RevenueCat vs Grid (formerly SaaSGrid)
An independent, review-free comparison compiled by the SaaSTracker editorial team. Both products are profiled in full, and neither can pay for placement here.
The short answer
Both sides assessedRevenueCat compared with Grid (formerly SaaSGrid)
Grid, formerly SaaSGrid, is finance-facing reporting that consolidates ARR, NDR, and churn across CRM, billing, and accounting sources for a board pack. RevenueCat is the mobile subscription system of record that feeds a number into that pack. They sit at different altitudes and are not alternatives.
Grid (formerly SaaSGrid) compared with RevenueCat
Not alternatives. RevenueCat is the subscription system of record for App Store and Google Play revenue and the only place mobile churn is visible. Grid consolidates whatever revenue sources you have into finance-grade reporting. A mobile-first company feeds RevenueCat data upward into a reporting layer like Grid rather than choosing between them.
Choose RevenueCat if
Any company earning subscription revenue through the App Store or Google Play, from a solo developer under the free threshold to a consumer app at meaningful scale, especially teams that need honest mobile churn numbers and an in-app cancellation flow rather than surrendering the moment to Apple's settings screen.
Choose Grid (formerly SaaSGrid) if
Seed and Series A B2B SaaS companies that need retention and ARR metrics rigorous enough for a board or a diligence process, especially those under $1M ARR who can have the whole thing for free, and finance-led teams who want churn measured on contract data rather than on card charges.
Side by side
13 attributes| Attribute | RevenueCat | Grid (formerly SaaSGrid) |
|---|---|---|
| Category | Retention | Retention |
| Starting price | $0 below $2,500 monthly tracked revenue, then 1% of monthly tracked revenue (free plan available) | $0 for companies under $1M ARR (free plan available) |
| Pricing model | Usage-based percentage of monthly tracked revenue, free below a threshold, with an optional standalone Growth Tools bundle and a negotiated enterprise tier. | Free entry plan for companies under $1M ARR, with a quoted Growth plan above it that includes onboarding and a technical consultant. |
| Free plan | Free while monthly tracked revenue stays at or below $2,500, with the full feature set included rather than a stripped-down version. | Starter is free for companies under $1M ARR and includes ARR and revenue metrics, retention metrics, expense metrics, headcount insights, custom shareable dashboards, unlimited viewers, and the Stripe, QuickBooks, Xero, and file integrations. |
| Free trial | Not applicable; the free threshold serves as the evaluation path | Not applicable to the Starter plan, which is free indefinitely within its eligibility limit |
| Best for | Any company earning subscription revenue through the App Store or Google Play, from a solo developer under the free threshold to a consumer app at meaningful scale, especially teams that need honest mobile churn numbers and an in-app cancellation flow rather than surrendering the moment to Apple's settings screen. | Seed and Series A B2B SaaS companies that need retention and ARR metrics rigorous enough for a board or a diligence process, especially those under $1M ARR who can have the whole thing for free, and finance-led teams who want churn measured on contract data rather than on card charges. |
| Setup time | One to three days of engineering for a straightforward app, longer if you are migrating existing subscribers from a homegrown receipt validation system. The dashboard-side configuration of paywalls and Customer Center takes hours, not days. | A few hours on the free plan: connect Stripe, connect QuickBooks or Xero, upload any contracts that live in a spreadsheet, and review how Grid has classified expansion, contraction, and churn. Growth-tier deployments involving Salesforce, NetSuite, or Sage Intacct come with guided onboarding for a reason and should be planned in weeks. |
| Learning curve | Moderate for engineers, who need to understand entitlements and offerings as concepts, and low for the growth and product people who then configure paywalls and offers without shipping code. | Moderate. The tool is easy to operate but assumes you care about the difference between bookings, billings, and recognised revenue. Founders without a finance background will learn something, which is arguably part of the value. |
| Platforms | iOS and StoreKit, Android and Google Play Billing, React Native, Flutter, Unity, Capacitor and Cordova, Web via Web Billing, Smart TV platforms | Web application, Shareable dashboards |
| Compliance | SOC 2, GDPR | SOC 2, GDPR |
| Founded | 2017 | 2021 |
| Headquarters | San Francisco, California, operating remote-first | United States |
| Ownership | Venture-backed | Venture-backed |
Strengths and limitations
RevenueCat
Strengths
- It is the only serious way to see churn, retention cohorts, and trial conversion on App Store and Google Play revenue, which the entire rest of this category is blind to.
- Customer Center is a genuine churn prevention feature, not analytics dressed up as one, and it moves cancellation from Apple's settings screen into a surface you control.
- The free threshold at $2,500 monthly tracked revenue includes the full product, so small apps get enterprise-grade subscription infrastructure for nothing.
- Remote paywalls and experiments decouple monetisation changes from app store review cycles, which is a substantial operational win in its own right.
Limitations
- One percent of tracked revenue scales without limit until you negotiate, and at meaningful revenue it becomes one of your larger software line items.
- It does not and cannot retry failed payments. Apple and Google own billing retries, so involuntary churn is largely outside your control on mobile, whatever tool you buy.
- Irrelevant to pure web SaaS. If your revenue is all Stripe invoices, you are looking at the wrong product.
- No customer success layer: no account health across a book of business, no CSM playbooks, no renewal ownership. It is consumer subscription tooling.
Grid (formerly SaaSGrid)
Strengths
- Free for companies under $1M ARR with unlimited viewers, which is exactly the stage that most needs credible retention reporting and least wants a bill.
- Retention metrics are computed on contract data with a proper ARR waterfall, so net and gross dollar retention hold up in diligence rather than needing to be explained away.
- Spreadsheet upload as a first-class source, which is the honest accommodation for B2B companies whose annual contracts do not live in a billing system.
- Built inside Craft Ventures to answer investor questions, which shows in metric definitions that match how sophisticated buyers actually read a business.
Limitations
- It prevents no churn at all. This is reporting, and the entire intervention layer has to be bought elsewhere.
- Growth pricing is unpublished and sold with a consultant attached, so the self-serve experience ends at the $1M ARR line.
- No product usage data, no event instrumentation, and no health scoring based on engagement, so the early warning signals product teams want are absent.
- The metric vocabulary is B2B contract SaaS; consumer subscription and app store businesses are a poor fit.
Pricing compared
RevenueCat
Usage-based percentage of monthly tracked revenue, free below a threshold, with an optional standalone Growth Tools bundle and a negotiated enterprise tier.
- Pro$0 up to $2,500 MTR, then 1% of MTR
- Growth Tools1% of MTR on conversions from the tools used
- EnterpriseCustom
Below about $25,000 in monthly tracked revenue this is close to unarguable. You are getting subscription infrastructure that would take a competent engineer a month to build badly and forever to maintain, plus analytics you cannot get anywhere else, plus a real cancel-flow layer, for a few hundred dollars or nothing at all. The value question sharpens with scale: at $200,000 tracked revenue you are paying $2,000 a month, and that is the point where teams start pricing an in-house rebuild or negotiating enterprise terms. The honest framing is that RevenueCat is priced as infrastructure that grows with you, and the correct time to renegotiate is before the percentage starts to sting rather than after.
Grid (formerly SaaSGrid)
Free entry plan for companies under $1M ARR, with a quoted Growth plan above it that includes onboarding and a technical consultant.
- Starter$0
- GrowthCustom
Under $1M ARR this is one of the best free products in the category, and it is aimed at a job that ProfitWell Metrics does not do well: contract-based B2B ARR with a defensible waterfall and unlimited board access. Above the free line, value depends entirely on a quote you cannot see in advance, and you should benchmark it against ChartMogul, which publishes prices and covers most of the same retention reporting without the ERP ambitions. The genuine differentiator is provenance. This was built inside a venture firm to answer exactly the questions a venture firm asks, and it shows in how the numbers are constructed.
Editorial verdict on each
RevenueCat
MomentumIf any part of your subscription revenue comes from the App Store or Google Play, RevenueCat is not really optional. It is the only practical way to see mobile churn honestly, the SDK saves a month of engineering and a lifetime of maintenance, and Customer Center is a real cancel-flow intervention rather than a dashboard pretending to be one. The free threshold means a small app pays nothing while it finds out whether it has a business. The thing to be deliberate about is the percentage: model what one percent of tracked revenue costs you at three times your current size, because that is the number that eventually sends teams to the negotiating table or to a build-versus-buy review. Buy it for mobile, do not buy it for web-only SaaS, and never expect it to solve failed payments, because on store billing that lever belongs to Apple.
Read the full RevenueCat profileGrid (formerly SaaSGrid)
Grid is the retention metric layer for companies whose churn conversation happens in a board meeting rather than in a cancel flow. The free Starter plan under $1M ARR is genuinely excellent: contract-based ARR, real net and gross dollar retention, cohort curves, unlimited viewers, and a waterfall you can defend line by line, at no cost and with no sales call. Take it at seed stage and never assemble another metrics spreadsheet. Be clear about two things before you go further. Everything above $1M ARR is a quote with a consultant attached, so benchmark it against ChartMogul before assuming, and nothing in this product will save a single customer. Measure here, intervene somewhere else.
Read the full Grid (formerly SaaSGrid) profileRevenueCat profile last reviewed 2026-08-22; Grid (formerly SaaSGrid) last reviewed 2026-08-22. Pricing is compiled from public sources and can change without notice. See our methodology.