Prospeo vs Wiza
An independent, review-free comparison compiled by the SaaSTracker editorial team. Both products are profiled in full, and neither can pay for placement here.
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The short answer
Editorial assessmentWiza compared with Prospeo
Prospeo and Wiza are the two credit-model disruptors aimed at the same buyer, and both charge nothing for misses. Prospeo offers a fuller self-serve database (280M records, 41 filters, intent topics) with cheap credits; Wiza offers superior LinkedIn extraction and the unlimited-email annual plan Prospeo has no answer to. High-volume Sales Navigator extraction favors Wiza; database-led list building on a budget favors Prospeo.
Choose Prospeo if
Cost-conscious founders, outbound agencies, and small-to-mid sales teams that want a genuine searchable database with verified emails and mobile numbers, plus AI-assisted list building, at the lowest credible price in the category, especially US and EU targeted motions.
Choose Wiza if
Recruiters, lean outbound teams, and agencies that prospect from LinkedIn or Sales Navigator at meaningful volume and want verified-at-extraction data with pricing that stops punishing them per record, especially on the unlimited-email annual plans.
Side by side
13 attributes| Attribute | Prospeo | Wiza |
|---|---|---|
| Category | Data | Data |
| Starting price | $0 (Free, 100 credits/mo); paid from $37/mo per user billed yearly | $49/user/mo (Starter); unlimited emails from $990/user/yr (free plan available) |
| Pricing model | Credit-based freemium subscription: 1 credit per verified email revealed or exported (0 if no email is found), 10 credits per mobile number, 1 credit per full company record. Monthly or yearly per-user billing, with yearly discounted 25% and the full annual credit pool deposited upfront. Credits reset each cycle with no rollover; top-up add-ons start at 1,000 credits for $10. | Per-user plans with two regimes: monthly plans meter valid emails and phone numbers with overage pricing, while annual plans switch to unlimited email reveals (and unlimited phones on the top tier) bounded by a 2,500 exports/month fair-use cap. Credits are only consumed for valid, verified results. |
| Free plan | 100 credits/month with no time limit, 28 search filters, 3 intent topics, AI Search, 5 AI Lookalike searches, Personas, and the Chrome extension. | 20 valid emails and 5 phone numbers per month, with basic prospecting features. |
| Free trial | No | No |
| Best for | Cost-conscious founders, outbound agencies, and small-to-mid sales teams that want a genuine searchable database with verified emails and mobile numbers, plus AI-assisted list building, at the lowest credible price in the category, especially US and EU targeted motions. | Recruiters, lean outbound teams, and agencies that prospect from LinkedIn or Sales Navigator at meaningful volume and want verified-at-extraction data with pricing that stops punishing them per record, especially on the unlimited-email annual plans. |
| Setup time | Minutes to first list on the free plan; the extension is a Web Store install and CRM sync on Growth is an OAuth flow. No deployment project exists at any tier. | Minutes: install the extension, connect a CRM via OAuth, run a first export. There is no meaningful deployment project even for teams. |
| Learning curve | Low for basic search and reveals; moderate to exploit the full filter set, intent topics, and ICP detection well. AI Search flattens the curve for non-specialists. | Very low. If a rep can run a Sales Navigator search, they can use Wiza; the only concepts to learn are credit mechanics and export destinations. |
| Platforms | Web app, Chrome extension, REST API, Google Sheets add-on, MCP server | Chrome extension, Web app (Wiza Prospect), API (Team plans) |
| Compliance | GDPR, CCPA opt-out and do-not-sell handling | SOC 2 Type 2 (Security criteria, Prescient Assurance, August 2026), GDPR-aligned processes (self-reported), CCPA opt-out handling |
| Founded | 2022 | 2019 |
| Headquarters | Toronto, Ontario, Canada (French-founded, incorporated in Canada) | Toronto, Ontario, Canada |
| Ownership | Privately held, founder-led; no institutional funding disclosed | Bootstrapped, founder-led |
Strengths and limitations
Prospeo
Strengths
- The best price-to-database ratio in the category: a genuine 280M-record, 41-filter database with intent topics and technographics at prices that undercut even fellow challengers.
- Honest reveal economics: 1 credit per verified email, 0 for misses and duplicates, with a permanent 100-credit free plan that lets buyers verify accuracy in their own ICP before paying.
- Independent finder benchmarks repeatedly place Prospeo's coverage and accuracy at or near the top for US and EU contacts, consistent with its 98% claim there.
- AI Search, Lookalikes, and Personas make the database usable by people who will never learn a 41-filter query builder, and they ship on the free tier.
Limitations
- No credit rollover on monthly plans; unused credits expire every cycle, the harshest expiry policy among its direct competitors.
- Accuracy is region-skewed: excellent in the US and EU, but independent testing reports APAC accuracy falling to roughly 60%, and niche non-tech verticals are thinner.
- Bulk jobs against low-match segments burn budget on the 10-credit mobile side and can disappoint on match rates; third-party tests of large cold Sales Navigator lists have reported very low bulk match rates, so test your segment on the free tier before industrial runs.
- Support is a recurring complaint in user reviews, slow and inconsistent under load, which is the predictable cost of the price point and team size.
Wiza
Strengths
- Verify-at-extraction architecture genuinely delivers on low bounce claims; reviewers routinely place Wiza's valid-email rates at or near the top of the category.
- Only charging for valid results makes advertised volumes map to usable contacts, not attempts.
- Unlimited-email annual pricing ($990/user/year) is the aggressive move in the category and decisively undercuts credit models at volume.
- Recruiting is a first-class use case: Recruiter support plus personal emails and cell numbers serve a segment most B2B data tools treat as an afterthought.
Limitations
- The workflow still assumes LinkedIn (ideally Sales Navigator, a separate cost) as the primary search surface; Wiza Prospect is younger and shallower than dedicated databases as a standalone tool.
- No intent data, no technographics, and thin firmographic filtering compared with UpLead or the enterprise databases.
- Enterprise readiness is still early: the first SOC 2 Type 2 report (August 2026) covers the Security criteria over a three-month window, and SSO is not advertised on the marketing site.
- Per-user pricing with a 3-seat Team minimum compounds quickly for larger teams even though per-record cost is low.
Pricing compared
Prospeo
Credit-based freemium subscription: 1 credit per verified email revealed or exported (0 if no email is found), 10 credits per mobile number, 1 credit per full company record. Monthly or yearly per-user billing, with yearly discounted 25% and the full annual credit pool deposited upfront. Credits reset each cycle with no rollover; top-up add-ons start at 1,000 credits for $10.
- Free$0
- Starter$49/mo monthly, or $37/mo billed yearly ($441/yr)
- Growth$99/mo monthly, or $74/mo billed yearly ($888/yr)
- Pro$249/mo monthly, or $187/mo billed yearly ($2,241/yr)
On raw price per verified email, Prospeo is close to unbeatable among tools with a real database: about 1.8 cents on yearly Starter and 1.2 cents on yearly Pro, versus roughly 44 cents and up per credit at UpLead, and it charges nothing on misses. The full-year upfront credit deposit makes yearly plans quietly more flexible than the no-rollover policy suggests. The discipline required is knowing the discounts' edges: mobiles are 10x, expired credits are gone, APAC accuracy drops off, and a $10-per-1,000 top-up culture can mask overspend on low-match bulk jobs. For US/EU email-led motions, capability per dollar is the category benchmark; for phone-led, APAC, or enterprise-governed motions, the cheap credits are answering the wrong question.
Wiza
Per-user plans with two regimes: monthly plans meter valid emails and phone numbers with overage pricing, while annual plans switch to unlimited email reveals (and unlimited phones on the top tier) bounded by a 2,500 exports/month fair-use cap. Credits are only consumed for valid, verified results.
- Free$0
- Starter$49
- Email$99/mo monthly, or $990/year for unlimited
- Email + Phone$199/mo monthly, or $1,990/year for unlimited
- TeamCustom
On annual billing, Wiza's per-record economics are close to unbeatable for LinkedIn-based prospecting: $990 a year for up to 2,500 verified-email exports a month works out to about 3.3 cents per valid email at full utilization, an order of magnitude below UpLead-class credit pricing, with phones-included at double that. Monthly plans are far less interesting, essentially standard per-credit pricing with overage. The costs to weigh are per-seat multiplication across teams, the missing intent and technographic layers, and the dependence on LinkedIn's tolerance of extraction workflows, a structural risk every tool in this niche shares.
Editorial verdict on each
Prospeo
MomentumProspeo is the price-performance benchmark of the new B2B data generation: a real database with intent, technographic, and AI-assisted search at one to two cents per verified email, a permanently free on-ramp, and reveal economics that never charge for a miss. Against ZoomInfo-class contracts the value gap is absurd; even against fellow challengers it usually wins on pure cost per record. The bill for that positioning is paid in edges: expiring credits, 10x mobile costs, APAC accuracy that falls off a cliff, thin support, and no enterprise security story. Buy Prospeo as the high-volume, US/EU email-data engine of a cost-disciplined stack, verify your specific segment on the free plan first, and pair it with a deliverability-first verifier when your lists skew toward hard catch-all domains.
Read the full Prospeo profileWiza
Wiza is the best pure converter of LinkedIn attention into sendable, verified contact data, and its annual unlimited-email pricing is the sharpest offer in the category for volume prospectors and recruiters. The architecture bet, verify live at extraction and charge only for valid results, delivers exactly the accuracy the marketing claims, and the bootstrapped economics suggest the pricing is durable rather than promotional. What Wiza is not is a full data platform: no intent, no technographics, thin enterprise posture, and a workflow that inherits LinkedIn's platform risk. If your prospecting starts in Sales Navigator, buy it; if it starts with a firmographic query, start elsewhere.
Read the full Wiza profileProspeo profile last reviewed 2026-09-26; Wiza last reviewed 2026-09-27. Pricing is compiled from public sources and can change without notice. See our methodology.
The best in B2B Data Providers
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Frequently asked questions
6 questionsWhat is the difference between Prospeo and Wiza?
Prospeo and Wiza are the two credit-model disruptors aimed at the same buyer, and both charge nothing for misses. Prospeo offers a fuller self-serve database (280M records, 41 filters, intent topics) with cheap credits; Wiza offers superior LinkedIn extraction and the unlimited-email annual plan Prospeo has no answer to. High-volume Sales Navigator extraction favors Wiza; database-led list building on a budget favors Prospeo.
Is Prospeo or Wiza cheaper?
Prospeo starts at $0 (Free, 100 credits/mo); paid from $37/mo per user billed yearly. Wiza starts at $49/user/mo (Starter); unlimited emails from $990/user/yr (free plan available). The billing models differ, so the entry price is rarely the whole cost. Prospeo pricing model: Credit-based freemium subscription: 1 credit per verified email revealed or exported (0 if no email is found), 10 credits per mobile number, 1 credit per full company record. Wiza pricing model: Per-user plans with two regimes: monthly plans meter valid emails and phone numbers with overage pricing, while annual plans switch to unlimited email reveals (and unlimited phones on the top tier) bounded by a 2,500 exports/month fair-use cap.
Does Prospeo or Wiza have a free plan?
Prospeo has a free plan. 100 credits/month with no time limit, 28 search filters, 3 intent topics, AI Search, 5 AI Lookalike searches, Personas, and the Chrome extension. Wiza has a free plan. 20 valid emails and 5 phone numbers per month, with basic prospecting features.
Who should choose Prospeo?
Cost-conscious founders, outbound agencies, and small-to-mid sales teams that want a genuine searchable database with verified emails and mobile numbers, plus AI-assisted list building, at the lowest credible price in the category, especially US and EU targeted motions.
Who should choose Wiza?
Recruiters, lean outbound teams, and agencies that prospect from LinkedIn or Sales Navigator at meaningful volume and want verified-at-extraction data with pricing that stops punishing them per record, especially on the unlimited-email annual plans.
What are the best alternatives to Prospeo and Wiza?
SaaSTracker profiles 26 products in B2B Data Providers. The Summer 2026 awards in the category went to Apollo.io (Category Leader), Lusha (Best Value), Exa (Innovation). Every profile is compiled from primary sources, so a shortlist can be built from pricing, limitations, and fit rather than from star ratings.
