Is Privy or Sleeknote cheaper?

Privy starts at $24 per month for the Pop Ups and Displays plan (10,000 monthly pageviews); $30 per month for the Email plan (up to 1,500 contacts) (15 days trial). Sleeknote starts at From EUR 49 per month billed annually (EUR 62 monthly) for Core up to 25,000 monthly sessions; roughly USD 69 per month on the US price list (14 days trial).

Privy vs Sleeknote

An independent, review-free comparison compiled by the SaaSTracker editorial team. Both products are profiled in full, and neither can pay for placement here.

The short answer

Editorial assessment

Sleeknote compared with Privy

Privy is the Shopify-native option and bundles email and SMS sending alongside capture, at a much lower entry price tied to contact count rather than sessions. That makes Privy the pragmatic choice for a small Shopify store that wants capture and sending in one bill. Sleeknote does not send email at all and expects to hand off to Klaviyo or similar; what it offers instead is a substantially better designer, deeper targeting, and gamification formats Privy does not match.

Choose Privy if

Small and growing Shopify, BigCommerce, and Wix stores that want list capture, email, and SMS from one vendor at a predictable low starting price, and that value a fast setup over deep segmentation or branching automation logic.

Choose Sleeknote if

Mid-sized ecommerce brands, particularly in Europe, that already treat onsite email and SMS capture as a revenue line and want gamified seasonal campaigns, granular targeting, and hands-on support rather than the cheapest possible popup.

Side by side

13 attributes

Attribute	Privy	Sleeknote
Category	Lead Capture	Lead Capture
Starting price	$24 per month for the Pop Ups and Displays plan (10,000 monthly pageviews); $30 per month for the Email plan (up to 1,500 contacts) (15 days trial)	From EUR 49 per month billed annually (EUR 62 monthly) for Core up to 25,000 monthly sessions; roughly USD 69 per month on the US price list (14 days trial)
Pricing model	Two independent meters. Email plans are priced by the number of mailable contacts and include unlimited sends, popups, displays, campaigns, and automations. A Pop Ups and Displays only plan is priced by monthly pageviews for merchants who want lead capture without Privy's messaging. SMS is an optional add-on sold in monthly credit packages that roll over. Billing is monthly with no annual contract.	Subscription priced by monthly sessions on your site, in bands, with two feature levels at every band: Core, and Core plus Gamification. Unlimited campaigns, unlimited domains, and support by phone, chat, and email are included on every tier. Annual billing saves 20 percent. Above 500,000 monthly sessions the price is quoted.
Free plan	No	No
Free trial	15 days, no credit card required	14 days, no credit card required
Best for	Small and growing Shopify, BigCommerce, and Wix stores that want list capture, email, and SMS from one vendor at a predictable low starting price, and that value a fast setup over deep segmentation or branching automation logic.	Mid-sized ecommerce brands, particularly in Europe, that already treat onsite email and SMS capture as a revenue line and want gamified seasonal campaigns, granular targeting, and hands-on support rather than the cheapest possible popup.
Setup time	Under an hour to install and publish a first display on Shopify, since the app handles the script and pulls store data automatically. A complete setup with several displays, a welcome series, and an abandoned cart flow is typically one working day.	The snippet takes minutes through Google Tag Manager or the Shopify app. A first campaign published the same day is realistic; a properly targeted set of campaigns with subscriber suppression, geo rules, and an integration mapping takes a working day or two.
Learning curve	Low. The editors are template-first and the flow builder ships pre-built sequences, so most merchants never build an automation from a blank canvas. The skill that takes longer is restraint: deciding which displays not to run so a visitor does not meet three overlays in one session.	The editor is straightforward for anyone who has used a page builder. The rule engine is where the depth is, and it is also where new users most often go wrong, typically by not excluding existing subscribers or by stacking campaigns that all qualify on the same page. The gamification formats need thinking about prize probability and coupon supply before launch, not after.
Platforms	Shopify (primary), BigCommerce, Wix, Squarespace, Weebly, WordPress.org, Web (JavaScript snippet)	Web (JavaScript snippet), Shopify (dedicated app), WordPress and WooCommerce, BigCommerce, Magento, Wix, Google Tag Manager
Compliance	GDPR, CCPA, TCPA (SMS consent, quiet hours, opt-out handling), CAN-SPAM	GDPR, CCPA
Founded	2011	2014
Headquarters	Boston, Massachusetts, United States	Aabyhoej, Aarhus, Denmark
Ownership	Independent (Privy Operations) following divestment from Attentive in 2023	Acquired by Drip (February 2022); operates as Drip's European base while continuing to sell as a standalone product

Strengths and limitations

Privy

Strengths

One vendor covers popups, email, and SMS, which removes the coupon and handoff breakage that plagues stitched-together stacks.
Genuinely fast setup: a working exit-intent popup with a discount code and confirmation email is an afternoon's work with no developer involved.
The strongest display format library in the small-store segment, including spin-to-win, mobile flyouts, and cart savers that other popup tools charge extra for.
Standalone Displays pricing lets Klaviyo and Mailchimp users buy just the capture layer without duplicating their email spend.

Limitations

The free plan is gone. Privy historically offered a free tier for small lists and now offers only a 15 day trial, which removes the on-ramp that built its reputation.
Segmentation stays basic: new versus returning, location, device, and purchase history, with no predictive scoring and no deeply nested conditions.
Automation flows are largely pre-built sequences rather than the branching, conditional logic available in Klaviyo or Omnisend, so complex lifecycle programs hit a ceiling.
Billing after cancellation is the most common complaint in negative reviews: merchants report charges continuing after uninstalling the app, because removing the Shopify app does not always end the Privy subscription.

Sleeknote

Strengths

The deepest gamification set in the onsite capture category, with spin wheels, scratch cards, daily offers, seasonal calendars, quizzes, and Learn to Earn built in rather than bolted on.
A targeting rule engine detailed enough to combine geography, referral source, query parameters, cookies, subscriber state, and page data in one condition set.
Separate mobile design canvas, which produces phone campaigns that were designed rather than shrunk.
Over 100 direct email and SMS integrations with field mapping, so quiz answers arrive as segmentation data rather than as a CSV chore.

Limitations

No free plan at all, and the trial is 14 days, which is short for evaluating a tool whose value depends on running a real seasonal campaign.
Session-based pricing is the most consistent complaint in user reviews: high-traffic stores with normal conversion rates pay for visitors who will never see value from a popup, and reviewers repeatedly say the visitor allowances should be higher at each band.
Gamification is paywalled into a higher plan level rather than sold per campaign, so the headline entry price is not the price of the thing the marketing sells you on.
Crossing a session band is a step change in cost rather than a smooth overage, which makes budgeting awkward for stores with seasonal traffic swings.

Pricing compared

Privy

Two independent meters. Email plans are priced by the number of mailable contacts and include unlimited sends, popups, displays, campaigns, and automations. A Pop Ups and Displays only plan is priced by monthly pageviews for merchants who want lead capture without Privy's messaging. SMS is an optional add-on sold in monthly credit packages that roll over. Billing is monthly with no annual contract.

Pop Ups & DisplaysFrom $24
EmailFrom $30
Email and SMSFrom $45

For a store under roughly $50k a month in revenue, $30 buys capture, email, and automation from one vendor, which is genuinely hard to beat on capability per dollar; the abandoned cart flow alone usually clears the cost. The value proposition weakens in two directions. Below it, the loss of the free plan means the smallest stores now pay from day 16, and dedicated popup tools start cheaper. Above it, contact-based pricing climbs steadily while the segmentation and automation depth does not, so by the time you are paying several hundred dollars a month you are paying Klaviyo money for less than Klaviyo capability. Privy is priced well for its intended band and poorly for anyone who sits outside it.

Sleeknote

Subscription priced by monthly sessions on your site, in bands, with two feature levels at every band: Core, and Core plus Gamification. Unlimited campaigns, unlimited domains, and support by phone, chat, and email are included on every tier. Annual billing saves 20 percent. Above 500,000 monthly sessions the price is quoted.

Core, up to 25,000 sessionsEUR 49 (annual) / EUR 62 (monthly)
Core plus Gamification, up to 25,000 sessionsEUR 68 (annual) / EUR 85 (monthly)
Core, 50,000 to 125,000 sessionsEUR 114 (annual) / EUR 143 (monthly)
500,000+ sessionsCustom quote

Sleeknote is priced as a specialist tool, not a utility. At around EUR 49 per month for a small store the Core plan is defensible if onsite capture is genuinely a revenue channel, and the gamification plan pays for itself quickly on a single well-run seasonal campaign. The problem is the shape of the meter. A store with 120,000 monthly sessions and a two percent conversion rate is paying EUR 114 per month for popup software before any gamification, which is more than several competitors charge and considerably more than the free tiers that exist elsewhere in this category. The honest test is whether you will use the rule engine and the interactive formats. If you will run one exit popup and forget about it, the money is wasted; if you will run seasonal mechanics and segment the list from onsite answers, few tools do it as cleanly.

Editorial verdict on each

Privy

Privy is one of the few tools that does list capture and lifecycle messaging properly at a small-store price, and the reason is architectural rather than promotional: the popup that issues a discount code and the email that delivers it are the same system, which removes the most common failure point in a stitched-together stack. The display library is the best in its price band and the standalone Displays plan is a smart, honest option for merchants who already pay for Klaviyo. The reservations are real and specific. The free plan is gone, so the on-ramp that built the brand no longer exists. Segmentation and automation depth stop where a serious lifecycle program starts, which makes Privy a stage rather than a destination. And the persistent reports of billing continuing after uninstall are a support problem the company has been slow to fix, so cancel inside Privy rather than through Shopify. Judged against what a store under roughly $50k a month actually needs, it remains a strong buy; judged against where that store will be in two years, plan the exit at the same time you plan the install.

Read the full Privy profile

Sleeknote

Sleeknote is the onsite capture tool for brands that treat promotional mechanics as a real marketing discipline. The gamification catalogue is the deepest in the category, the targeting rules go further than almost any competitor, and the separate mobile canvas produces campaigns that look designed rather than resized. It is also the least forgiving purchase here: there is no free plan, the trial is 14 days, billing is by session so growth in traffic raises the bill regardless of results, and the formats the marketing sells you on sit behind a higher plan level. That is a defensible trade for a retailer running seasonal calendars and quizzes at scale, and a bad one for anyone who wants a single exit popup. Price it against OptiMonk and Privy on your actual session volume before committing, and make the trial period earn its keep by running a real campaign rather than a test.

Read the full Sleeknote profile

Privy profile last reviewed 2026-08-23; Sleeknote last reviewed 2026-08-23. Pricing is compiled from public sources and can change without notice. See our methodology.