- SSO: Single sign-on on the quote-only Enterprise tier.
- Security notes: Custom domains on Pro Plus and custom branding from the free tier. Admin and team controls, security and compliance controls, and SSO are Enterprise features, so a security review will push a self-serve buyer into a sales conversation.

## Support

- Channels: Self-serve support on the free tier, Onboarding training on Pro, 1:1 training and coaching on Pro Plus, Dedicated account manager on Enterprise
- Documentation: Documentation and training material covering recording, video pages, campaigns, SMS, automation, the AI assistants, and integrations.
- Community: Long-running founder-led content operation including a podcast and video marketing community; an active user base in real estate, insurance, and financial services.

## Company

- Founded: 2018
- Founders: Ruben Dua, Darius Santos
- Headquarters: Los Angeles, California, United States
- Ownership: Private, founder-led
- Employees: Not disclosed
- Funding: Funding rounds are not publicly disclosed; Dubb operates as a founder-led private company.

Timeline:

- 2018: Founded in Los Angeles by Ruben Dua and Darius Santos as an end-to-end platform for hosting, sharing, and tracking video across Gmail, Outlook, LinkedIn, and SMS.
- 2020: Builds out video landing pages, calls to action, and the campaign layer, positioning as video plus outreach rather than a recorder.
- 2021: Launches Dubb Enterprise for sales leaders, adding admin controls, CRM integrations, and team management.
- 2023: Adds automation workflows triggered by viewing behavior and ad retargeting pixels on video pages, both uncommon in this category.
- 2025: Ships a set of named AI assistants including SIA for landing pages, OTTO in-platform, Ava for avatar video, and Caira for performance coaching.
- 2026: Launches the Dubb Sales Agent as a separate $50 per month product covering lead research, verification, autonomous CRM updates, and inbox triage, with 3,000-plus app connections.

## Integrations

Gmail and Outlook, LinkedIn, HubSpot, Salesforce (Enterprise tier), Slack, YouTube, Zapier, 3,000-plus app connections via the AI Sales Agent, SMS delivery and two-way messaging

## FAQ

### What is Dubb?

Dubb is a video sales platform that bundles recording with the outreach infrastructure around it: branded video landing pages with calls to action, broadcast email, two-way SMS, automation sequences triggered by viewing behavior, a teleprompter, retargeting pixels, and an AI sales agent. It runs as a Chrome extension, desktop apps for macOS and Windows, and mobile apps, and starts free with 25 SD videos.

### How much does Dubb cost?

Starter is free with 25 SD videos. Pro is $59 per user per month billed monthly or $42 billed annually at $499 per user per year. Pro Plus is $129 monthly or $90 annually at $1,080 per user per year. Enterprise is quote-only. The AI Sales Agent is a separate $50 per month including 50,000 AI credits, with a seven-day trial and 25,000 free credits.

### What makes Dubb different from Loom or Vidyard?

It ships the sending infrastructure. Loom and Vidyard assume you already have a sequencer, an SMS channel, and a landing page builder, and give you the video. Dubb gives you broadcast email, two-way SMS, video landing pages, automation workflows, retargeting pixels, and a lightweight CRM in the same subscription. That is redundant if you have a sales stack and very useful if you do not.

### Does Dubb really send SMS?

Yes, two-way SMS is a first-class channel and is included even on the free Starter plan. You deliver the video link by text and receive replies in the same thread. No other tool in this category has a text channel, and for real estate, insurance, and financial services, where email open rates are dire and phones get answered, it is often the single reason to choose Dubb.

### Can Dubb do dynamic per-prospect video personalization?

No. Dubb personalizes by inserting each recipient's name into an email template around a shared video. It does not clone your voice, generate a background from the prospect's own website, or produce an animated GIF thumbnail per contact. For that you want Sendspark or Potion. Dubb's Ava assistant does generate avatar video, which is a different capability from per-prospect personalization.

### What does Dubb's free plan actually include?

Twenty-five SD videos plus video email and SMS, basic landing pages, mobile and desktop apps, Gmail, Outlook, and LinkedIn integration, custom branding, AI features, and campaigns. That is substantially more capability at $0 than Loom, Vidyard, or Hippo Video give away, and it is enough to run a real outreach test rather than just evaluate a recorder.

### What are the retargeting pixels for?

Pro Plus lets you drop an advertising pixel on your video landing pages, so people who watched your video but did not act can be followed by paid ads afterwards. This is unique in the category and it changes what a video send is: instead of an isolated touch, it becomes a top-of-funnel event that feeds a paid channel. It only makes sense if you actually run paid advertising.

### What are Dubb's AI assistants?

There are five named pieces. The Dubb Sales Agent is a separate $50 a month product for lead research, email and phone verification, autonomous CRM updates, and inbox triage. SIA is a chatbot on your landing pages. OTTO helps you operate Dubb itself. Ava generates avatar video. Caira coaches you on video performance. The AI Productivity Suite is included from the Pro tier.

### Does Dubb integrate with Salesforce?

Yes, but only on the quote-only Enterprise tier, along with SSO, admin and team controls, custom integrations, and API access. HubSpot connectivity is available more broadly. This is the sharpest cliff in an otherwise transparent pricing structure, and a team that needs Salesforce logging should budget for a sales conversation.

### Who owns Dubb and how stable is it?

Dubb is a private founder-led company based in Los Angeles, founded by Ruben Dua and Darius Santos. Funding rounds are not publicly disclosed, which makes financial stability harder to assess than with venture-backed Vidyard or Atlassian-owned Loom. It has been operating for the better part of a decade with an established user base in real estate, insurance, and financial services.

## Editorial verdict

Dubb is the right answer to a question most of this category ignores: what if you do not already have a sales stack. Video plus broadcast email plus two-way SMS plus landing pages plus behavior-triggered automation plus retargeting pixels, self-serve at $42 a month billed annually on Pro and $90 on Pro Plus, replaces four subscriptions for a solo operator or a small relationship-driven team. The free Starter plan, which keeps email, SMS, campaigns, and custom branding, is one of the most useful free tiers here, and the teleprompter is a small feature with an outsized effect on how a nervous seller sounds. The case against is equally clear. The recorder is worse than Loom's, the personalization is name insertion rather than dynamic video, the analytics do not reach Vidyard's depth, and Salesforce, SSO, and API access all require an Enterprise quote. If you already run Outreach and HubSpot, buy a better video tool. If you were about to go buy a sequencer, buy Dubb instead.

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Source: SaaSTracker (https://saastracker.org), an independent editorial project. This profile is compiled from public information, carries no peer reviews or paid placement, and was last reviewed 2026-08-22. Awards are judged on published criteria: https://saastracker.org/methodology