Capsule CRM vs OnePageCRM
An independent, review-free comparison compiled by the SaaSTracker editorial team. Both products are profiled in full, and neither can pay for placement here.
Still shortlisting? Browse the best in Sales CRM for every option we track, with award winners called out.
The short answer
Editorial assessmentOnePageCRM compared with Capsule CRM
Capsule has a free tier and a similarly gentle learning curve, with projects and a tidy contact model. OnePageCRM is more opinionated about what you should do next and better suited to outbound-flavoured selling; Capsule is the calmer general-purpose contact manager. Teams that want a light CRM without a behavioural mechanic lean Capsule; teams that need chasing enforced lean OnePageCRM.
Choose Capsule CRM if
Small businesses and teams of roughly 2 to 30 people who want a clear, low-maintenance CRM with pipelines, tasks, and light delivery tracking, and who would rather have a stable independent vendor than a venture-backed platform that reprices every eighteen months.
Choose OnePageCRM if
Small B2B sales teams of one to about twenty people who sell through conversations and follow-up rather than through marketing funnels, and who need a CRM that tells them who to contact today instead of asking them to maintain records.
Side by side
13 attributes| Attribute | Capsule CRM | OnePageCRM |
|---|---|---|
| Category | CRM | CRM |
| Starting price | $0 for 2 users and 250 contacts, then about $18 per user per month on annual billing (Starter) | $8.95 per user per month on annual billing (Professional) (21 days trial) |
| Pricing model | Per-user subscription across a free 2-user plan and four paid plans, billed monthly or annually, with contact limits as the main scaling lever and marketing sold separately through the Transpond sibling product. | Per-seat subscription on three tiers, billed monthly or annually, with unlimited contacts on every plan and email, automation, and pipeline features gated by tier. |
| Free plan | Free plan for up to 2 users with 250 contacts, 5 custom fields, and 1 sales pipeline, which is enough to run a very small business indefinitely. | No |
| Free trial | 14 days, no credit card required | 21 days, no credit card required |
| Best for | Small businesses and teams of roughly 2 to 30 people who want a clear, low-maintenance CRM with pipelines, tasks, and light delivery tracking, and who would rather have a stable independent vendor than a venture-backed platform that reprices every eighteen months. | Small B2B sales teams of one to about twenty people who sell through conversations and follow-up rather than through marketing funnels, and who need a CRM that tells them who to contact today instead of asking them to maintain records. |
| Setup time | Under an hour for a working CRM: import contacts, set pipeline stages, connect the mailbox. The AI pipeline generator shortens even that. A team-wide rollout with automation and project boards is a few days rather than weeks. | Under an hour to a working system: import contacts, define pipeline stages, and assign next actions. The discipline of assigning a next action to every existing contact is the only laborious part of the first day. |
| Learning curve | The lowest in this batch alongside Less Annoying CRM. Capsule is deliberately small, and the interface does not present options that most small businesses will never use. | The lowest in this batch. The Action Stream is a to-do list, so reps need one short walkthrough. Administration is light because there is little to configure beyond fields, stages, and sequences. |
| Platforms | Web app, iOS, Android, Gmail and Outlook integrations | Web, iOS, Android, Browser extension, Gmail and Outlook add-ins |
| Compliance | GDPR, UK data protection compliance, SOC 2 aligned hosting practices | GDPR, Published data processing agreement (data stored on AWS in the US and Ireland, transferred under SCCs) |
| Founded | 2009 | 2010 |
| Headquarters | Manchester, United Kingdom | Galway, Ireland |
| Ownership | Bootstrapped and privately held (Zestia Ltd), with no outside investment | Founder-led and effectively bootstrapped |
Strengths and limitations
Capsule CRM
Strengths
- Genuinely easy to use, to the point that non-technical staff adopt it without training, which is the hardest problem in small-business CRM.
- A permanent free plan for two users, plus a clear upgrade ladder driven mostly by contact limits rather than feature removal.
- Project boards bring post-sale delivery onto the customer record at roughly a third of Insightly's price.
- Bootstrapped, profitable, independent vendor since 2009 with no investors, no acquisitions, and a track record of stable pricing.
Limitations
- No native calling and no serious email sequencing, so outbound-heavy teams need additional tools.
- No custom object types; the data model is contacts, organisations, opportunities, and projects extended by custom fields.
- Workflow automation and multiple pipelines are withheld from Starter, which makes the entry price less useful than it first appears.
- Reporting is clear but shallow, with no forecasting hierarchy or BI-grade analysis.
OnePageCRM
Strengths
- The Next Action mechanic genuinely changes rep behaviour, which is the single hardest thing for a CRM to do and the reason adoption is high.
- Unlimited contacts on every tier including the $8.95 entry plan, so database growth never triggers a forced upgrade.
- Bootstrapped and stable since 2010, with none of the packaging churn that follows private-equity ownership elsewhere in the category.
- A genuinely good mobile experience, including AI business-card scanning, which makes it one of the better options for field sales.
Limitations
- The entry tier is missing email scheduling, open tracking, history fetching, and sequences, which makes the headline price unrepresentative for teams.
- One pipeline until the MAX tier, which is a hard constraint for businesses selling more than one product line.
- No marketing automation, landing pages, or forms beyond basic lead capture, so a marketing-led company needs a second platform.
- The data model is contacts, deals, and pipelines with custom fields, not custom objects, so unusual businesses will hit its edges.
Pricing compared
Capsule CRM
Per-user subscription across a free 2-user plan and four paid plans, billed monthly or annually, with contact limits as the main scaling lever and marketing sold separately through the Transpond sibling product.
- Free$0
- StarterAbout $18
- GrowthAbout $36
- AdvancedAbout $54
- UltimateAbout $72
Starter at around $18 is good value for a single-pipeline business that mostly needs a shared address book with follow-up. Growth at around $36 is where the honest comparison happens, and there it sits just below Pipedrive Growth at $39 while offering project boards and AI enrichment that Pipedrive charges extra for or omits, and giving up automation depth, sequencing, and ecosystem size in return. What you are really buying is low total cost of ownership: nothing to administer, no add-on catalogue, no credit meters, and a vendor with no investors pushing it to reprice. For a small business that values predictability, that is worth more than a feature comparison suggests.
OnePageCRM
Per-seat subscription on three tiers, billed monthly or annually, with unlimited contacts on every plan and email, automation, and pipeline features gated by tier.
- Professional$8.95
- Business$17.95
- MAX$25.95
Business at $17.95 annually is the fair comparison point, and against Pipedrive Growth at $39 or HubSpot Sales Hub Professional at $90 it is very good value for a team whose problem is follow-up discipline rather than process complexity. Professional at $8.95 is excellent for a solo seller and misleading for a team, because email tracking sits one tier up and sequences two. What you do not get at any price is marketing automation, custom objects, or native telephony, so compare it against focused CRMs rather than platforms. Judged on the narrow job of making sure nobody is forgotten, the price-to-outcome ratio is among the best here.
Editorial verdict on each
Capsule CRM
Capsule is the CRM to buy when you want the problem solved rather than a platform to administer. It is clear, quick to adopt, priced sensibly on contact limits rather than feature hostage-taking, and made by a bootstrapped British company that has been shipping steadily since 2009 with no investors demanding a repricing. Budget for Growth at roughly $36 a user, because workflow automation and multiple pipelines are the features most teams discover they need, and the project boards there are a real bonus for service businesses. The honest limits are that there is no sequencing, no dialer, no custom objects, and no big ecosystem. If you need those, look elsewhere. If you want a small business CRM your team will actually keep using, Capsule is one of the two or three best answers in this category.
Read the full Capsule CRM profileOnePageCRM
OnePageCRM has spent fifteen years being good at one thing, and that thing is the thing most small sales teams actually fail at: contacting people when they said they would. The Action Stream is not a gimmick, it is a behavioural design that keeps a database current without a manager enforcing it, and unlimited contacts on every tier plus a four-months-free annual discount make the pricing honest. Buy Business at $17.95 if you are a team, not Professional at $8.95, because tracking and workflow automations live there. Do not buy it if you need marketing automation, custom objects, a native dialer, or more than one pipeline for under $26 a seat. Within its scope it is one of the most quietly reliable products in this category, and the bootstrapped Galway ownership makes it a low-risk fifteen-year bet.
Read the full OnePageCRM profileCapsule CRM profile last reviewed 2026-09-26; OnePageCRM last reviewed 2026-09-26. Pricing is compiled from public sources and can change without notice. See our methodology.
The best in Sales CRM
23 trackedSales CRMs are the system of record for pipeline: they store every contact, company, and deal, and structure the follow-up work that turns conversations into revenue.
The free CRM that defined the modern entry point, with the deepest ecosystem a small business can grow into.
The most capability per dollar in the category, if you are willing to configure it.
The AI-native CRM betting that agents will do the pipeline work, and shipping toward that bet faster than any incumbent.
A CRM that fills itself in from email, calendar, and phone signals, removing the data entry that kills small-team CRM adoption.
Setup under an hour with support staff importing your spreadsheet free, and non-technical users productive on day one make it the gentlest CRM here.
Frequently asked questions
6 questionsWhat is the difference between Capsule CRM and OnePageCRM?
Capsule has a free tier and a similarly gentle learning curve, with projects and a tidy contact model. OnePageCRM is more opinionated about what you should do next and better suited to outbound-flavoured selling; Capsule is the calmer general-purpose contact manager. Teams that want a light CRM without a behavioural mechanic lean Capsule; teams that need chasing enforced lean OnePageCRM.
Is Capsule CRM or OnePageCRM cheaper?
Capsule CRM starts at $0 for 2 users and 250 contacts, then about $18 per user per month on annual billing (Starter). OnePageCRM starts at $8.95 per user per month on annual billing (Professional) (21 days trial). The billing models differ, so the entry price is rarely the whole cost. Capsule CRM pricing model: Per-user subscription across a free 2-user plan and four paid plans, billed monthly or annually, with contact limits as the main scaling lever and marketing sold separately through the Transpond sibling product. OnePageCRM pricing model: Per-seat subscription on three tiers, billed monthly or annually, with unlimited contacts on every plan and email, automation, and pipeline features gated by tier.
Does Capsule CRM or OnePageCRM have a free plan?
Capsule CRM has a free plan. Free plan for up to 2 users with 250 contacts, 5 custom fields, and 1 sales pipeline, which is enough to run a very small business indefinitely. Trial terms: 14 days, no credit card required. OnePageCRM has no free plan. Trial terms: 21 days, no credit card required.
Who should choose Capsule CRM?
Small businesses and teams of roughly 2 to 30 people who want a clear, low-maintenance CRM with pipelines, tasks, and light delivery tracking, and who would rather have a stable independent vendor than a venture-backed platform that reprices every eighteen months.
Who should choose OnePageCRM?
Small B2B sales teams of one to about twenty people who sell through conversations and follow-up rather than through marketing funnels, and who need a CRM that tells them who to contact today instead of asking them to maintain records.
What are the best alternatives to Capsule CRM and OnePageCRM?
SaaSTracker profiles 23 products in Sales CRM. The Summer 2026 awards in the category went to HubSpot CRM (Category Leader), Zoho CRM (Best Value), Attio (Momentum). Every profile is compiled from primary sources, so a shortlist can be built from pricing, limitations, and fit rather than from star ratings.
