# GMB Everywhere

> GMB Everywhere is a Chrome extension for local SEO that adds audit buttons beside every business listing on Google Maps, the Local Finder, and the Google Search 3-pack, showing primary and secondary categories, profile identifiers, review and post audits, a single-point rank check from any location (Teleport), side-by-side competitor comparison (Local Scan), a website audit, and AI writers for posts, review replies, descriptions, and Q&A; it has a free plan with 5 views a month and a Power User plan at $30 a month or $15 a month billed annually ($180 a year), licensed per user.

- Category: Local SEO & Listings (https://saastracker.org/categories/local-seo)
- Website: https://www.gmbeverywhere.com
- Starting price: Free; Power User $30 per user per month, or $15 per month billed annually ($180 a year)
- Free plan: Free with no credit card: 5 combined views a month across audits, Teleport, and AI tools, plus 5 lifetime views each of Category Finder, Local Scan, Website Audit, and the GBP Image Generator; competitor categories on Maps are always shown.
- Free trial: No
- Founded: 2021, HQ: Mississauga, Ontario, Canada (developer address on the Chrome Web Store listing), Ownership: Private (developed by Upwards Company Inc.)
- Profile last reviewed: 2026-09-27
- Canonical profile: https://saastracker.org/products/gmb-everywhere

## Key facts

| Attribute | Value | Source |
| --- | --- | --- |
| Starting price | Free; Power User $30/mo monthly, or $15/mo billed annually ($180) | app.gmbeverywhere.com/release7/admin-pages/pricing.html, 2026-09-27 |
| Free trial | None advertised; free plan instead | app.gmbeverywhere.com/release7/admin-pages/pricing.html, 2026-09-27 |
| Free plan | 5 views a month, plus 5 lifetime uses each of Category Finder, Local Scan, Website Audit, Image Generator | app.gmbeverywhere.com/release7/admin-pages/pricing.html, 2026-09-27 |
| Pricing shape | One unlimited paid plan, monthly or annual (annual is 50% off) | app.gmbeverywhere.com/release7/admin-pages/pricing.html, 2026-09-27 |
| Pricing meter | Per user; license cannot be shared; unlimited GBP listings | app.gmbeverywhere.com/release7/admin-pages/pricing.html, 2026-09-27 |
| API access | None advertised | gmbeverywhere.com, 2026-09-27 |
| White label | None advertised | gmbeverywhere.com, 2026-09-27 |

## Overview

GMB Everywhere is built by Upwards Company Inc., whose Chrome Web Store developer listing gives an address in Mississauga, Ontario, Canada. The product is a browser extension rather than a dashboard: once it is installed, category labels and audit buttons appear directly on Google Maps, the Local Finder, and search results, so the research happens on the page where the rankings are. The website says it is trusted by more than 250,000 users, and the Chrome Web Store listing showed 300,000 users and a 4.6 rating from 112 reviews on the day we checked.

In this category it is a research and audit tool, not a listings manager. It does not distribute citations, sync data to directories, publish posts on a schedule, or run recurring geo-grid scans. What it does is make the competitive facts of a Google Business Profile visible in seconds: which primary category a competitor really uses (marked with a star, since the category shown is not always the primary one), its Place ID, CID, and knowledge panel ID, its services and attributes, how its reviews and posts have trended, and where it ranks for a keyword from a pin dropped anywhere on the map.

Pricing is flat and cheap. The free plan gives 5 combined views a month across audits, Teleport, and AI tools, plus 5 lifetime views each of Category Finder, Local Scan, Website Audit, and the GBP Image Generator. Power User removes every limit and works on unlimited listings in all locations for $30 a month, or $15 a month billed annually at $180 a year, which the pricing page labels 50% off. The license is per user and cannot be shared, prices exclude tax, there is no contract, and cancellation takes effect at the end of the current period. Bulk licensing is available by contacting the vendor.

The trade-offs follow from the format. Everything runs in Chrome on a signed-in account, so there is no API, no white-label reporting, no scheduled tracking, and no team workspace. Teleport checks rank at one point at a time rather than across a grid, so it answers a sales question or a spot check well but will not replace a geo-grid tracker for monthly client reporting. The vendor publishes no founding date; the earliest dated vendor asset we found is its YouTube channel, created on April 12, 2021, and the site's guides carry re-publication dates from 2026, so the company's age is not established from its own pages.

## How it works

1. You install the extension from the Chrome Web Store, pin it, and log in. The free plan needs no credit card. From then on, visiting maps.google.com, the Local Finder, or a Google results page with a local pack shows categories beside every listing and adds GMB Everywhere buttons to each profile.

2. Clicking a button opens the relevant audit on the page: Basic Audit for identifiers, claim status, services, attributes, and review and post links; Review Audit for rating trends, keyword frequency, and sentiment; Post Audit for posting frequency and content; Website Audit for the site linked from the profile; and Category Finder for related categories, services, and search traffic by category.

3. Local Scan compares every business in a Maps result side by side on categories, services, reviews, attributes, and location advantage. Teleport opens a map where you enter a keyword, drop a pin, and click Teleport Me Here to see your rank and the full list of competitors from that exact spot.

4. The AI tools, reached from the extension or at link.gmbeverywhere.com/ai-tools, draft Google Business Profile posts, review responses in a chosen tone (Casual, Professional, or Friendly-Expert), business descriptions, Q&A entries, and Facebook posts, which you then edit and paste into the profile yourself.

## Best for

Local SEO freelancers, small agencies, and business owners who want fast competitive research on Google Business Profiles (categories, services, reviews, posts, and spot rank checks) inside Google Maps itself, for less than any subscription dashboard in the category.

## Not the right fit for

- Agencies that need recurring geo-grid rank tracking and white-label client reports; Teleport checks one point at a time and there is no reporting module.
- Businesses that want listings distributed and synced across directories, or citations built, which the extension does not do.
- Teams that want to publish posts, reply to reviews, or update profiles automatically; the AI tools draft text that you paste in by hand.
- Anyone not on Chrome or wanting shared team access: the product is a Chrome extension and the license is per user and cannot be shared.
- Buyers who need an API, SSO, or documented security and compliance attestations, none of which are published.

## Features

### Profile research on Google Maps

The free core that made the extension popular: data shown beside every listing.

- **Competitor categories on Maps**: Primary and secondary categories display automatically beside any business on Google Maps, the Local Finder, and search results, with the primary category marked by a star. The homepage says this view is always free.
- **Basic Audit**: Claim status, location data, Place ID, CID, Business Profile ID, knowledge panel link, review request and review display links, post links, services, attributes, and what the vendor describes as 40+ additional data points and tools.
- **Same-address and same-website detection**: Basic Audit lists other businesses at the same address and other businesses using the same website, which helps spot duplicate or spam listings.
- **External map comparison**: Shortcuts to compare how the business appears on maps outside Google, from the Basic Audit panel.
- **Unclaimed listing check**: The audit shows whether a profile is claimed, which the vendor's guides use to find unclaimed listings worth pitching or recovering.
- **Service area lookup**: Shows the service area a service-area business has set on its profile (listed cities and zip codes, or a radius), where the business has defined one.
- **Products and review links**: Basic Audit collects a profile's Products link, review request link, and review display link in one place, so you can check a competitor's product listings or hand a client a direct review link.

### Competitive analysis

Comparing a profile against the businesses it competes with.

- **Local Scan**: One click on a Maps search compares every listed business on categories, services, reviews, attributes, and location advantage, to show what the leaders have that you do not. Free accounts get 5 lifetime scans.
- **Teleport rank check**: Enter a keyword, drop a pin anywhere in the world, and see the profile's rank and the full ordered list of competitors from that point, with a tool to draw and measure distance from the business.
- **Category Finder**: Suggests related categories from real data, the services associated with each category, and traffic potential per category, and can extract suggestions from a website URL or an AI chat. Free accounts get 5 lifetime uses.
- **Website Audit**: Audits the website linked to a profile for local SEO signals, schema markup, and on-page issues, and checks name, address, phone, hours, and categories on the site against the profile.

### Reviews and posts

Audits of the two activity signals competitors are judged on.

- **Review Audit**: Charts review volume and rating over time, calculates the rating, and filters reviews by custom criteria for any profile, yours or a competitor's.
- **Review keyword and sentiment analysis**: A word cloud and table of the most frequent review keywords with sentiment polarity, which the vendor suggests checking daily to catch complaints and praise early.
- **Post Audit**: A timeline of a profile's Google Business Profile posts with frequency, character counts, links and media used, and performance insights from public data.

### AI content tools

Drafting help for the text a profile needs, pasted in manually.

- **AI GBP Post Generator**: Drafts Google Business Profile posts, including offer and seasonal event posts, for you to edit and publish.
- **AI Review Response Generator**: Drafts replies to reviews in a Casual, Professional, or Friendly-Expert tone; the vendor's guide recommends working through low-star reviews first and personalizing each draft before posting.
- **AI description, Q&A, and Facebook post generators**: Drafts a business description, question-and-answer entries for the profile, and Facebook posts to reuse profile content on social.
- **GBP Image Generator**: Generates images for profile use; unlimited on Power User and 5 lifetime uses on the free plan.

## Use cases

- **Local SEO freelancer pitching a prospect**: Before a sales call with a dentist, the freelancer wants to show exactly why three competitors outrank the practice in the map pack. Outcome: Local Scan compares categories, services, and reviews across the whole result in one click, Teleport shows the practice's rank from a few neighborhoods, and Category Finder surfaces the secondary categories the leaders use, all inside Google Maps on a $15-a-month annual Power User license.
- **Owner of a single-location business**: The owner suspects the profile is missing categories and services competitors list, but cannot justify a monthly agency tool. Outcome: The free plan shows competitor categories on every listing and 5 audit views a month; Category Finder's lifetime allowance and the AI description and post writers cover a one-off clean-up without a subscription.
- **Small agency doing monthly profile maintenance**: Account managers spend hours drafting review replies and posts for a dozen client profiles and checking whether competitors are posting more often. Outcome: Post Audit shows each competitor's posting cadence, the AI Review Response Generator drafts replies in a consistent tone, and Review Audit's keyword view flags new complaints. Each account manager needs a license, since seats cannot be shared.
- **Consultant cleaning up spam listings**: A client is losing map pack visibility to what look like fake or duplicate listings in its area. Outcome: Basic Audit reveals claim status, identifiers, and other businesses at the same address or using the same website, which gives the evidence needed to report suspect listings to Google.

## Pricing

Freemium, per user. A free plan with monthly and lifetime view limits, and one paid plan (Power User) with unlimited use, sold monthly or annually. No contract; cancellation ends the subscription at the end of the current period. Bulk licensing by contacting the vendor.

- **Free**: $0 per month. 5 views per month across audits, Teleport, and AI tools combined; 5 lifetime views each of Category Finder, Local Scan, and Website Audit; 5 lifetime GBP Image Generator uses; Basic, Teleport, Review, and Post audits and all AI writers within the limits; Usage limit refreshes each month.
- **Power User (annual)**: $15 per user per month, billed annually at $180. Unlimited audit, Teleport, Local Scan, Category Finder, Website Audit, and AI tool views; Unlimited GBP Image Generator; Works in all locations and with unlimited GBP listings; View unlimited GMB categories. The pricing page labels this 50% off the monthly rate and marks it Most Popular.
- **Power User (monthly)**: $30 per user per month. Same unlimited features as the annual plan; No contract; cancel any time, effective at the end of the period.

Billing notes:

- Both billing options checked (the page lists them side by side): Power User is $30 a month billed monthly, or $180 a year billed annually, which works out to $15 a month.
- The license is per user and cannot be shared, so a team of three account managers needs three licenses.
- Prices exclude any applicable taxes.
- No trial of the paid plan is advertised; the free plan with its view limits serves that purpose.
- Bulk licensing deals are available by contacting the vendor; no bulk price is published.

Value assessment: At $15 a month on annual billing, GMB Everywhere is among the cheapest paid tools in local SEO, and the free plan alone covers occasional research. For competitive audits, category research, and spot rank checks it replaces the research half of several subscriptions, which is the vendor's own pitch. It is not a like-for-like substitute for a geo-grid tracker or a listings platform, though: there is no scheduled tracking, reporting, API, or listing sync, so most agencies will pair it with one of those rather than cancel them. Judge it as a research tool for each person doing profile work, where it is excellent value.

### Entry price history

Dates are when SaaSTracker checked the vendor's published pricing, not when the vendor changed it.

Entry price first recorded on 27 September 2026. It will be re-checked when this category next comes round the rotation.

| Checked | Entry price | Normalised | Event | Note |
| --- | --- | --- | --- | --- |
| 2026-09-27 | Free; Power User $30 per user per month, or $15 per month billed annually ($180 a year) | $30 monthly, per-user | recorded |  |

## Strengths

- Works where the research happens: category labels and audit buttons appear on Google Maps, the Local Finder, and search results with no separate dashboard to learn.
- A usable free plan with no card, and a paid plan at $15 a month on annual billing that removes every limit and covers unlimited listings.
- Surfaces hard-to-find profile facts quickly, including the true primary category, Place ID, CID, knowledge panel ID, claim status, and businesses sharing an address or website.
- Competitive depth for the price: Local Scan, Teleport rank checks from any location worldwide, review sentiment, and post cadence in one extension.
- Large installed base, with 300,000 users and a 4.6 rating on the Chrome Web Store listing when checked.

## Limitations

- Teleport checks one point at a time; there is no geo-grid heatmap or scheduled rank tracking.
- No listings distribution, citation building, scheduled posting, or direct publishing to the profile; AI drafts are copied in by hand.
- No white-label reports, team workspace, or API, and licenses are per user and cannot be shared.
- Chrome only, per the product's own description and install flow.
- The vendor publishes no founding date, team size, or security documentation, and the site mixes its own guides with promotion of a third-party tool (Merchynt's Paige).

## Comparisons

- **GMB Everywhere vs Local Falcon**: Local Falcon runs geo-grid scans that show visibility across a whole area, on a credit plan starting around $25 a month. GMB Everywhere's Teleport checks rank from one dropped pin at a time, but it adds category, review, post, and website audits on top of Google Maps for $15 a month on annual billing. Use Local Falcon when you need area-wide heatmaps for reporting; use GMB Everywhere for quick competitive research and spot checks, and many agencies will run both.
- **GMB Everywhere vs Local Dominator**: Local Dominator is an agency platform from $39 a month ($33 billed annually) with geo-grid tracking, organic and AI visibility tracking, white-label reports, and an API on higher tiers. GMB Everywhere is a Chrome extension with none of the scheduled tracking or reporting, but it is half the price or free, and its on-map audits make competitor research faster. Pick Local Dominator to track and report; pick GMB Everywhere to investigate profiles cheaply.
- **GMB Everywhere vs Localo**: Localo gives a single business a guided task list for optimizing its Google Business Profile, from roughly $19 per location per month. GMB Everywhere does not tell you what to do next in that way, but it shows exactly what competitors do differently, across unlimited listings, for $15 a month per user on annual billing. A single owner who wants to be told what to fix should try Localo; someone who researches many profiles should take GMB Everywhere.
- **GMB Everywhere vs Merchynt Paige**: Paige is an AI agent that posts, replies to reviews, and optimizes a Google Business Profile automatically for $99 per profile per month. GMB Everywhere's AI tools only draft text you paste in yourself, but it costs a fraction of that and covers unlimited profiles for research. Buy Paige to hand off profile upkeep entirely; use GMB Everywhere when you want to do the work yourself with better competitive information.

## Pairs well with

GMB Everywhere is a local SEO tool, and a team running it still has 7 neighbouring categories to staff. The pick in each is Otterly.AI for SEO & content marketing, Testimonial.to for testimonials & social proof, AdCreative.ai for paid ads management, WhatConverts for call tracking & attribution, Postiz for social media management, Framer for landing page builders and DashThis for client reporting dashboards, each the leading tool in that category on published criteria.

| Category | Ideal pairing | Because | Benefit |
| --- | --- | --- | --- |
| SEO & Content Marketing | [Otterly.AI](https://saastracker.org/products/otterly-ai) (Innovation) | GMB Everywhere sends buyers elsewhere for recurring geo-grid rank tracking and white-label client reports. Otterly.AI adds tracking on every plan. | Pages get written for demand that already exists, and ranking movement is visible rather than guessed. |
| Testimonials & Social Proof | [Testimonial.to](https://saastracker.org/products/testimonial-to) (Innovation) | GMB Everywhere lists the vendor publishes no founding date among its limits. Testimonial.to adds Brand Monitor across X. | Real customer proof sits on the pages where people decide, not only on a review site. |
| Paid Ads Management | [AdCreative.ai](https://saastracker.org/products/adcreative-ai) (Innovation) | GMB Everywhere is built for local SEO, not paid ads. AdCreative.ai adds Creative Insights closes the loop by reading real performance back from connected. | Budget moves to what converts without somebody logging into three ad platforms every morning. |
| Call Tracking & Attribution | [WhatConverts](https://saastracker.org/products/whatconverts) (Ease of Use) | GMB Everywhere is built for local SEO, not call tracking. WhatConverts adds excellent agency tooling. | Phone calls get attributed to the campaign that caused them, like every other conversion. |
| Social Media Management | [Postiz](https://saastracker.org/products/postiz) (Innovation) | GMB Everywhere is built for local SEO, not social. Postiz adds best flat pricing. | A month of posts goes out from one queue, and the numbers say which ones earned attention. |
| Landing Page Builders | [Framer](https://saastracker.org/products/framer) (Innovation) | GMB Everywhere is built for local SEO, not landing pages. Framer adds bandwidth-based pricing rather than visitor-based pricing. | A campaign page ships the same afternoon without waiting on an engineer. |
| Client Reporting Dashboards | [DashThis](https://saastracker.org/products/dashthis) (Ease of Use) | GMB Everywhere is built for local SEO, not reporting. DashThis adds full white labeling, custom domain, and custom email sender. | Clients get their numbers on a schedule, and nobody spends Monday morning in a spreadsheet. |

Pairings follow the SaaSTracker methodology (https://saastracker.org/methodology): the leading tool in each complementary category, chosen on published criteria. Placement cannot be purchased.

## Implementation

- Setup time: Minutes: install from the Chrome Web Store, pin the extension, log in, and open Google Maps. The vendor's four-minute demo video covers the full feature set.
- Learning curve: Low. Each feature is a button beside a listing, and the vendor publishes step-by-step guides for Teleport, Review Audit, Local Scan, and the AI tools. Interpreting what the audits mean for rankings takes local SEO knowledge the tool does not supply.
- Onboarding: Self-serve, with a video tutorial, a library of guides on the website, live chat on the website, and a Facebook community group.
- Migration: Nothing to migrate: the extension reads public profile data on Google's pages and stores no listings of yours. The vendor notes it does not allow exporting data from Google Maps, so keep your own records of audit findings.

## Platform, API & security

- Platforms: Google Chrome extension, Web pages for AI tools and account management (app.gmbeverywhere.com, link.gmbeverywhere.com)
- API: No public API is advertised.
- Compliance: No compliance certifications advertised on the pages reviewed
- Data residency: Not published.
- SSO: Not offered.
- Security notes: The Chrome Web Store listing discloses that the extension handles personally identifiable information, location, and website content, and declares that data is not sold to third parties or used for unrelated purposes. The listing marks the developer as a non-trader, so EU consumer rights do not apply to the contract.

## Support

- Channels: Live chat on the website, Email (gmbeverywhere@gmail.com, per the Chrome Web Store listing)
- Documentation: A guides library on gmbeverywhere.com covering each feature and general Google Business Profile practice, plus a demo video on YouTube.
- Community: A Facebook group for users, linked from the website.

## Company

- Founded: 2021
- Headquarters: Mississauga, Ontario, Canada (developer address on the Chrome Web Store listing)
- Ownership: Private (developed by Upwards Company Inc.)
- Employees: Not disclosed
- Funding: Not disclosed. The vendor publishes no founding year; 2021 is a proxy taken from the creation date of the company's own YouTube channel (joined April 12, 2021), the earliest dated vendor asset found. The website's copyright footer reads 2025 and is not a founding date.

Timeline:

- 2021: The GMB Everywhere YouTube channel is created on April 12, the earliest dated vendor record found (used as a founding proxy).
- 2022: The vendor publishes its four-minute full product demo video on YouTube in December.
- 2026: Chrome extension version 5.8.0 released on August 21; the website claims 250,000+ users and the Chrome Web Store listing shows 300,000.

## Integrations

Google Maps, Google Local Finder, Google Search local pack, Google Business Profile (read from public pages), Facebook (AI post drafts)

## FAQ

### What is GMB Everywhere?

GMB Everywhere is a Chrome extension for local SEO. It shows the categories of every business on Google Maps and adds audit buttons for profile data, reviews, posts, competitor comparison, rank checks from any location, website audits, and AI writing tools for Google Business Profiles.

### How much does GMB Everywhere cost?

There is a free plan. Power User costs $30 per user per month, or $180 a year billed annually, which is $15 a month. Prices exclude tax, and bulk licensing is available by contacting the vendor.

### What does the free plan include?

Competitor categories on Maps are always free. The free plan also gives 5 views a month across audits, Teleport, and AI tools combined, plus 5 lifetime views each of Category Finder, Local Scan, Website Audit, and the GBP Image Generator. No credit card is required.

### Is GMB Everywhere part of Google?

No. The vendor states it is an independent third-party tool, developed by Upwards Company Inc., that works on Google Maps and other Google pages.

### Can I share one license with my team?

No. The pricing page says the license is per user and cannot be shared, so each person who uses it needs their own plan.

### Does GMB Everywhere do geo-grid rank tracking?

Not in the heatmap sense. Teleport checks a profile's rank for a keyword from one location you choose on the map, and shows the competitors ranked there. You can repeat it for different spots, but there is no grid scan or scheduled tracking.

### Can it post to my Google Business Profile or reply to reviews automatically?

No. The AI tools draft posts, review replies, descriptions, and Q&A that you edit and paste into the profile yourself.

### How do I cancel?

Log in to the dashboard, open Account Information, then Membership, and cancel. There is no contract, and the subscription ends at the end of the current period.

### Does it work outside Chrome?

The product is distributed as a Chrome extension through the Chrome Web Store, and the vendor documents only the Chrome install flow.

### What should I pair GMB Everywhere with?

GMB Everywhere is a local SEO tool, and a team running it still has 7 neighbouring categories to staff. The pick in each is Otterly.AI for SEO & content marketing, Testimonial.to for testimonials & social proof, AdCreative.ai for paid ads management, WhatConverts for call tracking & attribution, Postiz for social media management, Framer for landing page builders and DashThis for client reporting dashboards, each the leading tool in that category on published criteria.

### What do I pair with GMB Everywhere for SEO & Content Marketing?

Otterly.AI. GMB Everywhere sends buyers elsewhere for recurring geo-grid rank tracking and white-label client reports. Otterly.AI adds tracking on every plan.

### Is GMB Everywhere enough on its own?

For local SEO, yes. GMB Everywhere does not cover testimonials & social proof, paid ads management and call tracking & attribution, and its own profile says so; Testimonial.to, AdCreative.ai and WhatConverts are the tools that fill those gaps.

## Editorial verdict

GMB Everywhere is the cheapest serious research tool in local SEO and one of the most convenient, because it puts the answers on Google Maps where you are already looking. For a freelancer, a small agency, or an owner auditing competitors, the free plan is genuinely useful and the $15-a-month annual Power User plan removes every limit across unlimited listings. Its limits are structural: Teleport is a single-point check rather than a grid, the AI tools draft but do not publish, and there is no reporting, API, team sharing, or listings management. Treat it as the research layer each person on the team carries in their browser, and keep a geo-grid tracker or listings platform alongside it if clients expect monthly reports.

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Source: SaaSTracker (https://saastracker.org), an independent editorial project. This profile is compiled from public information, carries no peer reviews or paid placement, and was last reviewed 2026-09-27. Awards are judged on published criteria: https://saastracker.org/methodology