AuthoredUp vs Supergrow
An independent, review-free comparison compiled by the SaaSTracker editorial team. Both products are profiled in full, and neither can pay for placement here.
The short answer
Both sides assessedAuthoredUp compared with Supergrow
Supergrow at $19 to $39 is the AI-first alternative with a carousel maker, infographic generator, repurposing, an engagement module, and an MCP server, plus a $139 Teams plan for four accounts. AuthoredUp at $19.95 has no AI but a better editor, better previews, longer analytics history, free company pages, and an enterprise-grade compliance posture. Pick Supergrow if generation and volume are the problem; pick AuthoredUp if craft, measurement, and passing security review are.
Supergrow compared with AuthoredUp
Two answers to different problems at almost the same price. AuthoredUp at $19.95 has no AI but a superior editor, truncation-accurate previews, indefinite analytics history, free unlimited company pages, German hosting, and an explicit no-automation stance that passes corporate security review. Supergrow at $19 to $39 writes for you and repurposes existing content. If the blank page is your bottleneck, Supergrow. If you already write and need craft, measurement, and compliance, AuthoredUp.
Choose AuthoredUp if
Professionals, founders, and in-house teams who write their own LinkedIn posts and want them formatted properly, previewed accurately, and measured over the long term, particularly anyone inside an organization where automation tools would fail a security or compliance review.
Choose Supergrow if
Founders, consultants, and small teams who know their subject but struggle to turn it into posts, want AI help that sounds like them rather than like everyone else, and are not willing to pay Taplio's premium or accept its automation risk.
Side by side
13 attributes| Attribute | AuthoredUp | Supergrow |
|---|---|---|
| Category | Social | Social |
| Starting price | $19.95 per month (Individual), or $16.63 per month billed annually at $199.50 per year (free trial) | $19 per month (Starter), or $16 per month billed annually (7 days trial) |
| Pricing model | Per LinkedIn profile per month, with a single-profile Individual plan, a cheaper per-profile Business plan requiring at least three profiles, and a quoted Custom Growth plan from ten profiles. Company pages are unlimited and free on every plan. | Per LinkedIn account per month across two individual tiers plus a fixed-price four-account Teams plan, differentiated by interview volume, design tools, engagement features, and team workflow, with 20 percent off annual billing. |
| Free plan | No | No |
| Free trial | Free trial with no credit card required | 7 days, with the account pausing rather than auto-charging if no plan is selected |
| Best for | Professionals, founders, and in-house teams who write their own LinkedIn posts and want them formatted properly, previewed accurately, and measured over the long term, particularly anyone inside an organization where automation tools would fail a security or compliance review. | Founders, consultants, and small teams who know their subject but struggle to turn it into posts, want AI help that sounds like them rather than like everyone else, and are not willing to pay Taplio's premium or accept its automation risk. |
| Setup time | Ten minutes. Install the Chrome extension, sign in, confirm your email, and the improved editor appears the next time you open LinkedIn's composer. Analytics begin populating with whatever history LinkedIn exposes and accumulate from there. | Twenty minutes. Connect LinkedIn, run a Postcast interview or point the repurposer at an existing article, and you have drafts. Content DNA improves over the first week as it sees more of your writing. |
| Learning curve | Essentially none. The extension augments a composer you already know rather than replacing it with a new one, which is the strongest argument for the product's design. The web platform for drafts and analytics is equally direct. | Low. The Kanban pipeline and calendar are self-explanatory, and the interview format requires nothing but answering questions. The only real skill is editing AI output rather than publishing it unread, which is true of every tool in this class. |
| Platforms | Chrome extension, Web platform, Mobile support for viewing and drafting | Web app, MCP server for Claude and ChatGPT, Mobile web |
| Compliance | GDPR, Data hosted in Germany, No cookie collection, No automation, consistent with LinkedIn's user agreement | GDPR handling stated; no published third-party certifications |
| Founded | 2022 | 2023 |
| Headquarters | London, United Kingdom, with the team based in Serbia | Remote, with roots in India |
| Ownership | Bootstrapped and founder-owned | Bootstrapped and founder-owned |
Strengths and limitations
AuthoredUp
Strengths
- The device-accurate preview showing exactly where the see more truncation falls is the single most useful feature in this niche and AuthoredUp implements it best.
- Analytics are retained indefinitely, which directly solves the problem LinkedIn creates by expiring native post data, and is the reason subscriptions persist past month three.
- No automation of any kind, no scraping, no cookie collection, and data hosted in Germany, which is why Microsoft, SAP, Canon, EY, and Accenture appear on the customer list.
- Unlimited company page management included at no extra cost on every plan, where competitors charge per page or do not support pages at all.
Limitations
- No AI content generation at all, which is a deliberate choice but leaves the blank page problem entirely unsolved.
- LinkedIn only, so a multi-network business still needs a separate scheduler and pays twice.
- No searchable corpus of high-performing posts across LinkedIn, only your own saved posts, so competitive content research means doing it by hand.
- The core experience depends on a Chrome extension, which excludes Firefox and Safari users from most of what they would be paying for.
Supergrow
Strengths
- Postcast AI interviews are a genuinely different approach to the blank page, extracting substance from your own expertise rather than remixing what already ranks.
- Content DNA conditions output on how you actually write, which produces posts that avoid the homogenized voice corpus-trained competitors tend toward.
- Repurposing from YouTube, blog posts, and PDFs converts existing work into a content supply, which is the highest-leverage feature for anyone with a back catalogue.
- Pro at $39 undercuts Taplio Growth at $69 while including unlimited interviews, carousels, infographics, engagement, and analytics.
Limitations
- LinkedIn only, so any business posting elsewhere still needs a separate multi-network scheduler.
- No searchable corpus of high-performing LinkedIn posts, so competitive content research means doing it manually or paying Taplio for the library.
- A bootstrapped company of roughly eight people with no institutional funding means limited support capacity and no enterprise apparatus.
- No published compliance certifications, hosting-region commitments, or SSO, which will fail the security review that AuthoredUp's German hosting and no-automation posture passes.
Pricing compared
AuthoredUp
Per LinkedIn profile per month, with a single-profile Individual plan, a cheaper per-profile Business plan requiring at least three profiles, and a quoted Custom Growth plan from ten profiles. Company pages are unlimited and free on every plan.
- Individual$19.95
- Business$14.95
- Custom GrowthQuoted
AuthoredUp is the cheapest serious tool in the LinkedIn personal-brand space and it earns its price on two things that never stop mattering: accurate previews, which change how your posts read, and analytics history, which LinkedIn simply deletes. At $19.95 for one profile with unlimited company pages included, and $14.95 per profile at three or more, it undercuts Taplio Growth by a factor of three and Supergrow Pro by half while doing the writing-support job better than either. What you are not buying is content generation or growth mechanics, so if the reason you are shopping is that you do not know what to write, this is the wrong purchase and you will feel it in week two. Judged as an instrument for people who already write, it is the best value in the niche and the only one that will survive a corporate security review.
Supergrow
Per LinkedIn account per month across two individual tiers plus a fixed-price four-account Teams plan, differentiated by interview volume, design tools, engagement features, and team workflow, with 20 percent off annual billing.
- Starter$19
- Pro$39
- Teams$139
- EnterpriseCustom
Supergrow is the best price-to-capability ratio in the LinkedIn personal-brand niche for anyone who wants AI help. Pro at $39 includes unlimited AI interviews, carousels, infographics, an engagement mode, profile analytics, and an MCP server, against Taplio Growth at $69 which has 250 AI credits, 500 comment credits, and no team story. The Teams plan at $139 for four accounts is cheaper than two Taplio Growth subscriptions and adds approvals Taplio simply does not offer. What you give up relative to Taplio is the searchable corpus of millions of posts, and relative to AuthoredUp the enterprise compliance posture and the truncation-accurate editor. For a founder or a small team whose bottleneck is producing content that sounds like them, Supergrow is the rational purchase and it is roughly half the price of the obvious alternative.
Editorial verdict on each
AuthoredUp
AuthoredUp is the most defensible purchase in the LinkedIn personal-brand niche because it is the only one whose value does not depend on doing something LinkedIn forbids. The truncation-accurate preview genuinely improves how your posts read, and the indefinite analytics history solves a problem LinkedIn creates on purpose and will not fix. At $19.95 for one profile with unlimited company pages, and $14.95 per profile at three or more, it undercuts every AI-heavy competitor while doing the craft work better. The limit is equally clear: it will not write for you, it covers one network, and it has no corpus of other people's posts to learn from. If the blank page is your bottleneck, buy Supergrow. If you already write and want it to look right, be measured properly, and pass a security review, this is the one.
Read the full AuthoredUp profileSupergrow
Supergrow is the value pick in the LinkedIn personal-brand niche and, for one particular buyer, the best pick outright: the person who knows their subject cold and cannot turn it into posts. Postcast interviews and Content DNA are a genuinely better answer to that problem than remixing what already ranks, repurposing turns an existing back catalogue into months of supply, and Pro at $39 undercuts the obvious alternative by nearly half while adding carousels, an engagement mode, an MCP server, and a Teams plan Taplio does not have. The caveats are structural rather than about the product: LinkedIn only, no research corpus, and a bootstrapped eight-person company with no compliance posture, which is fine for a founder's card and not fine for a procurement process. If you already write well, buy AuthoredUp. If you need research depth and accept the risk, buy Taplio. If you need the content to exist at all and want it to sound like you, this is the one.
Read the full Supergrow profileAuthoredUp profile last reviewed 2026-08-22; Supergrow last reviewed 2026-08-22. Pricing is compiled from public sources and can change without notice. See our methodology.