Agility PR Solutions vs Mention
An independent, review-free comparison compiled by the SaaSTracker editorial team. Both products are profiled in full, and neither can pay for placement here.
The short answer
Editorial assessmentMention compared with Agility PR Solutions
The closer competitor on monitoring specifically, and the more complete PR suite overall. Agility PR Solutions bundles a journalist and outlet database, distribution, and monitoring with human-assisted analysis, which Mention does not attempt; Mention's index is broader on social and review sources and its interface is faster for day-to-day triage. Both are demo-led and annual, so the evaluation is a bake-off on your own keywords rather than a price comparison.
Choose Agility PR Solutions if
Funded small businesses, in-house comms teams of two to ten, and small PR agencies that need media outreach and full-spectrum monitoring in one annual contract, value broadcast and print coverage that self-serve tools do not track, and want the option of human analysts producing the executive report.
Choose Mention if
Mid-market and larger comms, PR, and brand teams that need broad multi-source listening with Boolean precision, competitor share of voice, and white-labelled reporting, and that can commit to an annual contract bought through a sales conversation.
Side by side
13 attributes| Attribute | Agility PR Solutions | Mention |
|---|---|---|
| Category | PR | PR |
| Starting price | Quote only; buyers publicly report realistic entry points in the low five figures per year | From $599 per month on an annual contract, quoted through a demo (free trial) |
| Pricing model | Quote-only, modular, annual. Nothing is published: price is set per account based on which modules you buy (media relations, monitoring, social listening, intelligence, newswire, Visibility Intelligence), the number of seats, monitoring volume and source types, and whether you add managed analyst services. The standard billing cycle is annual, with other frequencies available by negotiation. There is no free plan and no self-serve signup. | A single Company plan sold through a demo on an annual contract, priced by mention volume and alert count rather than by seat. Users are unlimited. Historical data backfill and API access are paid add-ons quoted separately. The self-serve Solo, Pro, and Pro Plus tiers were discontinued for new customers in July 2025 and are grandfathered only for existing accounts. |
| Free plan | No | No |
| Free trial | No | A trial exists but is gated behind a demo request rather than a public signup |
| Best for | Funded small businesses, in-house comms teams of two to ten, and small PR agencies that need media outreach and full-spectrum monitoring in one annual contract, value broadcast and print coverage that self-serve tools do not track, and want the option of human analysts producing the executive report. | Mid-market and larger comms, PR, and brand teams that need broad multi-source listening with Boolean precision, competitor share of voice, and white-labelled reporting, and that can commit to an annual contract bought through a sales conversation. |
| Setup time | Days to a few weeks. The contract and scoping conversation come first, then an assisted onboarding covering search configuration, dashboard setup, and list building. Monitoring searches usually need a round of tuning after the first week of results before the noise level is acceptable. | A first alert takes minutes, and results begin arriving immediately. Getting a feed that is actually worth reading takes longer: expect a week or two of tuning Boolean exclusions, language and country scoping, and source filters before the noise ratio settles. Onboarding is scheduled with the account manager rather than self-directed. |
| Learning curve | Moderate. Pitching and list building are straightforward. Boolean search construction for monitoring is the real skill, and badly built searches are the most common cause of a customer concluding the data is poor when the query is the problem. The support team will build searches for you, which is worth using early rather than late. | Low for reading a feed, moderate for writing good queries. The 2,000 character advanced alert is powerful and unforgiving; a poorly written one either floods the account and burns mention quota or silently misses the coverage that mattered. Plan for someone to own query maintenance rather than treating alerts as set and forget. |
| Platforms | Web application, Email alerts and digests, Mobile web | Web application, iOS app, Android app, Desktop notifications, REST API (paid add-on) |
| Compliance | GDPR, CCPA | GDPR |
| Founded | 2003 | 2012 |
| Headquarters | Ottawa, Ontario, Canada | Paris, France |
| Ownership | Subsidiary of Innodata Inc. (NASDAQ: INOD), acquired 2014 | Acquired by Agorapulse (2025), previously owned by Mynewsdesk (2018 to 2025) |
Strengths and limitations
Agility PR Solutions
Strengths
- One of the few platforms in this category that genuinely covers broadcast, radio, print, and podcast coverage rather than only indexing the web.
- Outreach and measurement live in the same system, so the coverage report is built from the same data as the pitch list.
- Human analyst services are available on top of the software, which no self-serve competitor can match at any price.
- Onboarding and account support are consistently the highest-rated part of the experience in user reviews.
Limitations
- No published pricing, no free plan, and no self-serve trial; evaluation means a sales cycle, and the practical entry point reported by buyers is five figures a year.
- Annual contracts renew on a notice period, and multiple former customers report being invoiced for an additional year after missing a written cancellation deadline. This is the most consistent complaint about the company and it is commercial, not technical.
- Database records go stale in places: users report generic info@ addresses, journalists who have changed outlets, and beats miscategorized enough to sink a campaign.
- Coverage thins in smaller markets and narrow verticals, so niche B2B targeting often needs supplementing with a specialist database or manual research.
Mention
Strengths
- Broad source coverage in one index: social platforms, news, blogs, forums, and more than seventy-five review sites, rather than social alone.
- Advanced Boolean alerts with a 2,000 character query allowance, which is the difference between a signal feed and a noise feed for ambiguous brand names.
- Unlimited users on the Company plan, so read access can be given to support, legal, and executives without a per-seat calculation.
- White-label scheduled reporting that makes listening a saleable agency deliverable rather than an internal cost.
Limitations
- The self-serve tiers are gone. Solo, Pro, and Pro Plus were discontinued for new customers in July 2025, so a small business cannot buy Mention at its historic price point regardless of what third-party pricing pages still say.
- The only published route to purchase is a demo request; there is no public signup and no clearly documented open trial, which makes cheap evaluation impossible.
- Historical data is not included at any tier. A new alert starts collecting from creation, and backfilling up to two years is a separate paid add-on.
- API access is also an add-on rather than a plan feature, which raises the real cost of any integration project above the headline price.
Pricing compared
Agility PR Solutions
Quote-only, modular, annual. Nothing is published: price is set per account based on which modules you buy (media relations, monitoring, social listening, intelligence, newswire, Visibility Intelligence), the number of seats, monitoring volume and source types, and whether you add managed analyst services. The standard billing cycle is annual, with other frequencies available by negotiation. There is no free plan and no self-serve signup.
- Media RelationsCustom quote
- Media MonitoringCustom quote
- Media Intelligence and managed servicesCustom quote
- NewswireFlat fee per release
Agility competes on breadth and on people, and both are real. For a team that needs broadcast, print, and podcast coverage captured properly, plus an analyst who will turn it into something a chief executive reads, the annual number is defensible against the alternative of a monitoring subscription, a database subscription, a wire account, and a junior hire to stitch them together. What it is not is a small purchase. With no published price, no free plan, and a five-figure practical floor, it sits at the upper edge of what this directory considers small-business buyable, and the value question is decided almost entirely by whether you will use the services layer. Buy the software alone and you are paying platform prices for capability that Prowly or a monitoring specialist would sell you cheaper and self-serve.
Mention
A single Company plan sold through a demo on an annual contract, priced by mention volume and alert count rather than by seat. Users are unlimited. Historical data backfill and API access are paid add-ons quoted separately. The self-serve Solo, Pro, and Pro Plus tiers were discontinued for new customers in July 2025 and are grandfathered only for existing accounts.
- CompanyFrom $599
- Historical data add-onQuoted
- API access add-onQuoted
- Legacy self-serve tiersNo longer sold
As a listening engine at the $600 to $1,500 a month level, Mention is competitive: broad source coverage, real Boolean control, unlimited seats, and reporting an agency can put a client logo on. The problem is the shape of the offer rather than the number. A tool that built its reputation on a $49 entry point now requires a demo, an annual commitment, and two paid add-ons before it does what a buyer assumes it already does. For a small business that reads about Mention in a listicle and expects a card-and-go signup, the value question does not really arise, because that route no longer exists. For a mid-market comms team already budgeting five figures a year for monitoring, it is a reasonable buy that undercuts the traditional media intelligence vendors by a wide margin.
Editorial verdict on each
Agility PR Solutions
Agility PR Solutions is a real platform doing a real job that most of this category avoids: capturing coverage across broadcast, radio, print, and podcasts, not just the indexable web, and putting human analysts behind the reporting when the audience is a board rather than a marketing team. The outreach side is competent, PR CoPilot is genuinely useful, and Visibility Intelligence is an early and credible answer to measuring brand presence inside AI answer engines. The reservations are commercial rather than technical. Nothing is priced publicly, there is no free plan and no self-serve trial, the practical floor runs into five figures a year, and the annual contract renews on a notice period that has caught out enough customers to be a documented pattern rather than an anecdote. Buy it if broadcast and print coverage matter to your board and you intend to use the services layer; if what you actually need is a database and a pitching inbox, cheaper published-price tools will do that without a procurement cycle.
Read the full Agility PR Solutions profileMention
Mention still does the thing it became known for, and does it well: a broad, fast index across social, news, forums, and review sites, with Boolean control good enough to make an ambiguous brand name workable and reporting polished enough to bill a client for. What changed is who is allowed to buy it. The self-serve tiers that made Mention a default recommendation for small businesses were retired in July 2025, publishing and replying were removed in January 2026, and the only published route now is a demo leading to an annual Company contract from $599 a month with historical data and API access priced on top. For a mid-market comms team that would otherwise be quoted five figures by a traditional media intelligence vendor, that is a fair deal and worth a bake-off against Agility PR. For the small business this directory is written for, Mention is now a tool to know about rather than one to buy, and Brand24 or a monitoring module inside a platform you already pay for will get you further for the money.
Read the full Mention profileAgility PR Solutions profile last reviewed 2026-08-23; Mention last reviewed 2026-08-23. Pricing is compiled from public sources and can change without notice. See our methodology.