Is Collabstr or Influencity cheaper?

Collabstr starts at Free to search and hire, with a 10 percent platform fee on each order; subscriptions from $249 per month billed annually (free plan available). Influencity starts at $318 per month billed annually ($3,816 per year), or $398 per month billed monthly (7 days trial).

Collabstr vs Influencity

An independent, review-free comparison compiled by the SaaSTracker editorial team. Both products are profiled in full, and neither can pay for placement here.

The short answer

Editorial assessment

Collabstr compared with Influencity

Different products that get compared because both sell to smaller teams. Influencity is a discovery and analytics platform indexing hundreds of millions of public profiles with audience-credibility scoring, so you can research any creator whether or not they want to be found. Collabstr indexes only creators who opted in, but you can actually transact with every one of them at a listed price. Influencity answers who should we work with; Collabstr answers how do we get content by Friday. Teams doing serious creator research often use one for selection and the other for execution.

Choose Collabstr if

Small brands, DTC ecommerce teams, and founders buying influencer content or UGC for the first time, and any team that wants published creator pricing, escrow protection, and the ability to place a real order without signing a subscription first.

Choose Influencity if

Agencies and in-house brand teams running influencer programs continuously rather than occasionally, who need the whole workflow (search, vet, list, outreach, campaign, track, report) in one system and can justify roughly $4,000 a year for it.

Side by side

13 attributes

Attribute	Collabstr	Influencity
Category	Influencer	Influencer
Starting price	Free to search and hire, with a 10 percent platform fee on each order; subscriptions from $249 per month billed annually (free plan available)	$318 per month billed annually ($3,816 per year), or $398 per month billed monthly (7 days trial)
Pricing model	Freemium marketplace. Searching and direct hiring are free, and the platform earns a percentage of every order: 10 percent from the brand on Free and Pro, 5 percent on Premium, plus a separate 15 percent fee deducted from the creator's payout. Paid subscriptions unlock campaign posting, advanced audience filters, pre-hire chat, live post tracking, and monthly audience-report allowances. Annual billing gives roughly two months free.	Subscription with metered monthly allowances rather than seats alone. The public self-serve tier is Professional, priced per month with a discount and higher quotas for annual billing; everything above it is a quote-only Enterprise plan. Meters cover search results, profile analyses, outreach emails, stored projects, tracked content, campaign reports, and post analyses. Social listening and social media management sit entirely on Enterprise.
Free plan	Free plan covers unlimited search of 1.1m+ creators, direct hire from profiles, and escrow payments, with a 10 percent hiring fee and no campaigns, advanced filters, analytics, or audience reports	No
Free trial	No time-limited trial; the free plan is the trial, since you can search and place real orders without subscribing	7 days on all plans, advertised as no credit card required
Best for	Small brands, DTC ecommerce teams, and founders buying influencer content or UGC for the first time, and any team that wants published creator pricing, escrow protection, and the ability to place a real order without signing a subscription first.	Agencies and in-house brand teams running influencer programs continuously rather than occasionally, who need the whole workflow (search, vet, list, outreach, campaign, track, report) in one system and can justify roughly $4,000 a year for it.
Setup time	Minutes. Create an account, search, and place an order the same day; there is no tracking code to install, no data import, and no onboarding call required. Posting a campaign brief takes about twenty minutes once you know the deliverable and budget, and first applications typically arrive within the hour.	An account is live in minutes and the first searches can run the same day. Getting to a running campaign takes longer: connecting the email sending address, building segmentation lists, and setting up a project with deliverables is realistically a first week of work.
Learning curve	Very low as software, and that is not where the difficulty is. The real skill is selection: reading engagement rates and brand reviews rather than follower counts, writing a brief specific enough to prevent revision cycles, and agreeing usage rights before payment rather than after. Buyers who skip that part get exactly the mixed content quality the marketplace is criticized for.	Moderate. Reviewers commonly describe about two weeks before a team feels fluent, driven by the breadth of the interface and by learning which actions consume which meters. The habit that takes longest to build is vetting discipline, since profile analyses are a capped resource rather than a free click.
Platforms	Web application, Instagram, TikTok, YouTube, UGC delivery (no posting required)	Web application, Shopify (seeding, Enterprise tier), Social network integrations for Instagram, TikTok, YouTube, Twitch
Compliance	GDPR, CCPA, PCI DSS (via payment processors)	GDPR
Founded	2019	2014
Headquarters	Vancouver, British Columbia, Canada	Madrid, Spain
Ownership	Independent, founder-controlled	Independent, venture-backed

Strengths and limitations

Collabstr

Strengths

Published creator pricing removes the rate negotiation that stalls most first influencer campaigns, and makes budgeting possible before any conversation happens.
You can hire for real on the free plan, which is rare in a category where most platforms gate everything behind an annual contract and a demo call.
Escrow with approval-gated release protects both sides and makes hiring an individual in another country a routine purchase rather than a risk.
Genuine two-sided liquidity: creators opt in and maintain their listings, so a booking request reaches someone who is actually available for paid work.

Limitations

Discovery is limited to creators who have listed themselves; if you want to approach a specific influencer who is not on the platform, Collabstr cannot help, which is the fundamental difference between a marketplace and a discovery database.
Vetting means verified identity and connected accounts, not audited audience quality; brands repeatedly report booking creators whose engagement did not translate, and the credibility check remains the buyer's job.
The subscription cliff is abrupt: the free plan has no campaigns, no advanced filters, no analytics, no audience reports, and no pre-hire chat, and the next step up is $249 to $299 per month with no intermediate tier.
Pro allows only one campaign brief per month, which is restrictive for anyone running more than a single content pipeline and pushes them to Premium for reasons unrelated to spend.

Influencity

Strengths

One of the larger creator databases available on a self-serve plan, with more than 300 million profiles and audience-level rather than profile-level filtering.
Audience credibility and follower authenticity data that is good enough to kill a bad shortlist before money is committed, consistently the most-praised part in user reviews.
The full workflow in one place: discovery, vetting, CRM, outreach, campaign stages, content tracking, and reporting, rather than a database with a dead end after search.
White-label reporting and a project structure that mirrors how agencies actually run client work, a direct legacy of the company's agency years.

Limitations

Discovery covers only Instagram, TikTok, YouTube, and Twitch. There is no LinkedIn, X, Pinterest, or Facebook creator search, and Twitch coverage is thin next to the other three.
Social listening and the entire Social Hub (publishing, inbox, analytics, bio links, paid ads) are absent from the Professional plan, so the suite the marketing site describes is only purchasable at a negotiated price.
Instagram Stories performance is not pulled in automatically, which reviewers cite repeatedly; Stories-heavy campaigns need manual collection.
TikTok audience data is shallower than Instagram's, notably the absence of city-level audience geography that Instagram profiles provide.

Pricing compared

Collabstr

Freemium marketplace. Searching and direct hiring are free, and the platform earns a percentage of every order: 10 percent from the brand on Free and Pro, 5 percent on Premium, plus a separate 15 percent fee deducted from the creator's payout. Paid subscriptions unlock campaign posting, advanced audience filters, pre-hire chat, live post tracking, and monthly audience-report allowances. Annual billing gives roughly two months free.

Free$0
Pro$249 billed annually, or $299 month to month
Premium$333 billed annually, or $399 month to month
Enterprise / AgenciesCustom

The free plan is the strongest thing about Collabstr's pricing and the reason it is the standard recommendation for a first influencer purchase: no subscription, no sales call, published rates, and escrow protection, with the platform earning only when you transact. The subscription jump is steep by small-business standards, since $299 a month is more than several full marketing tools combined, and what it buys is largely workflow leverage (inbound applications instead of manual selection) rather than capability you cannot get another way. Judge Pro on whether campaign applications save more hours than they cost, and judge Premium arithmetically: below roughly $8,000 of monthly creator spend the 5 percent fee reduction does not pay for itself, and above it the tier starts to look cheap.

Influencity

Subscription with metered monthly allowances rather than seats alone. The public self-serve tier is Professional, priced per month with a discount and higher quotas for annual billing; everything above it is a quote-only Enterprise plan. Meters cover search results, profile analyses, outreach emails, stored projects, tracked content, campaign reports, and post analyses. Social listening and social media management sit entirely on Enterprise.

Professional (monthly)$398
Professional (annual)$318
EnterpriseCustom

Per dollar, the influencer stack on the annual Professional plan is competitive: a database of this size with audience-level filtering, a CRM, campaign workflow, automated content tracking, and white-label reporting for around $3,800 a year is roughly what a single freelance influencer coordinator costs in a month. The problem is the shape of the commitment rather than the amount. There is no free plan, the trial is a week, the monthly option is single-user, and the modules that make Influencity look like a suite (listening, publishing, inbox, seeding, payments) are all on the quote-only tier. For an agency or a brand running continuous programs, the maths works comfortably. For a small business running quarterly campaigns, the per-campaign cost is high enough that a cheaper discovery-only tool plus a spreadsheet is a defensible choice.

Editorial verdict on each

Collabstr

Collabstr solved the part of influencer marketing that actually stops small brands: not finding creators, but transacting with them. Published prices, escrow, global payouts, and the ability to place a real order without a subscription make it the most sensible first purchase in the category, and the free plan is not a demo, it is a working product that earns only when you spend. The limits are equally clear. You can only reach creators who chose to list, vetting confirms identity rather than audience quality, analytics stop at three weeks of post tracking with no conversion attribution, and the jump from free to $249 per month is a cliff with nothing in between. Treat the free tier as the default, subscribe to Pro only if inbound campaign applications genuinely save you more time than they cost, and move to Premium when the arithmetic on the 5 percent fee reduction makes it obvious. For a program that has grown into ongoing ambassador relationships and affiliate economics, a heavier platform will eventually be the right call; for buying content, Collabstr is the cheapest honest way in.

Read the full Collabstr profile

Influencity

Influencity is one of the few influencer platforms that is genuinely end-to-end and still publishes a price you can pay without a procurement cycle. The database is large, the audience credibility data is good enough to change decisions, and the campaign, tracking, and white-label reporting layer reflects a decade of the company actually running campaigns before it sold software. The reservation is about who it fits. There is no free plan, the trial is a week, the monthly option is single-user, discovery stops at four networks, and the modules that make the homepage look like a suite (listening, publishing, inbox, seeding, payments) all sit behind a quote-only Enterprise tier. Agencies and brands with continuous influencer programs will find the annual Professional plan good value and should buy it annually rather than monthly. Businesses running a campaign a quarter should be honest that this is a roughly $3,800 commitment for occasional use, and start somewhere cheaper.

Read the full Influencity profile

Collabstr profile last reviewed 2026-08-23; Influencity last reviewed 2026-08-23. Pricing is compiled from public sources and can change without notice. See our methodology.