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Hunter Campaigns

Find the address, verify it, and send the sequence without leaving one tool

Hunter Campaigns (marketed as Sequences) is the cold email sending layer inside Hunter, the email-finding platform: it connects your own Gmail, Google Workspace, or Outlook mailbox, sends personalized multi-step sequences to lists built with Hunter's Domain Search, Email Finder, and Discover database, verifies those addresses before send, stops follow-ups on reply, and reports results, with connected mailboxes limited by plan from one on the free tier up to twenty on Scale.

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Overview

Hunter is best known as the place you go to find a work email address, and Campaigns is the part of it that sends. That order matters, because it explains both the strengths and the ceiling. Hunter's own data assets, a domain-level email database, an email pattern finder, a verifier, and the Discover company search, feed directly into the sequence builder, so the workflow from ideal customer profile to sent sequence never leaves the tool and never involves a CSV round trip. For a small business whose actual bottleneck is finding the right people rather than pushing volume, that is the whole value proposition.

The sending model is deliberately conservative. Hunter connects your real Gmail, Google Workspace, or Outlook mailbox rather than relaying through its own servers, and it caps connected mailboxes by tier: one on Free, three on Starter, ten on Growth, twenty on Scale. Recipients per sequence are capped too, at 500, 2,500, 5,000, and 15,000 respectively. Nothing about this architecture is built for a fifty-mailbox rotation operation, and Hunter does not pretend otherwise. What it is built for is a small team sending well-researched sequences to a few thousand verified people a month from a handful of legitimate mailboxes.

Pricing is in euros and is credit-led. Free gives 50 credits a month, Starter is 34 euros for 2,000, Growth is 104 euros for 10,000, and Scale is 209 euros for 25,000, with annual billing available. A credit corresponds to an email found through Domain Search, Email Finder, or Bulk Email Finder, so your bill scales with how much prospecting you do rather than how much you send. Unlimited team members on every paid plan is an unusual and genuinely generous choice in a category where everyone else charges per seat.

The company is bootstrapped, founded in 2015 by Antoine Finkelstein and Francois Grante, remote-first with a team of roughly two dozen, and reports over seven million user accounts. It is one of the most stable vendors in a category with an unusually high mortality rate, and it has a public, more careful posture on compliance than most cold email tools, which is worth something when you are the one whose domain is on the line.

Best for

Small B2B teams whose hardest problem is finding and verifying the right contacts, who want prospecting, verification, and a modest sequencer in one bill, and who send a few thousand carefully targeted emails a month from one to twenty real mailboxes.

Not the right fit for

  • High-volume outbound operations; twenty connected mailboxes and 15,000 recipients per sequence on the top self-serve tier is a hard structural ceiling that no amount of budget removes.
  • Anyone who needs bundled email warm-up; Hunter does not run a warm-up network, so new domains need a separate tool before they are safe to send from.
  • Agencies reselling infrastructure or wanting white-label client portals; that is Smartlead and QuickMail territory and Hunter has no answer.
  • Teams that already own a lead database or data provider, because you would be paying Hunter's credit-led pricing for a sequencer you could get cheaper elsewhere.
  • Multichannel sellers who need LinkedIn, calling, or SMS steps in the same sequence; Hunter Campaigns is email only.

How it works

  1. 1

    You build a list inside Hunter: Discover finds companies matching an ideal customer profile, Domain Search returns the email addresses associated with a company domain, and Email Finder resolves a specific person by name. Each found address costs a credit and arrives with a confidence score and verification status.

  2. 2

    You save prospects into leads with attributes attached, which become the merge fields for personalization. The Email Verifier runs over the list so obviously invalid addresses are removed before they can bounce against your mailbox.

  3. 3

    You connect a sending mailbox over OAuth: Gmail, Google Workspace, or Outlook, or an SMTP account. Hunter sends from that mailbox rather than through its own relay, which is why deliverability depends on your own domain reputation rather than a shared pool.

  4. 4

    You build a sequence of steps: an initial email plus timed follow-ups, with an AI writing assistant available from Starter, personalization tokens drawn from lead attributes, and per-step scheduling. Follow-ups stop automatically when a recipient replies.

  5. 5

    Results report back as opens, clicks, replies, and bounces per step and per sequence. Leads and outcomes sync outward to CRMs including HubSpot, Pipedrive, and Salesforce, to Google Sheets, and through Zapier to thousands of other destinations, and the whole thing is available through Hunter's API.

Feature breakdown

29 features in 5 modules

Prospecting and data

The half of Hunter that justifies the price, feeding directly into the sequencer.
Domain Search
Enter a company domain and get the email addresses Hunter has associated with it, with roles, confidence scores, and the public sources the address was seen on.
Email Finder
Resolve a specific person's work address from their name and company, using Hunter's pattern detection across the domain rather than a blind guess.
Discover
Company search that builds a target list from an ideal customer profile description, with filtering that widens as you move up tiers from basic to advanced.
Email Verifier
Validates deliverability before send, which is the single most important step in protecting a mailbox that you are sending cold from.
TechLookup
Filters websites by the technologies they run, which turns a technology fit into a prospecting filter.
Signals
Intent-style prospect identification layered on top of the core database for teams that want timing as well as fit.

Sequences and sending

Deliberately modest, and explicitly capped by tier.
Connect your own mailbox
Gmail, Google Workspace, Outlook, or SMTP. Hunter sends through your authenticated mailbox rather than a shared relay, so reputation and deliverability belong to your own domain.
Connected mailbox limits by tier
One on Free, three on Starter, ten on Growth, twenty on Scale, custom on Enterprise. This is the number that decides whether Hunter fits your outbound plan, and it is published rather than buried.
Recipients per sequence caps
500 on Free, 2,500 on Starter, 5,000 on Growth, 15,000 on Scale, which caps how large a single campaign can be regardless of credits.
Multi-step follow-ups
Timed follow-up stages on the same thread, with automatic stop-on-reply so nobody gets chased after answering.
Personalization from lead attributes
Any attribute saved on a lead, including custom fields, can be merged into copy, so personalization draws on the same data that found the person.
AI writing assistant
Available from Starter upward, drafting and rewriting sequence copy inside the composer.
Scheduling and send windows
Steps are scheduled by day offset and delivered inside working-hours windows rather than fired at random times.

Reply handling and hygiene

The compliance and list-quality layer, which Hunter treats more seriously than most.
Automatic stop on reply
A response ends the sequence for that recipient immediately, which is both a courtesy and a spam-complaint reducer.
Bounce detection
Bounces are recorded and excluded from further steps, and because the list is verified first, the bounce rate should be low to begin with.
Unsubscribe handling
Unsubscribe links can be inserted into sequence emails, with opt-outs recorded and suppressed from future sends, which is the CAN-SPAM floor.
Verification before send
Running the Email Verifier over a list before a sequence starts is the built-in habit Hunter pushes hardest, and it is the reason Hunter users tend to have healthier mailboxes than volume-first tools.
Confidence scoring on every address
Each found address carries a score and its public sources, so you can decline to email anything below your own threshold.

Team, reporting, and integrations

Where Hunter is unusually generous for the money.
Unlimited team members on paid plans
Seats are not the meter; credits are. A five-person team on Starter pays the same 34 euros as one person, which is close to unique in this category.
Campaign reporting
Opens, clicks, replies, and bounces per step and per sequence, with the data available for export and through the API.
CRM integrations
Native connections to HubSpot, Pipedrive, and Salesforce push found and engaged leads into the system your pipeline actually lives in.
Google Sheets integration
Bulk find and verify straight from a spreadsheet, which is how most small teams actually work.
Zapier and thousands of destinations
For everything without a native connector, including routing replies into Slack or a project tool.
Public API
Hunter's API covers Domain Search, Email Finder, Email Verifier, and leads, and is one of the most widely used email-finding APIs in the market, priced through the same credit pool.
Chrome extension
Finds and verifies addresses on the page you are looking at and saves them into leads without a context switch.

Plans and account management

Credit-led pricing with a real free tier.
Free tier with 50 monthly credits
One connected mailbox and 500 recipients per sequence, which is enough to genuinely evaluate the product rather than just look at it.
Credit pool shared across tools
One credit equals one email found through Domain Search, Email Finder, or Bulk Email Finder, so the bill tracks prospecting volume rather than send volume.
Account manager on Scale
The 209 euro tier adds a named contact, which is where Hunter starts behaving like a managed relationship rather than pure self-serve.
Annual billing
Starter at 408 euros, Growth at 1,248 euros, and Scale at 2,508 euros per year, billed up front.

Use cases

4 documented

Two-person B2B startup with no list

They know exactly who they want to sell to and have no idea what those people's email addresses are.

Discover builds the company list, Domain Search and Email Finder resolve the contacts, the Verifier cleans them, and a three-step sequence goes out from the founder's own Workspace mailbox, all on one 34 euro bill.

Agency researcher supporting several sales reps

One person does all the list building and several colleagues send, but per-seat pricing makes that expensive everywhere else.

Unlimited team members on Growth means all of them share one 104 euro plan and 10,000 credits, with each rep connecting their own mailbox up to the ten-mailbox limit.

Developer wiring email finding into a product

An application needs to resolve and verify work email addresses programmatically, not through a UI.

Hunter's API covers Domain Search, Email Finder, and Verifier against the same credit pool, so the product and the sales team draw from one account.

Recruiter running careful candidate outreach

Sending unverified addresses to hiring managers from a company mailbox risks bounces that damage a domain used for real business correspondence.

Verification before send keeps bounce rates low, the sequence sends from the recruiter's real mailbox so replies feel personal, and follow-ups stop the moment anyone answers.

Pricing

from 0 euros free, then 34 euros per month (Starter)

Credit-based subscription quoted in euros, where one credit equals one email address found; connected mailboxes and recipients per sequence are capped by tier, and team members are unlimited on paid plans.

PlanPriceIncludes
Free0 euros
per month
  • 50 credits per month
  • 1 connected email account
  • 500 recipients per sequence
  • Basic Discover filters
  • Email Verifier and Chrome extension
Starter34 euros
per month (408 euros per year)
  • 2,000 credits per month
  • 3 connected email accounts
  • 2,500 recipients per sequence
  • Advanced Discover filters
  • AI writing assistant and unlimited team members

The tier most small businesses should start on; three mailboxes is enough for a founder plus two reps.

Growth104 euros
per month (1,248 euros per year)
  • 10,000 credits per month
  • 10 connected email accounts
  • 5,000 recipients per sequence
  • Full Discover and Signals access
  • Unlimited team members

Where Hunter becomes a real team tool, and where the credit pool stops being the binding constraint for most users.

Scale209 euros
per month (2,508 euros per year)
  • 25,000 credits per month
  • 20 connected email accounts
  • 15,000 recipients per sequence
  • Dedicated account manager
  • Unlimited team members

Twenty mailboxes is the top of the self-serve ladder; beyond that you are into Enterprise and a conversation.

EnterpriseCustom
quoted
  • Custom credit volume
  • Custom connected email account limits
  • Dedicated support
  • Data Platform access at scale

The only part of Hunter that is not self-serve.

Billing notes

  • Pricing is published in euros, which is worth noting for US buyers comparing against dollar-priced competitors; the exact dollar cost moves with the exchange rate.
  • Credits meter email addresses found, not emails sent, so a team that already owns its list will find Hunter poor value and a team doing heavy prospecting will find it cheap.
  • Unlimited team members on every paid plan means Hunter gets relatively cheaper the larger your team is, which is the opposite of nearly everything else in this category.
  • Annual billing is twelve times the monthly price on the published plans, so the discount, if any, is not the headline reason to commit.
  • Data Platform API credits for large-scale programmatic use are purchased separately from the plan credit pool.
  • There is no warm-up product, so budget for a separate warm-up subscription if you are launching new sending domains.

Value assessment: Hunter is priced as a data tool, so model it that way. At 10,000 emails a month, Growth at 104 euros gives you 10,000 credits, ten mailboxes, and unlimited seats, which is competitive if you are finding most of those addresses yourself and poor value if you already have a list, since a pure sequencer like Emelia or Saleshandy would cost a third of that. At 100,000 emails a month Hunter simply does not fit: twenty mailboxes and 15,000 recipients per sequence cap you long before the credits do. The right way to read Hunter is that the sequencer is bundled with a good database rather than the other way round, and the unlimited-seats policy is the quiet feature that makes it good value for teams.

Strengths & limitations

Strengths

  • Prospecting, verification, and sending in one tool with no CSV round trip, which removes the most common friction point in small-team outbound.
  • Unlimited team members on every paid plan, which makes Hunter dramatically cheaper than per-seat competitors for any team above two people.
  • Sends through your own Gmail, Workspace, or Outlook mailbox rather than a shared relay, so reputation belongs to your domain.
  • Verification is built into the workflow rather than sold as an upsell, and it is genuinely good, which is why Hunter's bounce rates tend to be low.
  • One of the most stable vendors in a category with a very high failure rate: bootstrapped, profitable, founded in 2015, over seven million user accounts.
  • An excellent and widely adopted public API, so the same account serves both the sales team and the product engineering team.
  • Published limits per tier for mailboxes, credits, and recipients rather than vague fair-use language.

Limitations

  • Hard mailbox ceiling of twenty connected accounts on the top self-serve plan, which rules out any real inbox-rotation program.
  • No email warm-up at all, so new sending domains need a separate vendor and a separate bill.
  • No unified inbox with owners and statuses; replies land in your mailbox and are managed there.
  • No spintax, no ESP matching, and a thinner deliverability toolkit than dedicated cold email platforms offer.
  • Credit-led pricing punishes teams that bring their own list, since you pay for a database you are not using.
  • Email only, with no LinkedIn, SMS, or calling steps.
  • Pricing in euros adds an exchange-rate variable for US buyers, and Enterprise is the only tier that lifts the caps.

Head-to-head comparisons

6 alternatives

Hunter Campaigns vs GMass

from $29.95 per month (Standard), or $249 per year

Opposite halves of the same job. GMass sends far better for far less, with unlimited connected Gmail accounts under MultiSend, free verification, and $59.95 flat pricing, but sells no data. Hunter finds and verifies the addresses first and caps you at twenty mailboxes. If your problem is the list, buy Hunter; if your problem is sending, buy GMass.

Full Hunter Campaigns vs GMass comparison

Hunter Campaigns vs Mailmeteor

from $0 free, then $5.99 per user per month (Starter)

Mailmeteor is a $5.99 to $35.99 Gmail merge tool with warm-up and a custom tracking domain but no data at all. Hunter is a data platform with a sequencer attached, priced from 34 euros with unlimited seats. Teams that already have a spreadsheet of prospects should take Mailmeteor and save the money; teams starting from nothing should take Hunter.

Full Hunter Campaigns vs Mailmeteor comparison

Hunter Campaigns vs SmartReach

from $29 per month (Email Outreach Basic); $39 per month (Sales Engagement Basic)

SmartReach meters active prospects rather than credits, connects unlimited inboxes, includes warm-up, and adds LinkedIn, calling, and WhatsApp steps from $29 to $39 a month. Hunter has a far better contact database and unlimited seats but caps mailboxes at twenty and has no warm-up. Choose SmartReach if the sending program is the priority; choose Hunter if the finding is.

Full Hunter Campaigns vs SmartReach comparison

Hunter Campaigns vs Snov.io

from $24.69/mo (Starter, billed annually)

The closest direct rival: both bundle an email finder, a verifier, and a sequencer, both meter credits. Snov.io tends to be cheaper per credit, adds LinkedIn automation and a small CRM, and is more aggressive about volume. Hunter has cleaner data quality, better verification, unlimited team members, and a more conservative compliance posture. Take Snov.io for breadth and price; take Hunter when data accuracy and a low bounce rate matter more than features.

Full Hunter Campaigns vs Snov.io comparison

Hunter Campaigns vs Woodpecker

from $7 per 100 contacted prospects/mo

Woodpecker is a purpose-built agency sequencer with deliverability engineering, adaptive sending, a team inbox, and contact-based pricing. Hunter is a database that sends. If you are running multiple client campaigns and need reply management and deliverability tooling, Woodpecker earns its higher price. If your team of five needs to find contacts and send modest sequences on one bill, Hunter is better value.

Full Hunter Campaigns vs Woodpecker comparison

Hunter Campaigns vs QuickMail

from $49/mo (Starter)

QuickMail is an outbound specialist with inbox rotation, a bundled warm-up network, and agency-grade client management. Hunter has none of that but has the database QuickMail lacks. Many teams end up running both, which is a fair signal that they solve different halves of the problem rather than competing directly.

Full Hunter Campaigns vs QuickMail comparison

Implementation & onboarding

Setup time
Under thirty minutes to a first sequence: sign up, connect a mailbox over OAuth, run a Domain Search, verify the list, and build three steps. No DNS work is required unless you are setting up a new sending domain, which you should be.
Learning curve
Low. The prospecting tools are the part with depth, and the sequence builder is deliberately simple. The habit worth teaching is verifying before every send, which Hunter makes easy enough that people actually do it.
Onboarding
Fully self-serve through Scale at 209 euros a month, with an account manager included at that tier. Only Enterprise requires a conversation. No implementation fee anywhere.
Migration notes
Leads import from CSV or Google Sheets and export the same way, so nothing is trapped. Sequences are short enough to rebuild by hand. Because sending runs through your own mailbox, moving to another tool means reconnecting the same mailbox elsewhere rather than rebuilding infrastructure. Historical campaign statistics do not carry into another vendor.

Platform, API & security

Platforms
Web appChrome extensionGoogle Sheets add-onPublic REST API
API
Well-documented public REST API covering Domain Search, Email Finder, Email Verifier, leads, and campaign data, drawing on the same credit pool; a separate Data Platform tier exists for large-scale programmatic use.
Compliance
GDPR-aligned processing from an EU-founded vendor, with a documented process for data subject requests against the email databaseCAN-SPAM tooling including unsubscribe insertion and opt-out suppressionOAuth-based mailbox connection for Gmail, Google Workspace, and Outlook
Data residency
Not published as a selectable option; confirm the current data processing agreement if regional storage is a hard requirement.
SSO
Google and Microsoft sign-in; SAML SSO is not advertised on self-serve tiers.
Security notes
Mailboxes connect over OAuth rather than stored passwords where the provider supports it, and mail sends through your own provider rather than a Hunter relay. Hunter publishes how its email database is sourced from public web data and provides a removal path for individuals, which is a more careful posture than most vendors in this category take.

Support & resources

Channels
Email supportIn-app helpDedicated account manager on ScaleDedicated support on Enterprise
Documentation
Detailed help center and API documentation covering finding, verification, sequences, integrations, and deliverability basics.
Community
Large user base of over seven million accounts and a long-running blog on cold email practice; no official forum.

Company

Founded
2015
Headquarters
Remote-first, founded in France
Ownership
Bootstrapped, founder-owned
Founders
Antoine Finkelstein, Francois Grante
Employees
Roughly two dozen listed publicly
Funding
No outside funding disclosed. The company has grown on revenue since 2015 and reports over seven million user accounts.

Timeline

  1. 2015Founded as Email Hunter by Antoine Finkelstein and Francois Grante, two recent graduates who saw the untapped potential of cold email and the difficulty of finding addresses.
  2. 2016Rebrands to Hunter and launches the public API, which becomes one of the most widely integrated email-finding APIs in the market.
  3. 2018Adds the Email Verifier, making list hygiene a first-class part of the workflow rather than a third-party step.
  4. 2019Launches Campaigns, the sequencing layer, so lists built in Hunter can be emailed from a connected Gmail or Outlook mailbox without leaving the tool.
  5. 2023Ships Discover for ideal-customer-profile company search and an AI writing assistant inside the sequence composer.
  6. 2025Consolidates the lineup around an all-in-one outreach platform with credit-led tiers, unlimited team members on paid plans, and a separate Data Platform for programmatic use.

Integrations

  • Gmail and Google Workspace
  • Microsoft Outlook
  • Generic SMTP
  • HubSpot
  • Pipedrive
  • Salesforce
  • Google Sheets
  • Zapier and 5,000 downstream destinations
  • Public REST API
  • Chrome extension

Frequently asked questions

10 questions

What is Hunter Campaigns?

Hunter Campaigns, marketed as Sequences, is the cold email sending feature inside Hunter. It connects your own Gmail, Google Workspace, or Outlook mailbox and sends multi-step personalized sequences to lists you build with Hunter's Domain Search, Email Finder, and Discover tools, with verification, stop-on-reply, and reporting included.

How much does Hunter cost?

Free gives 50 credits a month with one connected mailbox. Starter is 34 euros a month for 2,000 credits and three mailboxes, Growth is 104 euros for 10,000 credits and ten mailboxes, and Scale is 209 euros for 25,000 credits and twenty mailboxes. Annual prices are 408, 1,248, and 2,508 euros. Team members are unlimited on every paid plan.

How many sending mailboxes can I connect?

One on Free, three on Starter, ten on Growth, and twenty on Scale, with custom limits only on Enterprise. This is the most important number in the pricing table, because it caps how much volume you can safely send. If your outbound plan involves more than twenty mailboxes, Hunter is the wrong platform and Instantly or Smartlead is the right one.

Does Hunter include email warm-up?

No. Hunter does not operate a warm-up network. If you are sending from newly registered domains you will need a separate warm-up service alongside it, which is a real cost to factor in when comparing Hunter against platforms that bundle warm-up at no extra charge.

Does Hunter send through its own servers or my mailbox?

Your mailbox. Hunter connects Gmail, Google Workspace, Outlook, or a generic SMTP account and sends through it, so deliverability and reputation attach to your own domain rather than to a shared relay pool. That is the safer architecture, and it is why Hunter's per-mailbox volumes are constrained by your provider's limits.

What is a Hunter credit?

One credit equals one email address found through Domain Search, Email Finder, or Bulk Email Finder. Credits meter prospecting, not sending, which means Hunter is excellent value if finding contacts is your bottleneck and poor value if you already own your list and only need a sequencer.

How does Hunter handle bounces, unsubscribes, and GDPR?

Verification before send is the primary bounce defence, and detected bounces are excluded from later steps. Unsubscribe links can be inserted into sequences with opt-outs suppressed from future sends, which meets the CAN-SPAM floor. On GDPR, Hunter publishes how its database is sourced from public web data and offers individuals a removal path, but the lawful basis for emailing a given EU contact, normally a documented legitimate-interest assessment, remains the sender's responsibility.

Does Hunter have an API?

Yes, and it is one of the better-known ones in the market. The REST API covers Domain Search, Email Finder, Email Verifier, and leads against the same credit pool as the app, with a separate Data Platform tier for large programmatic volumes. This is a real advantage if you want to embed email finding inside your own product.

Is Hunter better than Snov.io?

They compete directly, and the split is data quality against breadth. Hunter's addresses tend to be more accurate and its verifier is stronger, and unlimited team members make it cheaper for teams. Snov.io is usually cheaper per credit, adds LinkedIn automation and a small CRM, and is more permissive about volume. Pick Hunter when a low bounce rate matters most; pick Snov.io when you want more features per euro.

Who owns Hunter and is it stable?

Hunter was founded in 2015 by Antoine Finkelstein and Francois Grante, is bootstrapped with no disclosed outside funding, runs remote-first with a team of roughly two dozen, and reports over seven million user accounts. In a category where vendors regularly shut down or get quietly acquired, that decade of independent operation is one of the strongest stability signals available.

Editorial verdict

Hunter is the right first purchase for a small B2B team that does not yet have a list, and the wrong purchase for one that does. The database, the finder, and the verifier are the product; Campaigns is a competent, deliberately simple sequencer that lets you act on what you found without exporting a CSV. Unlimited team members on every paid plan makes it cheaper than nearly any per-seat rival once more than two people are involved, and a bootstrapped decade-old vendor is worth real money in a category this volatile. The two things to be clear-eyed about are the twenty-mailbox ceiling and the total absence of warm-up. Neither matters at a few thousand carefully targeted emails a month, and both are disqualifying above that. Buy Hunter as your prospecting engine that also sends, not as your sending engine that also prospects.

Written by the SaaSTracker editorial team. Awards, when shown, are judged against the published criteria in our methodology.