Kaspr vs Lusha
An independent, review-free comparison compiled by the SaaSTracker editorial team. Both products are profiled in full, and neither can pay for placement here.
The short answer
Editorial assessmentKaspr compared with Lusha
Lusha is the closest direct rival and the more established brand, with a larger database, a proper people search, and stronger enterprise credentials, at a higher per-seat price and with its own credit ceilings. Kaspr undercuts it and gives away work email. A team already inside a CRM that Lusha integrates with deeply will find the transition friction lower there; a cost-sensitive individual will do better on Kaspr.
Choose Kaspr if
Individual salespeople, recruiters, and founders who prospect inside LinkedIn, need mobile numbers rather than just emails, want to pay by card without a demo call, and can live inside an allowance of 100 to 200 phone reveals a month.
Choose Lusha if
SDRs and small teams that need reliable phone numbers and emails fast, without committing to an enterprise data contract.
Side by side
13 attributes| Attribute | Kaspr | Lusha |
|---|---|---|
| Category | Data | Data |
| Starting price | 0 euros (Free), then 45 euros per user per month on annual billing (Starter) (free plan available) | Free plan; paid from $36/user/mo (free plan available) |
| Pricing model | Freemium per-seat subscription with three separate credit meters (B2B email, phone, and direct email), quoted in euros, dollars, or pounds, with monthly or annual billing. | Freemium with per-user monthly tiers; credits meter reveals (phone credits distinct from email on some plans). Scale tier adds API, enrichment, and governance on annual terms. |
| Free plan | 15 B2B email credits, 5 phone credits, and 5 direct email credits per month, with a 100-lead export cap and no credit rollover. | Monthly credit allowance with the extension, genuinely usable. |
| Free trial | No fixed-length trial; the permanent free tier is the evaluation path | 7 days (Pro features) |
| Best for | Individual salespeople, recruiters, and founders who prospect inside LinkedIn, need mobile numbers rather than just emails, want to pay by card without a demo call, and can live inside an allowance of 100 to 200 phone reveals a month. | SDRs and small teams that need reliable phone numbers and emails fast, without committing to an enterprise data contract. |
| Setup time | Under ten minutes. Install the Chrome extension, sign in, and open a LinkedIn profile. Connecting a CRM adds another ten to fifteen minutes of field mapping. | Ten minutes to first reveal; an afternoon for CRM sync and team credit pooling. |
| Learning curve | Very low for the extension itself. The part that trips people up is the credit model: three separate meters with different allowances means users burn direct email credits without realising they were the scarce resource, then conclude the product is broken. | The gentlest in the data category. |
| Platforms | Chrome extension, Web dashboard, REST API | Web app, Chrome extension, REST API (Scale) |
| Compliance | GDPR with a documented legitimate interest basis and public objection form, CCPA with a do-not-sell route | ISO 27701, ISO 27001, SOC 2 Type II, GDPR, CCPA |
| Founded | 2018 | 2016 |
| Headquarters | Paris, France, within the Cognism group (Cognism is headquartered in London, United Kingdom) | Tel Aviv, Israel |
| Ownership | Owned by Cognism, which acquired Kaspr in 2022 | Venture-backed (private) |
Strengths and limitations
Kaspr
Strengths
- Unlimited B2B email credits on every paid plan removes the cost of work email entirely, which no credit-metered competitor matches.
- Mobile phone numbers at a published self-serve price, from a vendor group whose enterprise product only sells through a rep, is a genuinely useful gap in the market.
- The LinkedIn extension covers profiles, Sales Navigator results, groups, events, and post engagement, which is broader page coverage than most extraction tools.
- Compliance documentation is unusually concrete: named sources, a stated legitimate interest basis, a public opt-out form, and an automatic five-year deletion of profile data.
Limitations
- Phone credit ceilings are low and hard: 200 a month on the top published plan, which is under ten dials a working day and nowhere near a full-time caller's volume.
- Pricing is per seat, so team economics degrade quickly compared with Hunter or CUFinder, both of which include unlimited users.
- Direct email is capped at 5 a month on Starter, which is a feature listed on the plan rather than a feature you can use.
- Kaspr does not publish whether a failed reveal consumes a credit, which is the single most consequential unknown in this category and the one thing a buyer most needs answered.
Lusha
Strengths
- Best-in-class direct-dial accuracy in its price range, the defining differentiator.
- Frictionless extension workflow; fastest time-to-value in the category.
- Genuinely useful free tier keeps evaluation honest.
- Compliance certifications (ISO 27701, SOC 2) ease privacy reviews unusual at this price.
Limitations
- Database breadth and filter depth trail Apollo's at similar spend.
- Credit economics punish careless bulk reveals; phone credits deplete fast.
- No engagement layer, pure data; execution lives elsewhere.
- Intent/signal features are add-on-grade, not differentiating.
Pricing compared
Kaspr
Freemium per-seat subscription with three separate credit meters (B2B email, phone, and direct email), quoted in euros, dollars, or pounds, with monthly or annual billing.
- Free0 euros
- Starter45 euros
- Business79 euros
- EnterpriseCustom
Judge Kaspr on phone credits and ignore everything else, because that is what you are buying. Business at 79 euros for 200 mobile numbers is roughly 0.40 euros per mobile, which is competitive with Datagma and cheaper than FullEnrich's waterfall for phones, and the unlimited work email allowance is genuinely free money next to a credit-metered competitor. The problem is scale. At 1,000 mobiles a month the published tiers do not reach, and you are buying add-on packs or negotiating Enterprise, at which point the transparent pricing that made Kaspr attractive is gone. At 10,000 you were never a Kaspr customer. So the value is real and it is bounded: for one or two people making a few hundred calls a month it is one of the best deals available, and for anything larger it is a false start.
Lusha
Freemium with per-user monthly tiers; credits meter reveals (phone credits distinct from email on some plans). Scale tier adds API, enrichment, and governance on annual terms.
- Free$0
- Pro$36
- Premium$59
- ScaleCustom
Priced above Apollo per record and below enterprise contracts, Lusha's premium buys dial accuracy where it pays for itself in connect rates. For email-centric volume it's the wrong spend; for phone-led motions it's often the highest-ROI data line after the sequencer.
Editorial verdict on each
Kaspr
Kaspr is a good deal inside a narrow box and a bad deal the moment you step outside it. If you are one person prospecting on LinkedIn who needs a few hundred mobile numbers a month, unlimited work email at 45 to 79 euros a seat is hard to beat, and the compliance documentation is more concrete than almost anything else in this category. If you are a team, the per-seat pricing punishes you where Hunter and CUFinder do not. If you need volume phones, the ceilings are low enough that you will be back in a sales conversation within a quarter, which defeats the point of buying a self-serve tool. And the fact that Kaspr will not say in public whether a failed reveal costs you a credit is a real mark against it, because in this category that single rule determines what you actually pay. Buy it as a one-seat phone allowance. Do not buy it as a data platform.
Read the full Kaspr profileLusha
Best ValueLusha is the precision instrument of self-serve B2B data: the extension is still the fastest reveal workflow anywhere, and the dials are the ones that actually connect. It has wisely stopped pretending to be a platform, its future is being the trusted, certified accuracy layer inside bigger stacks, a role the Clay era rewards. Buy it for phones and speed; buy breadth elsewhere.
Read the full Lusha profileKaspr profile last reviewed 2026-08-22; Lusha last reviewed 2026-08-22. Pricing is compiled from public sources and can change without notice. See our methodology.