Is ChartMogul or Retently cheaper?

ChartMogul starts at $0 under $10,000 MRR, then $59 per month (Starter) (free plan available). Retently starts at $99 per month (Ecommerce Basic) (14 days trial).

ChartMogul vs Retently

An independent, review-free comparison compiled by the SaaSTracker editorial team. Both products are profiled in full, and neither can pay for placement here.

The short answer

Both sides assessed

ChartMogul compared with Retently

Retently measures customer sentiment through NPS, CSAT, and CES surveys from $99 a month; ChartMogul measures revenue behavior from $0. Sentiment tells you why customers may leave, revenue tells you whether they did. If you can only fund one, start with ChartMogul because it is free at small scale and because behavior is more reliable than stated intent.

Retently compared with ChartMogul

ChartMogul reports what customers actually did with their money and is free under $10,000 MRR; Retently reports what they say they feel, from $99. Behavior is the more reliable signal and the cheaper one to start with. Run ChartMogul first to know whether you have a churn problem at all, then add Retently to understand the why behind the number.

Choose ChartMogul if

Subscription companies of any size that need a revenue number they can defend, especially early-stage teams who fit inside the free plan under $10,000 MRR and want board-grade metrics without paying for them, and teams that want a light CRM and outreach sequences sitting on the same data.

Choose Retently if

Subscription and ecommerce businesses that already have a retention motion and want an earlier warning signal for it, particularly teams running a customer success or support function who will actually act on a detractor alert rather than letting it sit in a dashboard.

Side by side

13 attributes

Attribute	ChartMogul	Retently
Category	Retention	Retention
Starting price	$0 under $10,000 MRR, then $59 per month (Starter) (free plan available)	$99 per month (Ecommerce Basic) (14 days trial)
Pricing model	Freemium, with paid tiers priced on a sliding scale by the annual recurring revenue tracked in the account. Team seats and billing source counts also vary by tier.	Flat monthly subscription metered by survey volume, with seats and API access varying by tier. No percentage of revenue and no per-response fee.
Free plan	Free for companies up to $10,000 MRR, including SaaS metric tracking, unified lead, trial, and billing data, customer segmentation, and workflow automation.	No
Free trial	14 days on paid tiers, no credit card required	14 days, no credit card required
Best for	Subscription companies of any size that need a revenue number they can defend, especially early-stage teams who fit inside the free plan under $10,000 MRR and want board-grade metrics without paying for them, and teams that want a light CRM and outreach sequences sitting on the same data.	Subscription and ecommerce businesses that already have a retention motion and want an earlier warning signal for it, particularly teams running a customer success or support function who will actually act on a detractor alert rather than letting it sit in a dashboard.
Setup time	Minutes. Connect Stripe or another billing source and historical data backfills automatically, producing full metrics and cohort curves immediately rather than accumulating them going forward. Custom attributes and segmentation take longer and are where the real value is unlocked.	A day to first campaign. Connect a data source or import customers, choose a methodology and channel, write the question, and send. The in-app and feedback-button channels require a small front-end embed, which is the only engineering work involved.
Learning curve	Low for anyone who knows SaaS metrics vocabulary. The genuine skill is in defining segments and attributes that make the data actionable, and in resisting the temptation to treat a good-looking dashboard as work completed.	Low to send surveys, moderate to run a program that works. The genuine skills are in survey timing (asking at the wrong moment produces garbage), sampling (avoiding fatigue while getting enough responses to be representative), and building the follow-up process that makes the data worth collecting.
Platforms	Web app, Scheduled email reporting, Dashboards, Import API, CSV import	Web app, Email and SMS delivery, In-app survey embed, Embedded and link surveys, Feedback button, Kiosk mode, MCP server on Pro
Compliance	GDPR, Two-factor authentication, Data encryption and disaster recovery provisions	GDPR, Standard data protection controls for survey response data
Founded	2014	2016
Headquarters	Berlin, Germany	Palo Alto, California, United States
Ownership	Independent, seed-strapped, profitable	Independent and bootstrapped

Strengths and limitations

ChartMogul

Strengths

A genuinely free plan up to $10,000 MRR with full metrics, segmentation, and automation, which is unmatched anywhere in this category.
The data normalization is the real product: refunds, prorations, coupons, add-ons, overages, and multi-currency FX all handled explicitly rather than approximated.
Splits MRR movement into new, expansion, contraction, churn, and reactivation, which is the view that turns a vague churn worry into a specific problem.
Historical backfill means you get years of cohort data the moment you connect, rather than waiting a year to have anything useful.

Limitations

It prevents no churn. No dunning, no retries, no cancel flows, no offers. You will need a second product for any actual intervention, and the category name should not fool you.
Starter caps at three team members, which forces many small companies onto Pro for seat reasons rather than revenue reasons.
Starter allows one billing source, so any company billing through both a web checkout and an app store needs Pro.
The Enterprise floor of $19,900 a year above $10M ARR is a sharp cliff and takes you out of self-serve entirely.

Retently

Strengths

Three survey methodologies covering genuinely different questions, rather than the single NPS score most competitors stop at.
Seven delivery channels including SMS, in-app, kiosk, and a persistent feedback button, which matters because response rate determines whether any of the data means anything.
AI feedback classification included from the $99 entry tier rather than reserved for an expensive upper plan.
The AI agent reads reviews and support tickets alongside surveys, so themes are corroborated across sources instead of resting on one channel.

Limitations

It prevents no churn on its own. Retently produces a signal and an alert; if nobody is staffed to respond, you have added a survey and changed nothing.
No dunning, no card retries, no cancel flows, and no offers, so the entire involuntary-churn half of this category is untouched.
Stated sentiment is a weaker predictor than behavior. A customer who scores you a 9 and then leaves is a common and frustrating outcome, and NPS response samples skew toward the strongly opinionated.
Plans are named and shaped for ecommerce, and survey volume as the metered unit fits a small B2B SaaS poorly.

Pricing compared

ChartMogul

Freemium, with paid tiers priced on a sliding scale by the annual recurring revenue tracked in the account. Team seats and billing source counts also vary by tier.

Free$0
Starter$59 to $707
Pro$99 to $1,199
EnterpriseFrom $19,900

The free plan under $10,000 MRR is the best value in this entire category, because correct subscription metrics at zero cost is not something any competitor matches. Starter at $59 and Pro at $99 remain cheap relative to Baremetrics, and the CRM and sequence layer on Pro adds something Baremetrics does not have. What you must not do is buy this as a retention product. ChartMogul will make your churn legible and will not reduce it by a single basis point, so budget for a recovery or deflection tool separately. Judged as revenue data infrastructure, it is priced well below what it would cost to build and maintain internally.

Retently

Flat monthly subscription metered by survey volume, with seats and API access varying by tier. No percentage of revenue and no per-response fee.

Ecommerce Basic$99
Ecommerce Pro$299
EnterpriseQuote

Retently is well priced for what it does and easy to overvalue for what it does not. Three methodologies, seven channels, AI classification from the entry tier, and an MCP server on Pro is a lot of capability for $99 to $299, and the flexibility of month-to-month with no commitment lowers the risk further. But it produces a signal, not a save. Every dollar of value depends on someone acting on a detractor alert, and companies without a customer success or support motion to receive that alert will get a well-designed dashboard and no retention improvement. Buy it as an input to a process you already run, never as the process itself.

Editorial verdict on each

ChartMogul

Best Value

ChartMogul is the best free product in this category and one of the best paid ones, provided you understand what you are buying. It makes subscription revenue legible with a rigor that spreadsheets and homemade dashboards do not achieve, splits churn into the pieces you can actually act on, and is free until $10,000 MRR, which means there is no good reason for an early-stage company to be guessing at its numbers. The independence and eleven years of profitability are a real asset for a vendor holding your revenue history. But it prevents nothing. If you buy ChartMogul expecting churn to fall, you have bought a thermometer expecting it to lower the fever. Use it to diagnose, then spend a couple of hundred dollars on Stunning or Churnkey to treat what you find, and be honest with yourself about which of the two you are actually doing.

Read the full ChartMogul profile

Retently

Retently is a good feedback platform sitting at the edge of a retention category, and buying it well means being clear about that. Three methodologies, seven channels, AI classification from the entry tier, and an MCP server on Pro is genuinely a lot of capability for $99 to $299 a month, and month-to-month terms with a no-card trial make it easy to test. The signal it produces is real and often moves before behavior does, which is valuable if you have annual B2B contracts that no dunning tool or cancel flow can reach. But it saves nobody on its own. Every dollar of return depends on a human receiving a detractor alert and doing something about it, and if that human does not exist you have bought a survey tool and called it retention. Third or fourth purchase in this category, not the first.

Read the full Retently profile

ChartMogul profile last reviewed 2026-08-22; Retently last reviewed 2026-08-22. Pricing is compiled from public sources and can change without notice. See our methodology.