Is Crunchbase or Trigify cheaper?

Crunchbase starts at $0 (Free), then $49 per user per month billed annually for Pro (free plan available). Trigify starts at $40 per month (Starter) (14 days trial).

Crunchbase vs Trigify

An independent, review-free comparison compiled by the SaaSTracker editorial team. Both products are profiled in full, and neither can pay for placement here.

The short answer

Editorial assessment

Crunchbase compared with Trigify

Trigify listens to public social and community activity for person-level signals and routes them into a CRM or sequencer from $40 a month. Crunchbase watches institutional events at the company level and emails you an alert. Trigify tells you a named human just did something; Crunchbase tells you a company just raised eleven million. Most teams want both, and neither replaces the other.

Choose Crunchbase if

Founders and small sales teams whose best trigger is a recent funding round, recruiters targeting newly funded companies, investors and corporate development teams tracking a market, and anyone who needs a defensible source for who invested in whom.

Choose Trigify if

Founder-led and small sales teams selling into markets where buyers are visibly active on LinkedIn, X, or Reddit, agencies running signal-based outbound for several clients at once, and technical GTM operators who want signals available through an API or MCP rather than trapped in a vendor dashboard.

Side by side

13 attributes

Attribute	Crunchbase	Trigify
Category	Signals	Signals
Starting price	$0 (Free), then $49 per user per month billed annually for Pro (free plan available)	$40 per month (Starter) (14 days trial)
Pricing model	Per-seat subscription across free, Pro, Business, and quoted Enterprise tiers, with annual billing roughly half the monthly rate.	Self-serve credit-based subscription with per-plan caps on listening searches, workflows, and seats, plus published per-credit overage.
Free plan	Free search and company profile access with limited results, no advanced search, no alerts, no exports, and no Chrome extension.	No
Free trial	A free trial is offered on Pro	14 days on all self-serve plans
Best for	Founders and small sales teams whose best trigger is a recent funding round, recruiters targeting newly funded companies, investors and corporate development teams tracking a market, and anyone who needs a defensible source for who invested in whom.	Founder-led and small sales teams selling into markets where buyers are visibly active on LinkedIn, X, or Reddit, agencies running signal-based outbound for several clients at once, and technical GTM operators who want signals available through an API or MCP rather than trapped in a vendor dashboard.
Setup time	Thirty minutes. Sign up, build one advanced search matching your ICP and funding criteria, save it as an alert, and install the Chrome extension. There is no configuration project.	An afternoon. Create an account, define one listening search against a competitor's post or a topic, connect Slack, and run a historical backfill. Getting a workflow with sensible ICP filters into production is more like a week of iteration.
Learning curve	Low. The search interface is conventional and the fields mean what they say. The only real judgement call is choosing funding thresholds and recency windows that produce a list small enough to actually work.	Moderate, and the difficulty is judgement rather than software. Building searches is easy; deciding which engagement actually indicates intent, and resisting the urge to sequence everyone the tool finds, is the skill that determines whether the tool works.
Platforms	Web application, Chrome extension, REST API on Enterprise, MCP server, CSV export	Web application, REST API, Command line interface, MCP server, Chrome-based workflows via integrations
Compliance	GDPR obligations apply to the people and contact records, Enterprise-grade security terms available under a negotiated agreement	GDPR obligations apply to enriched personal data, No publicly advertised SOC 2 attestation
Founded	2007	2023
Headquarters	San Francisco, California, United States	Cardiff, United Kingdom
Ownership	Venture-backed, independent since spinning out of AOL in 2015	Venture-backed

Strengths and limitations

Crunchbase

Strengths

The most complete and most cited public record of funding rounds, investors, and acquisitions, with brand authority that makes it a defensible citation in a board deck.
Saved searches and alerts turn funding into a recurring prospecting feed with almost no setup, which is a genuinely low-effort signal motion.
Pro at $49 per seat annually billed is remarkably cheap for the quality of the underlying dataset.
Multi-source assembly across community contributions, licensed feeds, over a thousand public sources, and an in-house data team produces better coverage than any single method.

Limitations

The API is Enterprise-only and unpriced publicly, which shuts small technical teams out of automation entirely.
Coverage is heavily skewed toward venture-backed technology companies; profitable bootstrapped businesses, traditional industries, and smaller non-US markets are thin.
Export row limits are the real gate between tiers, and they are low enough on Pro to frustrate anyone running volume outbound.
Community contribution means some profiles are self-reported and out of date, and there is no obvious visual marker distinguishing a verified record from one a company updated itself two years ago.

Trigify

Strengths

Person-level social and community signals with a name attached, which is a fundamentally warmer starting point than an anonymous account-level intent score.
A $40 entry price in a category where the established players start at thousands of dollars a month, which is the difference between a startup running a signal motion and not running one.
Historical replay and backtesting let you start with a year of accumulated signals rather than waiting for new activity, so time to first value is days rather than a quarter.
The API, CLI, and MCP server are unusual at this price and make Trigify usable as a data source inside a custom stack rather than only as an app.

Limitations

The signal is only as good as your market's public behaviour, and entire industries are effectively invisible to it.
A like or comment is a weak intent signal on its own, and the volume Trigify can produce makes it easy to build a high-volume, low-relevance outbound motion if you skip the filtering work.
Public social platforms change their access rules regularly, which is a structural risk for any vendor whose core dataset is scraped from them.
No website visitor identification, no product usage ingestion, and no third-party intent feed, so it covers one slice of the signal landscape rather than the whole picture.

Pricing compared

Crunchbase

Per-seat subscription across free, Pro, Business, and quoted Enterprise tiers, with annual billing roughly half the monthly rate.

Free$0
Pro$49
Business$199
EnterpriseQuoted

Model it at two volumes. A founder on Pro at $49 a month running two saved searches and exporting a few hundred newly funded companies a month is getting the single best funding-signal feed available at a self-serve price, and nothing else in this category comes close for that specific job. A team on Business at $199 per seat exporting five thousand rows is paying about 4 cents a record plus predictions and CRM sync, which is fair but no longer cheap once you multiply by seats. The value breaks down at the API: needing programmatic access forces you into a quoted Enterprise deal, and at that point cheaper API-first vendors deserve a look. Pro is excellent value, Business is defensible, Enterprise is a different purchase entirely.

Trigify

Self-serve credit-based subscription with per-plan caps on listening searches, workflows, and seats, plus published per-credit overage.

Starter$40
Max$199
EnterpriseCustom

Trigify is the cheapest credible way to run a signal-based motion, and the gap is not small. Starter at $40 a month buys person-level social signals, job change detection, enrichment, and workflow routing in a category where the recognised leaders start at $2,500 a month and $40,000 a year. Max at $199 with 40,000 credits and full API, CLI, and MCP access is arguably underpriced for what a technical team can build on top of it. The value case breaks only if your buyers are not publicly active, in which case no amount of cheap listening produces anything worth acting on. Judged against tools that own the same signal type, this is the best capability per dollar available to a small business.

Editorial verdict on each

Crunchbase

Category Leader

Crunchbase is the default answer for funding signal and it has earned that position over nearly twenty years. Pro at $49 a seat annually billed is one of the better value purchases in this entire category if your buying trigger is a recent round: two saved searches and an alert give you a weekly list nobody else can assemble that cheaply, and the brand authority means nobody argues with the data. Buy Business only if you specifically want the predictions layer or the CRM sync, because a four times price increase for a higher export cap is not a good trade. The thing to check before committing is the API, which is Enterprise-only and unpriced, so any plan that involves automation ends in a sales conversation you should have early rather than late. And keep the coverage bias in mind: Crunchbase is excellent on venture-backed technology and quiet on everything else.

Read the full Crunchbase profile

Trigify

Trigify is the entry point to signal-based selling for companies that cannot spend $40,000 a year to find out whether signal-based selling works for them. It owns one signal type properly, public person-level social and community activity plus the job change and hiring events that surface there, and it delivers those signals all the way into a CRM, a Slack channel, or an AI agent rather than stopping at a dashboard. Buy it if your buyers post in public and you have the discipline to filter aggressively before you enrich. Do not buy it if your market is quiet online, if your best signal is on your own website or inside your product, or if you need a vendor that will pass an enterprise security review. At $40 a month with a 14-day trial, the cost of finding out is close to nothing, which is exactly the right shape for a small business testing a new motion.

Read the full Trigify profile

Crunchbase profile last reviewed 2026-08-22; Trigify last reviewed 2026-08-22. Pricing is compiled from public sources and can change without notice. See our methodology.