Closely vs HeyReach
An independent, review-free comparison compiled by the SaaSTracker editorial team. Both products are profiled in full, and neither can pay for placement here.
The short answer
Editorial assessmentClosely compared with HeyReach
HeyReach is the reference agency platform for running many LinkedIn accounts as one pooled sending pool with a unified inbox, and it is built for exactly that. Closely reaches five accounts comfortably and stops improving after. Under five accounts Closely is cheaper and adds email plus enrichment plus white label; over ten, HeyReach's architecture is worth the money and Closely will feel stretched.
Choose Closely if
Small teams and boutique agencies who want LinkedIn and email in one cloud sequencer, need to run two to five LinkedIn accounts, and value white-label client reporting being included at the entry price rather than sold as a $500 agency tier.
Choose HeyReach if
Agencies and outbound teams scaling LinkedIn volume across multiple sender accounts with centralized reply management.
Side by side
13 attributes| Attribute | Closely | HeyReach |
|---|---|---|
| Category | ||
| Starting price | $49 per month (Starter), or $29 per month billed annually (free trial) | $79/sender/mo (14 days trial) |
| Pricing model | Per-subscription tiers priced by the number of connected LinkedIn accounts, with unlimited email accounts, white label, and team management included on every paid plan, plus a monthly enrichment credit pool on the two higher tiers. | Per-sender (connected LinkedIn account) monthly pricing; seats, campaigns, and inbox users are unlimited. Agency bundles discount sender packs. |
| Free plan | No | No |
| Free trial | Free trial available on every tier, with a starter allocation of enrichment credits to test the finder | 14 days |
| Best for | Small teams and boutique agencies who want LinkedIn and email in one cloud sequencer, need to run two to five LinkedIn accounts, and value white-label client reporting being included at the entry price rather than sold as a $500 agency tier. | Agencies and outbound teams scaling LinkedIn volume across multiple sender accounts with centralized reply management. |
| Setup time | Under an hour. Connect the LinkedIn account through the web app, connect one or more mailboxes, paste a search URL or upload a CSV, and build a two-step sequence. There is no extension to install and no proxy to configure yourself. | An afternoon to connect senders and launch; new accounts should ramp a week before full pacing. |
| Learning curve | Low. The sequence builder is conventional and the inbox behaves the way a shared inbox should. The one genuinely non-obvious area is credit budgeting, because emails, phones, and AI personalizations draw on the same pool at very different rates. | Low-to-moderate, the product is focused; the real learning is portfolio strategy (how many senders, whose identities, what pacing). |
| Platforms | Web application at app.closelyhq.com, Cloud execution, no browser extension required, White-label branded deployment for agencies | Web app (cloud execution), REST API |
| Compliance | GDPR data processing available, Standard SaaS encryption in transit and at rest | GDPR-aligned processes |
| Founded | 2021 | 2022 |
| Headquarters | Kyiv, Ukraine, with a New York facing presence | Skopje, North Macedonia |
| Ownership | Privately held, founder-led | Bootstrapped |
Strengths and limitations
Closely
Strengths
- White label included on every paid tier, including the $49 entry plan, which no comparable vendor does.
- Unlimited connected email accounts at no extra charge, making genuine multichannel sequencing affordable for a small business.
- Cloud execution means campaigns run continuously with no browser extension installed and no machine left switched on.
- Cross-channel reply detection stops LinkedIn and email steps together, which is the single most-requested multichannel behaviour and is often done badly elsewhere.
Limitations
- The account-safety story is not documented to the standard Expandi or SalesRobot set. Closely advertises human-like timing and safe activity limits, but does not publish a clear commitment to a dedicated country-matched residential IP per LinkedIn account. Ask before you buy, because this is the difference that decides whether an account survives sustained volume.
- Multi-account depth stops well short of HeyReach: no account rotation across a shared campaign, no pooled sender rotation, and a lighter agency operating layer.
- Vendor scale is small. This is a Ukraine-based team led by its founder, in a category where vendors are removed by platform enforcement, so treat it as a dependency to be hedged.
- Legacy AppSumo lifetime-deal users sit alongside paying subscribers, which historically creates support load and pressure to move features into higher tiers.
HeyReach
Strengths
- Sender rotation with pooled limits, the only proven path to LinkedIn volume at scale.
- Unified inbox with reply-as-sender makes multi-identity operations actually manageable.
- Best API and Clay/CRM integrations in the category; built to be composed.
- Unlimited seats/campaigns pricing is agency-native.
Limitations
- The model requires operating multiple LinkedIn accounts, acquisition, upkeep, and policy exposure are inherent.
- Per-identity depth (engagement scraping, granular behavioral tuning) trails Expandi.
- LinkedIn-only; multichannel programs need a partner email platform.
- Reporting is operational rather than analytical; agencies build client analytics downstream.
Pricing compared
Closely
Per-subscription tiers priced by the number of connected LinkedIn accounts, with unlimited email accounts, white label, and team management included on every paid plan, plus a monthly enrichment credit pool on the two higher tiers.
- Starter$49
- Growth$127
- Essential$205
- CustomNegotiated
Closely is priced honestly for what it is. At $127 for three LinkedIn accounts, unlimited mailboxes, 3,000 enrichment credits, a unified inbox, and white-label branding, it undercuts the combination of a LinkedIn sender plus an email sequencer plus a data tool by a comfortable margin, and the included white label is worth real money to any agency. What you are not paying for is the strongest safety architecture in the category or the deepest multi-account tooling, and both of those gaps matter at scale. Below five LinkedIn accounts Closely is one of the best value propositions here. Above ten, the money is better spent on HeyReach.
HeyReach
Per-sender (connected LinkedIn account) monthly pricing; seats, campaigns, and inbox users are unlimited. Agency bundles discount sender packs.
- Starter$79
- Agency (10 senders)$799
- Scale (50 senders)Custom
Per aggregate invite delivered, HeyReach's rotation economics beat single-account tools decisively once you run 3+ senders. The subscription is rarely the binding cost, maintaining a healthy account portfolio is, and HeyReach's tooling (health monitoring, auto-withdraw) is what keeps that portfolio productive.
Editorial verdict on each
Closely
Closely is the best-value package in this category for a small team or boutique agency running between one and five LinkedIn accounts. Unlimited email accounts, bundled enrichment credits, a genuine cross-channel unified inbox, real-time CRM sync, and white-label branding on every paid tier add up to a bundle that would cost noticeably more assembled from specialists, and $41 per LinkedIn account at the five-account tier is competitive with anything here. The reservations are specific and worth taking seriously: the published account-safety detail is thinner than Expandi's or SalesRobot's, particularly on whether each account gets a dedicated country-matched IP, the multi-account architecture runs out of road well before HeyReach's does, and the vendor is small in a category where vendors get removed by platform enforcement. Buy it for breadth per dollar at modest scale, ask hard questions about IP handling before you connect an important account, and wire the CRM sync up on day one so the conversation history is never trapped in one place.
Read the full Closely profileHeyReach
MomentumHeyReach won the volume half of LinkedIn outreach by shipping cold email's rotation playbook with the plumbing agencies actually need: pooled limits, one inbox, unlimited seats, and a real API. The model's costs are honest, you must field an account portfolio and carry the policy exposure, but for teams whose targets exceed any single account's ceiling, it is the category's clearest answer and its momentum is deserved.
Read the full HeyReach profileClosely profile last reviewed 2026-08-22; HeyReach last reviewed 2026-08-22. Pricing is compiled from public sources and can change without notice. See our methodology.