GoAffPro vs Refersion
An independent, review-free comparison compiled by the SaaSTracker editorial team. Both products are profiled in full, and neither can pay for placement here.
The short answer
Both sides assessedGoAffPro compared with Refersion
Refersion costs several times more once its 2% to 3% fee bites, and what you buy with the difference is the Refersion Marketplace, first-party tracking, and a considerably more polished platform. GoAffPro gives you the same core job for free or $49 with no revenue clip ever. If affiliate recruitment is your bottleneck, Refersion's marketplace is worth real money. If you already have partners and just need to track and pay them, GoAffPro does it for a fraction of the cost.
Refersion compared with GoAffPro
GoAffPro is the budget answer: a free tier with unlimited affiliates and revenue, $49 for the branded portal and advanced tooling, and no percentage of sales at any tier. Refersion costs several times more once the percentage bites but is a considerably more polished platform with a marketplace behind it. A store watching every dollar should start on GoAffPro; a brand that wants inbound affiliate applications and better tracking should pay for Refersion.
Choose GoAffPro if
Small and mid-sized ecommerce stores on Shopify, WooCommerce, or any of a dozen other platforms that want a real affiliate program with no percentage taken from their sales, and particularly stores whose margins cannot absorb a platform fee stacked on top of the affiliate commission.
Choose Refersion if
Ecommerce brands on Shopify or WooCommerce that need affiliates as much as they need affiliate software, particularly early-stage stores whose affiliate revenue is still small enough that a 3% fee costs less than a higher flat subscription would.
Side by side
13 attributes| Attribute | GoAffPro | Refersion |
|---|---|---|
| Category | Referrals | Referrals |
| Starting price | $0 (Hobby), then $49/mo (Premium) (free plan available) | Free (Marketplace Listing), then $39/mo plus 3% of affiliate sales (Launch) (free plan available) |
| Pricing model | Flat monthly subscription with a permanently free tier, priced on features rather than on revenue, orders, or affiliate count. No transaction fee and no percentage of affiliate-driven revenue on any plan. | Monthly subscription plus a percentage of affiliate-driven sales. The subscription tier is effectively a lever for buying the percentage down, from 3% on Launch to 2% on Growth. |
| Free plan | Hobby is free with unlimited affiliates, unlimited sales, and unlimited revenue, plus a basic affiliate portal. The vendor recommends it for merchants under roughly 100 daily orders. | Marketplace Listing is free and includes a public listing in the Refersion Marketplace with percent-of-sale offers and inbound affiliate applications, but not the tracking and payout platform. |
| Free trial | Not applicable; the free Hobby plan is the evaluation path and has no expiry | Not published as a fixed-length trial; the free Marketplace Listing serves as the entry point |
| Best for | Small and mid-sized ecommerce stores on Shopify, WooCommerce, or any of a dozen other platforms that want a real affiliate program with no percentage taken from their sales, and particularly stores whose margins cannot absorb a platform fee stacked on top of the affiliate commission. | Ecommerce brands on Shopify or WooCommerce that need affiliates as much as they need affiliate software, particularly early-stage stores whose affiliate revenue is still small enough that a 3% fee costs less than a higher flat subscription would. |
| Setup time | Under an hour on a supported platform. Install the app, set a commission rate, publish the signup page, and the program is live. Custom domain configuration on Premium adds a DNS step; multi-level structures need a design decision before you switch them on. | Under an hour on Shopify: install the app, set a commission rate, publish the signup page, and list in the marketplace. Custom platforms take longer and generally need the Growth tier for API access. |
| Learning curve | Low for a basic program, moderate once you get into MLM levels, compression, and custom compensation plans. The documentation is functional rather than generous, so expect to learn some of it by experiment. | Low. The model is deliberately simple, and because it is order-based rather than subscription-based there are fewer edge cases to reason about than in a SaaS-focused tool. |
| Platforms | Shopify, WooCommerce, BigCommerce, Wix, Webflow, Ecwid, Squarespace, Magento, Weebly, Square, Shoplazza, PrestaShop | Web app, Shopify app, Hosted affiliate portal, First-party tracking script, REST API on Growth |
| Compliance | Affiliate tax documentation collection via the Premium-tier tax plugin | GDPR considerations documented for first-party referral tracking |
| Founded | 2018 | 2014 |
| Headquarters | Sirsa, Haryana, India | New York, New York, United States |
| Ownership | Privately held, operated by ARV TECH | Acquired by Assembly in July 2020 and subsequently held within the commerce software group Pantastic |
Strengths and limitations
GoAffPro
Strengths
- A permanently free tier with unlimited affiliates, sales, and revenue, which no other product in this category offers.
- No percentage of affiliate-driven revenue at any tier, making it dramatically cheaper than Refersion, UpPromote, or ReferralCandy for any program that succeeds.
- Support for twelve-plus ecommerce platforms including Shopify, WooCommerce, BigCommerce, Wix, Webflow, Squarespace, Magento, and PrestaShop, so multi-platform sellers can consolidate.
- Automatic scheduled PayPal payouts, which several more expensive competitors still leave as a manual batch process.
Limitations
- Fraud management is gated to the $99 Business tier, which is the wrong place for it; self-referral protection should not be a premium feature.
- It is order-shaped ecommerce software, so subscription businesses get much less from it than they would from a Stripe-native tool.
- No affiliate marketplace or discovery, so recruitment is entirely your problem.
- Payouts are PayPal-centric, which constrains programs with partners in countries where PayPal is restricted.
Refersion
Strengths
- The Refersion Marketplace is a real recruitment channel, not a token feature, and the free listing tier lets you use it before paying anything.
- First-party tracking is the correct architecture as browsers continue restricting third-party cookies, and it is standard on every tier rather than an upsell.
- Unlimited affiliates, clicks, and conversions on every published plan, so neither a big partner list nor a viral post creates a surprise bill.
- Deep, mature ecommerce integration, particularly on Shopify, with product-level commission rules that let affiliate economics track actual margin.
Limitations
- The percentage fee is the defining problem: 2% to 3% of affiliate-driven sales on top of the commission you already pay makes Refersion by far the most expensive option here at scale.
- Payouts are PayPal-centric, which is a genuine constraint for international programs where partners cannot or will not use PayPal.
- It is order-shaped, so subscription businesses get much less from it than they would from a Stripe-native tool.
- Commission modelling is shallow next to Post Affiliate Pro or LeadDyno's upper tiers; there is no multi-tier structure or split-commission capability to speak of.
Pricing compared
GoAffPro
Flat monthly subscription with a permanently free tier, priced on features rather than on revenue, orders, or affiliate count. No transaction fee and no percentage of affiliate-driven revenue on any plan.
- Hobby$0
- Premium$49
- Business$99+
- EnterpriseCustom
The cost model is close to unbeatable at the low end and stays unbeatable at the high end, which is rare. A program producing $10,000 a month of affiliate revenue can run entirely free, or $49 a month if you want the branded portal. Take the same program to $100,000 a month and the price is still $49, or $99 if you want fraud management and automations. Compare that with Refersion Growth at $2,199 on the same revenue, UpPromote Professional at $1,589.99, or ReferralCandy Scale at $1,749. On pure economics GoAffPro is not close to its competitors, it is in a different bracket entirely. What you give up is polish, a marketplace, meaningful compliance tooling, and the reassurance of a well-capitalised vendor with published security documentation. For a small store watching margins, that trade is usually worth making.
Refersion
Monthly subscription plus a percentage of affiliate-driven sales. The subscription tier is effectively a lever for buying the percentage down, from 3% on Launch to 2% on Growth.
- Marketplace Listing$0
- Launch$39
- Growth$199
- ScaleCustom
Model the percentage, not the subscription. At $10,000 of monthly affiliate-driven revenue, Launch costs $39 plus $300, so $339 a month, and Growth costs $199 plus $200, so $399. Launch is the right tier there. At $100,000 of monthly affiliate revenue, Launch costs $39 plus $3,000, so $3,039, while Growth costs $199 plus $2,000, so $2,199. The crossover between the two tiers sits at about $16,000 of monthly affiliate revenue. Now compare that $2,199 against Tapfiliate at $179 flat, Post Affiliate Pro at $139 flat, or UpPromote Professional at $1,589.99 for the same $100,000. Refersion is competitively priced for a small store and among the most expensive options in this category once a program succeeds. What you are buying with the difference is the marketplace, and whether that is worth $2,000 a month depends entirely on whether recruitment is still your bottleneck.
Editorial verdict on each
GoAffPro
GoAffPro wins the economics argument in this category so decisively that the rest of the comparison is really about how much polish, compliance, and recruitment help you are willing to pay for. A permanently free tier with no revenue cap, a $49 upgrade that includes a branded portal on your own domain, and no percentage taken from your sales at any level makes it the obvious first install for a cost-conscious ecommerce store. The honest gaps are real: fraud management sitting behind the $99 tier is a genuine design mistake, there is no marketplace to recruit from, PayPal dominates the payout path, and the public security documentation will not survive a formal vendor review. But for a Shopify or WooCommerce store that has partners and needs to track and pay them, there is no good reason to spend $2,000 a month on a percentage-fee platform when this one does the job for nothing.
Read the full GoAffPro profileRefersion
Refersion is worth its premium for exactly one reason, and it is a good one: the marketplace means the software arrives with a way to find affiliates, which is the problem most small programs actually have. First-party tracking, unlimited affiliates, and product-level commissions make it a solid Shopify-native platform on top of that. But the percentage fee is unforgiving. At $100,000 of monthly affiliate revenue you are paying $2,199 for a job Post Affiliate Pro does for $139 and Tapfiliate does for $179, and that gap grows every month the program improves. Start here if you are a Shopify brand with no affiliate relationships and a real need for discovery, take advantage of the free listing tier while you build the list, and be honest with yourself about migrating once recruitment stops being the bottleneck.
Read the full Refersion profileGoAffPro profile last reviewed 2026-08-22; Refersion last reviewed 2026-08-22. Pricing is compiled from public sources and can change without notice. See our methodology.