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Enable.us

The digital sales room that became Mindtickle's buyer enablement module

Enable.us (branded Enable Us) is a digital sales room and buyer enablement platform that lets sellers assemble a branded microsite per deal containing decks, demo recordings, pricing, mutual action plans, customer references, and e-signature documents, then track exactly which buyer opened what. Founded in 2020 and acquired by Mindtickle in May 2023, it no longer sells self-serve: the technology now ships as the Digital Sales Rooms module of Mindtickle's revenue enablement platform, and pricing is quote-only through Mindtickle's sales team.

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Overview

Enable.us started as Referenceable, a customer-reference management tool, and grew into one of the earliest products to use the phrase digital sales room as a category label rather than a feature. The premise was that a B2B purchase involves six to ten people, most of whom never attend the sales call, and that emailing a deck to a champion who then forwards it invisibly is where deals quietly die. The product's answer was a single evergreen link: a branded room per opportunity holding every artifact of the deal, with analytics on who inside the buying committee actually opened which asset.

The platform was broader than most single-purpose sales-room tools. Alongside the room itself it shipped sales content management (a governed library that sellers pull from), mutual action plans (a shared checklist of milestones with owners and dates on both sides), customer reference management inherited from the Referenceable days, and customer onboarding microsites that carry the same room into post-sale training. That combination, plus deep two-way CRM sync with Salesforce, HubSpot, Pipedrive, and Microsoft Dynamics 365, is what earned it repeated G2 leader placements in the digital sales room grid between 2021 and 2023.

The important fact for anyone evaluating it in 2026 is ownership. Mindtickle acquired Enable Us on 2 May 2023 to add buyer enablement to its sales readiness platform. The enable.us domain now redirects to a largely frozen marketing site that still carries the old Enable Us branding but routes every demo request to Mindtickle, and the current product page lives at mindtickle.com/digital-sales-rooms. Mindtickle sells bundled packages to mid-market and enterprise revenue teams on annual contracts with published third-party contract medians in the tens of thousands of dollars a year. The self-serve tiers Enable Us once published, $25 to $70 per user per month with a free trial and no credit card, are gone. A small business cannot buy this product today the way it could in 2022.

Best for

Mid-market and enterprise B2B revenue teams already buying, or willing to buy, Mindtickle's readiness platform, who want deal rooms, mutual action plans, and buyer engagement analytics governed centrally rather than created ad hoc by individual reps.

Not the right fit for

  • Small businesses and solo sellers: there is no self-serve signup, no free plan, and no published price, and the minimum realistic commitment is an annual platform contract sold by a sales team.
  • Anyone who wants to try a sales room this afternoon; the entry point is a demo request routed to Mindtickle, not a trial.
  • Teams that want the deal room only and nothing else, since the product is now packaged inside a broader readiness and content management platform.
  • Buyers who need the Enable Us brand and roadmap to persist as an independent product; it is a module of another vendor's platform and the standalone marketing site is effectively archived.
  • Design-led marketing teams wanting highly art-directed, scrollytelling buyer pages, which is a different genre of tool.

How it works

  1. 1

    A seller creates a room from a template, usually one per opportunity or one per account. Templates carry corporate branding, a standard section layout, and a default content set for a given sales motion, so a rep is editing an existing room rather than building one from a blank page.

  2. 2

    Content is pulled from the governed library rather than uploaded ad hoc: approved decks, one-pagers, security documentation, recorded demos, and customer reference videos. Cloud storage connectors (Google Drive, SharePoint, OneDrive, Box, Dropbox) keep the library synchronized with wherever marketing actually stores the source files, so a room does not silently serve last quarter's pricing sheet.

  3. 3

    The room is shared as one link. Every visit is attributed: which person opened it, which assets they viewed, for how long, how far into a deck they scrolled, and critically who they forwarded the link to, which is how the invisible members of the buying committee become visible. Visitor profiles can be enriched with title and company data, and notifications fire into Slack or email when activity happens.

  4. 4

    A mutual action plan sits inside the room as a shared plan: security review, legal redlines, procurement approval, kickoff date, each with an owner on the buyer or seller side and a due date. Both sides check items off in the same place, which converts a close plan from a private forecast artifact into something the buyer has agreed to.

  5. 5

    Engagement writes back to the CRM so the opportunity record reflects buyer behavior, and the deal room continues past signature: the same microsite pattern is reused for onboarding and training, giving the new customer one place for checklists, recordings, and enablement material. Under Mindtickle, room analytics also feed the wider readiness platform, where content performance and rep behavior are analyzed together.

Feature breakdown

26 features in 5 modules

Digital sales rooms

The shared deal microsite, branded, templated, and measured.
Branded deal room
A per-opportunity microsite carrying your logo, colors, and a welcome message from the rep, presented to the buyer as one evergreen URL that never changes even as content is added.
Room templates
Pre-built layouts per sales motion (new business, expansion, renewal, onboarding) so a rep starts from an approved structure; Mindtickle reports templates cut program launch time substantially.
Rich media embedding
Decks, PDFs, recorded demos, product videos, third-party pages, and interactive content sit inline in the room rather than as a pile of email attachments.
Custom delivery domain
Higher-tier accounts serve rooms from their own domain rather than the vendor's, which matters when procurement is checking whether a link is legitimate.
Multi-language room display
Rooms can be presented in different languages, added as a product update for teams selling across regions from one content library.

Buyer engagement analytics

Who in the buying committee looked at what, and who they told.
Contact-level engagement tracking
Views are attributed to individuals rather than counted in aggregate, so you can tell the champion's third visit from the CFO's first.
Content-level analytics
Per-asset time on page and depth reached, which shows whether the security overview was actually read or merely opened.
Share and forward visibility
When a champion forwards the room link internally, the new visitors surface in the room, which is the fastest way to map an unknown buying committee.
Visitor enrichment
Anonymous or unknown visitors are enriched with name, title, company, and LinkedIn profile where available, turning a raw view into a named stakeholder.
Real-time notifications
Slack and email alerts when a buyer opens the room, views a specific asset, or shares it, so follow-up happens while attention is live.
Won versus lost engagement patterns
Aggregate reporting compares engagement signatures on closed-won and closed-lost deals, which is how managers turn room data into a qualification signal rather than a vanity metric.

Mutual action plans

The close plan the buyer can see, edit, and be accountable to.
Shared milestone plan
Steps from discovery to go-live listed in the room with owners on both sides, so procurement and legal timelines are negotiated openly rather than assumed.
Task ownership and dates
Each item carries an assignee and a due date, and buyer-side owners get visibility without needing a login to your CRM.
Plan templates
Standard action plans per deal type mean every rep runs the same close process instead of improvising a checklist per opportunity.
Progress as a deal signal
Stalled tasks are visible to managers alongside engagement data, which makes slipping deals apparent earlier than a forecast call would.

Sales content management

A governed library so rooms serve approved, current material.
Central content repository
One library of approved collateral with unlimited storage, so reps pull from a single source rather than a personal desktop folder.
Cloud storage sync
Two-way sync with Google Drive, SharePoint, OneDrive, Box, and Dropbox keeps the library aligned with where marketing already works.
Individual link sharing
Any single asset can be shared as a tracked link outside a room, with the same view and depth metrics attached.
Content performance reporting
Reporting on which assets get opened and which correlate with progression, which is the feedback loop product marketing normally lacks.
Customer reference management
Inherited from the product's Referenceable origins: request, capture, and approve video, audio, and text testimonials, then surface the right reference inside a deal room.

Workflow, integrations, and post-sale

Where the room touches the CRM, the inbox, and onboarding.
Two-way CRM sync
Contacts, accounts, and opportunities sync from Salesforce, HubSpot, Pipedrive, or Microsoft Dynamics 365, and engagement data writes back to the opportunity record.
Chrome extension
Share a room link from anywhere in the browser: Gmail, Outlook, the CRM, or a chat window, without switching to the platform first.
E-signature
Native signable document templates plus DocuSign integration, so the contract is signed inside the same room the buyer already trusts.
Call recording attachment
Zoom, Microsoft Teams, and Gong recordings can be added to a room, letting a champion replay the demo for colleagues who missed it.
Customer onboarding microsites
The same room pattern continues after signature with checklists, training recordings, and user guides, so the handoff to customer success does not restart in a new tool.
Readiness platform tie-in
Under Mindtickle, room activity sits alongside sales training, coaching, and conversation intelligence, so a rep's buyer engagement can be tied back to a skills gap.

Use cases

4 documented

Enterprise AE running a multi-threaded deal

A six-figure deal involves a champion, a technical evaluator, a security reviewer, and a CFO, and the AE only ever speaks to two of them.

The room link is forwarded internally and the analytics surface two previously unknown stakeholders plus the fact that nobody opened the security documentation; the AE fixes the gap before it becomes a late-stage objection.

Sales enablement lead standardizing the close process

Every rep runs a different close plan in a personal spreadsheet, so forecast reviews are argument rather than evidence.

Templated rooms and mutual action plans make the process uniform, and stalled tasks visible to managers give an earlier, more honest picture of which deals are actually moving.

Product marketer with no visibility into collateral use

The team produces case studies and battlecards with no idea whether reps send them or buyers read them.

Content analytics show which assets appear in won-deal rooms and which are never opened, which redirects the content calendar toward the three pieces that correlate with progression.

Customer success manager inheriting a signed account

Onboarding starts in a fresh email thread and the customer repeats everything they already told sales.

The deal room converts into an onboarding microsite carrying the original promises, recordings, and a shared task list, so the first 30 days start from context rather than from zero.

Pricing

from Not published; annual platform contracts negotiated with Mindtickle sales

Quote-only through Mindtickle. Digital Sales Rooms is sold as part of Mindtickle's packaged revenue enablement platform (commonly bundled with sales content management and readiness modules) on annual, per-user contracts negotiated with a sales team. There is no self-serve checkout, no published rate card, and no free plan. The self-serve tiers Enable Us published before the 2023 acquisition were retired along with the standalone pricing page.

PlanPriceIncludes
Digital Sales Rooms (within a Mindtickle package)Custom quote
annual contract, priced per user
  • Deal rooms, templates, mutual action plans, and buyer engagement analytics
  • Typically bundled with Asset Hub content management rather than sold alone
  • Third-party procurement data puts Mindtickle contracts in a wide band running from roughly $11,000 to well over $100,000 a year depending on seats and modules

Independent benchmarking sites report a median annual Mindtickle contract in the mid-$40,000s, plus setup fees in the low thousands. Treat these as directional, not as a quote.

Readiness and full platform packagesCustom quote
annual contract, priced per user
  • Adds sales training, coaching, role-plays, and conversation intelligence around the room
  • Per-user list pricing reported by resellers in the region of $35 to $60 per user per month before discount
  • Volume discounting at higher seat counts, with meaningful variance by term length
Historic Enable Us self-serve tiers (retired)$25 to $70 per user
per month, no longer sold
  • Starter at $25 per user per month billed annually ($35 monthly), capped at five users, covering rooms, content management, and engagement tracking
  • Growth at $50 per user per month billed annually ($70 monthly), unlimited users, adding CRM, Zoom, Gong, RingCentral, and DocuSign integrations plus mutual action plans
  • Enterprise on custom pricing, adding a custom delivery domain, reference management, and custom integrations

Recorded here because these numbers are still cited across the web as current. They are not: the pricing page and the free trial were removed after the Mindtickle acquisition.

Billing notes

  • Quote-only with no public rate card, so the price you pay depends on seat count, module mix, and how hard you negotiate rather than on a published tier.
  • Setup or implementation fees in the low thousands of dollars are commonly reported on top of the subscription.
  • The digital sales room is generally packaged with other modules, so the effective cost of the room alone is higher than a standalone competitor's list price.
  • Annual commitment is the norm; monthly self-serve billing is not offered.
  • Prices quoted by comparison sites for Enable Us at $25 to $70 per user per month are pre-2023 and no longer purchasable.

Value assessment: Judged as a small-business purchase, this fails on availability rather than on capability: there is no plan a small team can buy, and the realistic entry point is an annual platform contract in the five-figure range. Judged as an enterprise purchase, the value case is coherent. If you are already buying Mindtickle for readiness and content management, adding the room is far cheaper than licensing a separate sales room vendor, and the analytics gain value from sitting next to training and conversation data. If you are not buying the rest of the platform, a standalone tool will give you a comparable room for a small fraction of the money and let you start this week.

Strengths & limitations

Strengths

  • Genuinely broad for the category: rooms, mutual action plans, content management, customer references, and post-sale onboarding in one product rather than four.
  • Buyer-side visibility is the strong suit, particularly forward tracking that exposes members of the buying committee the rep never met.
  • Two-way CRM sync across Salesforce, HubSpot, Pipedrive, and Dynamics 365 is unusually complete for a product of its original size, and writes engagement back to the opportunity.
  • Templates and a governed content library make the process repeatable across a team instead of dependent on individual rep effort.
  • Customer reference management is a real differentiator inherited from the product's origins, and is rarely bundled with a deal room elsewhere.
  • Belonging to Mindtickle means room data can be analyzed alongside coaching and conversation intelligence, which no standalone room vendor can offer.

Limitations

  • No self-serve purchase path at all: no free plan, no trial, no published price, and a demo request that routes to another company's sales team.
  • The Enable Us brand is effectively archived; enable.us redirects to a marketing site whose blog and product links have not been maintained, which makes independent evaluation hard.
  • The room is bundled inside a platform sale, so buying it alone is difficult and the minimum contract reflects the platform rather than the module.
  • Reviewers report that occasional users find the interface click-heavy and the features loosely connected, a common complaint when a room is created once a quarter rather than weekly.
  • Content organization inside the platform draws criticism, along with slow loading on rooms carrying heavy media.
  • Room design is functional rather than art-directed; teams that want a highly designed buyer page will find the templates plain next to design-led competitors.
  • Administration (user management, configuring the more advanced features) is repeatedly described as needing a dedicated owner rather than being a side duty.

Head-to-head comparisons

6 alternatives

Enable.us vs RELAYTO

from Free for one user and two experiences; $80 per month for Pro; $750 per month billed annually for the first multi-user plan

RelayTo turns existing documents into interactive, self-navigating buyer experiences and sells self-serve, so an individual can be live the same day. Enable.us is the heavier system of record: governed content library, mutual action plans, CRM write-back, and reference management, sold only as part of a Mindtickle contract. RelayTo wins on accessibility and on presentation polish; Enable.us wins if the requirement is a standardized close process across a large team.

Full Enable.us vs RELAYTO comparison

Enable.us vs Storydoc

from About $19.80 per month billed annually on Starter (about $33 per month billed monthly)

Storydoc is a design tool first: it produces interactive, scrollable sales decks and one-pagers with reading analytics, priced per user and buyable with a card. Enable.us is a deal-management tool that happens to render a page. If the problem is that your PDF looks dead in the inbox, Storydoc solves it cheaply. If the problem is that nobody knows who inside the account has agreed to what, Storydoc will not help and Enable.us was built for exactly that.

Full Enable.us vs Storydoc comparison

Enable.us vs Trumpet

from Free for up to 10 Pods; paid plans from $45 per user per month

trumpet is the closest like-for-like on features (branded pods, mutual action plans, engagement tracking, CRM sync) and the sharp difference is commercial: trumpet publishes per-user pricing and sells to teams of any size, while Enable.us is only reachable through a Mindtickle enterprise quote. For most teams evaluating both, trumpet is the one they can actually buy.

Full Enable.us vs Trumpet comparison

Enable.us vs GetAccept

from $25 per user per month (eSign); $49 per user per month for the sales room tier

GetAccept combines the digital sales room with a full contract and e-signature workflow, and sells transparently to small and mid-sized teams. Enable.us has native e-signature and a DocuSign integration but treats signing as one step in a broader enablement platform. Choose GetAccept if the document and signature workflow is the centre of the deal; choose the Mindtickle stack if training, content governance, and coaching are the reason you are buying at all.

Full Enable.us vs GetAccept comparison

Enable.us vs Qwilr

from $35/user/mo (Starter, billed annually; $49 billed monthly)

Qwilr is a proposal builder with interactive pricing, acceptance, and payment collection, priced per user with a free trial. The overlap is the branded buyer-facing page and view analytics; the divergence is direction. Qwilr optimizes the commercial document itself, Enable.us optimizes the whole multi-stakeholder buying process around it. Small teams that mainly send proposals should look at Qwilr first.

Full Enable.us vs Qwilr comparison

Enable.us vs PandaDoc

from $0 (Free eSign), then $19 per user per month billed annually (Starter)

PandaDoc is the document-centric alternative: templates, approvals, e-signature, and a lightweight room-style workspace, all self-serve from a low monthly price. Enable.us offers far more on the buyer-engagement and mutual-action-plan side but nothing a small business can purchase. Teams whose pain is contract turnaround should buy PandaDoc; teams running long committee-driven enterprise cycles are the ones that justify the Mindtickle platform.

Full Enable.us vs PandaDoc comparison

Implementation & onboarding

Setup time
Days to weeks rather than hours. CRM connection is described by customers as quick and configuration-light, but populating a content library, building room and action-plan templates, and agreeing the process with sales management is the actual project. As part of a wider Mindtickle rollout, expect a scoped implementation with vendor involvement.
Learning curve
Low for a rep who only has to duplicate a template and swap the buyer's logo. Meaningfully higher for the administrator responsible for content governance, template design, integration mapping, and reporting, which reviewers consistently flag as a role, not a task.
Onboarding
Vendor-led. Since the acquisition there is no self-serve signup or product tour path; onboarding, training, and success support come through Mindtickle's customer team as part of the platform contract, with setup fees often quoted alongside the subscription.
Migration notes
Rooms are not portable between vendors: moving in or out means rebuilding templates and re-uploading a content library, though cloud storage connectors reduce that work when the source files already live in Drive or SharePoint. Existing shared room URLs stop working when you leave, so any link circulating inside a customer account has to be replaced. Export engagement history before cancelling; the analytics are the part that does not come back.

Platform, API & security

Platforms
Web applicationBuyer-facing rooms in any browser, mobile includedChrome extensionGmail and Outlook sharing
API
Integration is primarily through native CRM, storage, and communication connectors with two-way sync. API access and custom integrations are handled through the enterprise agreement rather than published as a self-serve developer platform.
Compliance
SOC 2GDPRCCPA
Data residency
US-hosted by default, with residency arrangements handled through the Mindtickle enterprise agreement.
SSO
Single sign-on supported for seller-side users on enterprise plans; buyer access to a room does not require an account.
Security notes
Rooms are shared by link, with access controls, expiry, and custom delivery domains available so a legitimate link can be verified by a buyer's security team. The trust and security documentation now sits under Mindtickle, which is the right place to request current certifications rather than the legacy Enable Us site.

Support & resources

Channels
Email and in-app support through MindtickleAssigned customer success on platform contractsKnowledge base and readiness resource library
Documentation
Current documentation lives in Mindtickle's help resources; the older Enable Us learning hub and blog remain online but have not been meaningfully updated since the acquisition, so treat anything on enableus.com as historical.
Community
Mindtickle runs a substantial enablement community, publishes an annual state of revenue enablement report, and maintains an active resource hub, which is a larger content operation than any standalone sales room vendor.

Company

Founded
2020
Headquarters
San Francisco Bay Area, California
Ownership
Acquired by Mindtickle (May 2023); Mindtickle is venture-backed, with SoftBank Vision Fund 2 leading its Series E
Founders
Jinal Jhaveri
Employees
14 at acquisition; now part of Mindtickle (roughly 400 employees)
Funding
Raised about $4.5M in seed funding as Referenceable and Enable Us before the acquisition; terms of the Mindtickle deal were not disclosed.

Funding history

RoundAmountYearNotes
Seed$4.5M2021Announced to fund a no-code virtual selling platform for sales and marketing teams.
AcquisitionUndisclosed2023Acquired by Mindtickle on 2 May 2023.

Timeline

  1. 2020Founded as Referenceable, focused on capturing and managing customer references for B2B sales teams.
  2. 2021Goes through Y Combinator's Winter 2021 batch, raises roughly $4.5M in seed funding, and repositions as Enable Us, a virtual selling and buyer enablement platform.
  3. 2022Publishes self-serve pricing from $25 per user per month, adds mutual action plans, Microsoft Dynamics 365 support, Gong and DocuSign integrations, and Slack notifications; earns repeated G2 leader placements in digital sales rooms.
  4. 2023Acquired by Mindtickle on 2 May, becoming the buyer enablement layer of a platform that already covered training, coaching, content, and conversation intelligence.
  5. 2024Standalone pricing page and free trial disappear; the product is repositioned as Mindtickle Digital Sales Rooms and demo requests from enable.us route to Mindtickle.
  6. 2026Product is marketed exclusively as a Mindtickle module with quick-launch templates and buying-group analytics; enable.us survives as a redirect to a largely frozen legacy marketing site.

Integrations

  • Salesforce
  • HubSpot
  • Pipedrive
  • Microsoft Dynamics 365
  • Google Drive
  • Microsoft SharePoint
  • Microsoft OneDrive
  • Box
  • Dropbox
  • Gmail
  • Microsoft Teams
  • Slack
  • Zoom
  • Gong
  • RingCentral
  • DocuSign
  • Clearbit
  • LinkedIn

Frequently asked questions

12 questions

What is Enable.us?

Enable.us, branded Enable Us, is a digital sales room and buyer enablement platform. Sellers build a branded microsite per deal holding decks, demo recordings, pricing, references, a mutual action plan, and signable documents, share it as one link, and see exactly which people in the buying committee engaged with what. It was founded in 2020 and acquired by Mindtickle in 2023.

Is Enable.us still available?

The technology is, the standalone company is not. Mindtickle acquired Enable Us in May 2023 and sells the product as its Digital Sales Rooms module. The enable.us domain redirects to a legacy Enable Us marketing site that has not been substantially updated since the acquisition, and every demo request from it goes to Mindtickle.

How much does Enable.us cost?

There is no published price. It is sold through Mindtickle as part of an annual, per-user platform contract negotiated with a sales team. Independent procurement benchmarks put typical Mindtickle contracts anywhere from about $11,000 to well over $100,000 a year, with a median in the mid-$40,000s, plus setup fees. The old $25 to $70 per user per month tiers were retired after the acquisition.

Does Enable.us have a free trial or free plan?

Not any more. Before 2023 it offered a free trial with no credit card required and a Starter plan for up to five users. Today the only entry point is a demo request, which makes it inaccessible to small businesses that want to evaluate a sales room themselves.

Who acquired Enable.us?

Mindtickle, the revenue enablement and sales readiness company, announced the acquisition on 2 May 2023. The stated goal was to combine sales enablement and buyer enablement in one platform, adding digital sales rooms alongside Mindtickle's training, coaching, content management, and conversation intelligence.

What is a digital sales room, and why use one?

It is a shared, branded web space for a single deal, containing every asset the buyer needs and tracking who opens what. The argument for it is that B2B purchases involve many stakeholders who never join a call: a single link keeps the material consistent as it circulates internally, and the analytics show which of those stakeholders are actually engaged. Mindtickle cites roughly a 26 percent higher win rate and 10 percent shorter cycles on deals that use one, which is vendor data and should be read as such.

What CRMs does Enable.us integrate with?

Salesforce, HubSpot, Pipedrive, and Microsoft Dynamics 365, with two-way sync: contacts, accounts, and opportunities flow in, and buyer engagement data writes back to the opportunity record. It also connects to Google Drive, SharePoint, OneDrive, Box, and Dropbox for content, plus Slack, Zoom, Microsoft Teams, Gong, RingCentral, and DocuSign.

What is a mutual action plan in Enable.us?

A shared close plan that lives inside the deal room: each step from security review to kickoff has an owner on the buyer or seller side and a due date, and both parties tick items off in the same place. It converts a private forecasting artifact into something the buyer has explicitly agreed to, and stalled tasks become an early warning that a deal is slipping.

Can a small business buy Enable.us?

Realistically no. There is no self-serve plan, no trial, and no published price, and the contract is an annual enterprise platform agreement. Small teams that want the same capability should look at vendors that publish per-user pricing and allow signup with a card, then revisit an enterprise platform when team size and deal complexity justify it.

What do users complain about?

Recurring themes in reviews are an interface that feels click-heavy and disconnected for people who only create a room occasionally, content organization that becomes confusing at scale, slow loading on rooms carrying heavy media, and administration (user management and advanced configuration) that needs a dedicated owner. Buyer-side adoption is also a real issue: some prospects still ask for a PDF instead of using the room.

Is Enable.us the same as Mindtickle Digital Sales Rooms?

In substance, yes. Mindtickle's Digital Sales Rooms product is the Enable Us technology integrated into its platform, now with quick-launch templates, contact enrichment for identifying new members of a buying group, mutual action plans, and engagement analytics tied to the wider readiness data. The Enable Us name persists mostly in older reviews, G2 listings, and the legacy website.

What happened to Referenceable?

Referenceable was the original 2020 company and product, focused on requesting, capturing, and approving customer references in video, audio, and text. It was renamed Enable Us as the scope broadened into digital sales rooms, and reference management survived as a feature inside the platform, which is still one of the more distinctive things it does.

Editorial verdict

Enable.us was one of the better-conceived products in the digital sales room category: broad in a useful way, with mutual action plans, a governed content library, genuine two-way CRM sync, and customer reference management that almost nobody else bundled. What it is now is a module. Mindtickle bought it in 2023, folded it into a readiness platform, retired the self-serve pricing that once started at $25 per user per month, and left the enable.us domain pointing at a marketing site that stopped being maintained. If you are already a Mindtickle customer, turning on Digital Sales Rooms is close to a default decision and the cross-platform analytics are a real advantage. If you are a small business looking for a deal room, this is not a product you can buy: there is no trial, no price, and no path that does not go through an enterprise sales cycle, and a self-serve competitor will have you live before Mindtickle returns a quote.

Written by the SaaSTracker editorial team. Awards, when shown, are judged against the published criteria in our methodology.