Drip vs GetResponse
An independent, review-free comparison compiled by the SaaSTracker editorial team. Both products are profiled in full, and neither can pay for placement here.
The short answer
Editorial assessmentGetResponse compared with Drip
Drip is ecommerce-native with much stronger Shopify behaviour data, better looking email, and a visual builder tuned for revenue flows. GetResponse is broader and cheaper, and its unlimited sends suit high-frequency promotional calendars. If your business is a store, Drip understands your data better; if it is a mixed content, webinar, and commerce operation, GetResponse covers more of it in one subscription.
Choose Drip if
Small and mid-sized ecommerce brands on Shopify, WooCommerce, BigCommerce, or Magento who want cart recovery, post-purchase flows, and list growth from one tool with no feature tiers and no send limits.
Choose GetResponse if
Small businesses, creators, coaches, and small ecommerce operators who want serious list-driven email automation with unlimited sends, plus landing pages, funnels, webinars, and course tools in one subscription, at a price bracketed by list size rather than by seat.
Side by side
13 attributes| Attribute | Drip | GetResponse |
|---|---|---|
| Category | Automation | Automation |
| Starting price | $39 per month for up to 2,500 subscribers (14 days trial) | $19 per month at 1,000 contacts (Starter) (free plan available) |
| Pricing model | A single plan with complete feature parity, priced solely on the number of active subscribers, with unlimited email sends at every level. | Subscription bracketed by contact list size across 1,000, 2,500, 5,000, 10,000, 25,000, 50,000, and 100,000 contacts, with unlimited monthly sends and included user seats. Two billing periods, monthly or twelve-month prepay at an 18 percent discount. |
| Free plan | No | A free account persists after the 14-day trial with the GetResponse badge on messages, landing pages capped at 1,000 unique visitors a month, webinars limited to 10 people, unlimited courses for up to 250 students, and restricted marketing automation. |
| Free trial | 14 days, limited to 2,500 contacts and 100 total emails, no card required | 14 days with full access to premium features and no credit card required. |
| Best for | Small and mid-sized ecommerce brands on Shopify, WooCommerce, BigCommerce, or Magento who want cart recovery, post-purchase flows, and list growth from one tool with no feature tiers and no send limits. | Small businesses, creators, coaches, and small ecommerce operators who want serious list-driven email automation with unlimited sends, plus landing pages, funnels, webinars, and course tools in one subscription, at a price bracketed by list size rather than by seat. |
| Setup time | An afternoon for a store on Shopify or WooCommerce: connect the integration, let data sync, switch on the cart abandonment recipe. A full lifecycle programme with winbacks, post-purchase sequences, and onsite capture takes a week or two of thinking rather than of building. | A few hours to import a list, authenticate a domain, and send a first campaign. A week to migrate existing autoresponders and rebuild two or three workflows properly. |
| Learning curve | Low. The workflow canvas is one of the more approachable in the category and the ecommerce recipes give a new user a working example to modify rather than a blank page. Dynamic segmentation is the concept most people take longest to use well. | Low to moderate. The email side is immediately familiar, and the workflow canvas is one of the more approachable in the category. The main friction is the breadth: webinars, funnels, courses, and the website builder each have their own logic, and new users often wander through modules they will never use. |
| Platforms | Web app, REST API, JavaScript tracking snippet, Store platform apps for Shopify, WooCommerce, BigCommerce, and Magento | Web application, iOS and Android apps, REST API, Hosted landing pages, funnels, websites, and webinar rooms |
| Compliance | GDPR, CAN-SPAM, CCPA | GDPR with EU-based processing, CAN-SPAM compliant unsubscribe handling, Double opt-in and consent field tooling, ISO 27001 certified operations |
| Founded | 2012 | 1998 |
| Headquarters | Minneapolis, Minnesota, United States | Gdansk, Poland |
| Ownership | Owned by Leadpages since July 2016 | Bootstrapped and founder-run |
Strengths and limitations
Drip
Strengths
- One plan with complete feature parity at every price point, which eliminates the upgrade-to-unlock pattern that makes most competitors exhausting to buy.
- Unlimited email sends at every tier, so send frequency is never a cost consideration and the bill depends only on list size.
- Deep native integrations with Shopify, WooCommerce, BigCommerce, and Magento carrying order, product, and browsing data automatically.
- Cart and browse abandonment recipes plus revenue attribution get a store from installation to measurable recovered revenue in a day.
Limitations
- SMS is not available to new users at all, and where it exists on legacy accounts it is US-only, which is a serious gap for ecommerce in 2026.
- No push notifications and no in-app messaging, so anything reaching a phone screen requires a second vendor entirely.
- Entirely ecommerce-shaped: no account object, no SaaS lifecycle vocabulary, and no product event model beyond what a store integration supplies.
- Subscriber-count billing means dormant contacts are billable, so a large unengaged list costs real money for no return.
GetResponse
Strengths
- Unlimited monthly email sends on every paid plan, with list size as the only meter, which removes the send-volume anxiety that shapes behaviour on metered competitors.
- User seats are included rather than charged, so a five-person team pays the same as a solo operator on the Marketer plan.
- Native webinars, course creation, paid newsletters, and a website builder mean the Creator plan genuinely replaces three or four separate subscriptions.
- Twenty-eight years of deliverability operations and a long-standing European compliance posture, from a vendor that has never had to cut corners for an investor timeline.
Limitations
- No product event stream, no real-time recomputing segments, and no warehouse or reverse ETL connector, which rules it out for product-led SaaS lifecycle messaging.
- The Starter plan's one-workflow limit makes the advertised $19 entry price misleading for anyone shopping for automation.
- No sales CRM worth the name: contact management exists but there are no pipelines, deals, or sales activity tracking.
- Pricing localises by region and the vendor does not publish a single canonical currency table, so cross-border buyers have to check their own figure.
Pricing compared
Drip
A single plan with complete feature parity, priced solely on the number of active subscribers, with unlimited email sends at every level.
- Up to 2,500 subscribers$39
- Up to 5,000 subscribers$89
- Up to 10,000 subscribers$154
- Up to 25,000 subscribers$349
- Up to 50,000 subscribers$699
- Up to 100,000 subscribers$1,399
Drip's pricing is the most honest structure in this category and, for its intended buyer, very good value. One plan, every feature, unlimited sends, and a single number that scales with list size means a store owner can budget a year ahead without reading a comparison matrix, and $89 at 5,000 subscribers with cart recovery, dynamic segmentation, onsite popups, and revenue attribution is a fair price for a complete lifecycle programme. Where the value degrades is scope. The absence of SMS for new customers is a real gap in 2026 ecommerce, there is no push or in-app channel, and if your list is large but disengaged you are paying for people who will never buy. Judged as an ecommerce email and automation engine it is well priced; judged as a multi-channel platform it is not one.
GetResponse
Subscription bracketed by contact list size across 1,000, 2,500, 5,000, 10,000, 25,000, 50,000, and 100,000 contacts, with unlimited monthly sends and included user seats. Two billing periods, monthly or twelve-month prepay at an 18 percent discount.
- Starter$19
- Marketer$59
- Creator$69
- EnterpriseCustom
Modelled at 5,000 contacts, Marketer sits in the low hundreds per month with unlimited sends, five users, unlimited workflows, tagging, scoring, cart recovery, funnels, and web push. Nothing else in this category bundles that at that price without either a per-seat multiplier or a send meter. At 50,000 contacts the bill climbs but still compares favourably against HubSpot Professional with contact blocks or EngageBay Pro across multiple seats. The Creator plan at ten dollars above Marketer, including a webinar platform and a course host, is the single best-value line item in the small-business marketing tool market. The counterweight is architectural rather than commercial: you are buying a very good list-driven platform, and no amount of value changes the fact that it cannot act on product events.
Editorial verdict on each
Drip
Drip is the easiest recommendation in this batch for one specific buyer: a small ecommerce store that wants cart recovery, post-purchase flows, and list growth working by the end of the week. One plan, every feature at every level, unlimited sends, and a price that depends only on list size makes it the most honest commercial structure in the category, and $89 a month at 5,000 subscribers buys a complete lifecycle programme with revenue attribution that tells you whether it worked. The limits are equally unambiguous. SMS is closed to new customers and US-only where it exists, there is no push and no in-app channel, and none of the architecture makes sense for a SaaS business. For a five-person company selling products online, Drip is the first thing to buy and probably the only thing. For a five-person company selling software, it is the wrong tool no matter how good the price is.
Read the full Drip profileGetResponse
GetResponse is the most quietly sensible platform in this category. Twenty-eight years old, bootstrapped, founder-run, EU-hosted, with unlimited sends, included seats, and a genuinely capable list-driven automation builder for around $59 a month at a thousand contacts. The Creator plan bundling native webinars, a course builder, and paid newsletters for ten dollars more than Marketer is the best value on offer to anyone monetising an audience. Two caveats decide whether it is right for you. The $19 Starter plan allows exactly one automation workflow, so the honest entry price is the Marketer tier. And the architecture is list-driven with no product event stream, no real-time segment engine, and no warehouse sync, which permanently rules it out as the lifecycle engine for a product-led SaaS company. Within its shape, it is excellent and underrated. Outside it, no discount helps.
Read the full GetResponse profileDrip profile last reviewed 2026-08-22; GetResponse last reviewed 2026-08-22. Pricing is compiled from public sources and can change without notice. See our methodology.