Enrich

Name: Enrich
Brand: Enrich
Price: 49100000 USD

An enrichment API priced by the endpoint, not by the seat

Enrich, operated by Enrich Labs, is an API-first B2B data enrichment service that takes an identifier such as an email address, a name plus company, or a LinkedIn URL and returns verified emails, phone numbers, job titles, company attributes, and social profiles; it prices every endpoint separately from one large credit pool, charging one credit for an email validation, ten for an email lookup, and 500 for a phone number, with plans from 49 dollars a month, no per-seat fees, and no contract.

Visit website

Overview

Enrich is what a data vendor looks like when the interface is an afterthought. Founded by Rahul Lakhaney and operated by Enrich Labs from Dubai with backing from antx.vc, it sells endpoints rather than a workspace. You send an identifier and receive structured data back. There is a web interface, but the product's centre of gravity is the API, and the pricing is designed for people who think in requests per month rather than in seats.

The credit model is the most granular in this category and, at face value, the cheapest by a wide margin. The Growth Pack is 49 dollars a month for 100,000 credits. An email validation costs one credit, an email finder lookup costs ten, a reverse email lookup costs ten, and a phone finder lookup costs 500. Do the arithmetic and the Growth Pack buys about 10,000 email lookups for 49 dollars, roughly half a cent each, or about 200 phone numbers at around 25 cents apiece. The Scale Pack at 149 dollars for 500,000 credits and the Pro Pack at 499 dollars for 2.5 million push those figures lower still.

The vendor describes a database of more than 150 million professionals and 20 million companies with around 100,000 new records added daily, processing over 2.4 million lookups a month at a verified match rate it states as above 94 percent. Treat that match rate the way you would treat any vendor's: it is a stated figure, not a contractual commitment, and no vendor in this category will put a match rate in a contract. The 94 percent almost certainly describes verification quality on records it returns rather than the share of a cold list it can resolve.

What you give up for the price is the surrounding product. There is no meaningful prospecting workspace, no polished Chrome extension workflow to compare with ContactOut's, no CRM hygiene layer, and thin public documentation of credit expiry, rate limits, and GDPR posture. A team that wants a tool will be disappointed. A developer who wants a cheap, fast enrichment endpoint with no seat licence and no annual commitment is looking at one of the better deals available.

Best for

Developers and technical teams that consume enrichment programmatically and want the lowest cost per API call, particularly anyone running high-volume validation or building enrichment into a product rather than into a sales workflow.

Not the right fit for

Sales teams that want a polished interface, a Chrome extension workflow, and a place to work lists; Enrich is an endpoint with a website attached, not a workspace.
Buyers who need documented credit expiry, published rate limits, and a clear GDPR statement before purchase; the public documentation on all three is thin.
Organisations that require SOC 2, ISO 27001, SSO, or a completed security questionnaire; none of that is published.
European buyers with strict establishment or transfer requirements; the operating entity is registered in Dubai rather than in the EEA, which changes the GDPR conversation materially.
Teams that need CRM data hygiene, deduplication, or two-way sync; Enrich adds data, it does not repair what you already hold.

How it works

1
You call an endpoint with an identifier: an email address, a name plus a company, a domain, or a LinkedIn profile URL.
2
Enrich resolves it against its own database of more than 150 million professionals and 20 million companies, returning verified email addresses, phone numbers, job titles, company information, and social profiles as structured fields.
3
Each endpoint deducts a different number of credits from one shared pool. Email validation is one credit, email finder is ten, reverse email lookup is ten, and phone finder is 500. That spread is deliberate: validation is cheap enough to run across an entire list, phone lookups are expensive enough that you meter them carefully.
4
Beyond single lookups, the platform offers a waterfall-style ICP search and lead finder over its contact base, plus ICP scoring from zero to a hundred calculated from title match, job level, skills, and location, so a returned record arrives already qualified.
5
Everything is consumable through the API, through the web interface, or through integrations, with no per-seat charge and no contract, so cost scales purely with the volume of requests you make.

Feature breakdown

26 features in 5 modules

Enrichment endpoints

Priced individually, which is the whole design.

Email finder at ten credits: Resolves a person plus company or a LinkedIn URL into a verified work email, which works out at roughly half a cent per lookup on the Growth Pack.
Email validation at one credit: Deliberately cheap enough to run across an entire list, so bulk hygiene costs a tenth of what a lookup does rather than the same.
Reverse email lookup at ten credits: Turns an address into the person and company behind it, useful for qualifying inbound signups before routing them.
Phone finder at 500 credits: Direct dial and mobile numbers priced at fifty times an email lookup, about 25 cents each on Growth and around 15 cents on Scale, which is the cheapest per-number rate in this batch on paper.
Company data lookup: Firmographic attributes resolved by domain, name, or social profile, returned as structured fields rather than as a page to read.
Social profile resolution: Returns the social profiles associated with a person, which is the input most phone lookups elsewhere depend on.

Search and qualification

More than a lookup service, less than a prospecting platform.

Lead finder over 300 million plus contacts: Search the contact base rather than only enriching identities you already hold, which is a capability most cheap API vendors lack entirely.
Waterfall ICP search: Built-in waterfall logic across internal sources, charged as one record regardless of how many sources are consulted internally.
ICP scoring from zero to one hundred: Each record is scored on title match, job level, skills, and location, so qualification happens at the point of enrichment rather than in a downstream spreadsheet.
Company followers data: An unusual dataset in this category, useful for identifying people already engaged with an account before any outreach.
150 million professionals and 20 million companies: The stated database size, with roughly 100,000 new records added daily.

Pricing and commercial terms

The reason to look at this vendor at all.

Very large credit pools: 100,000 credits for 49 dollars, 500,000 for 149, and 2.5 million for 499, which reframes credits as a unit of API call rather than a unit of contact.
No per-seat fees: Cost scales with request volume only, so team size is irrelevant to the bill, unlike RocketReach, ContactOut, or Lusha.
No contracts: The vendor states there are no contracts, so the monthly price is the price and there is no annual commitment to unlock it.
100 free credits with no card: Enough to test roughly ten email lookups or a hundred validations before spending anything.
Pay-as-you-go option: Small credit packs are sold for infrequent usage alongside the monthly plans, so occasional users are not forced into a subscription.

Developer surface

API-first in the literal sense.

REST API as the primary interface: The product is designed to be called rather than clicked, with structured JSON responses across every data type.
Bulk processing: Large jobs are supported for validation and enrichment rather than requiring a request per record from the interface.
Integrations for non-developers: No-code paths exist for teams that want the data in a CRM or spreadsheet without writing against the endpoints.
Consistent response shape: Emails, phones, titles, company data, and social profiles come back in the same structure, which keeps downstream mapping simple.
Production scale: More than 2.4 million lookups processed monthly, which is a reasonable reliability signal for a vendor this cheap.

Data and disclosure

Where the product is weakest, and it matters.

Stated match rate above 94 percent: A vendor claim rather than a contractual commitment; as with every vendor here, no match rate is offered in writing with a remedy attached.
Owned database rather than a broker: Unlike Datagma or the waterfall tools, Enrich resolves against its own contact base, which makes latency predictable and provenance a single-vendor question.
Roughly 100,000 new records daily: The stated refresh rate, which matters more than raw database size for a dataset whose value decays as people change jobs.
Dubai operating entity: Enrich Labs is registered in the United Arab Emirates, which is a materially different starting point for an EU data protection review than a French or UK vendor.
Thin published policy detail: Credit expiry, API rate limits, and the GDPR position are not clearly documented publicly, so all three need to be confirmed in writing before a serious commitment.

Use cases

4 documented

Product engineer enriching signups in the application

Every self-serve signup arrives as a bare work email and the routing logic needs a company, a headcount, and a job level before it can decide anything.

A reverse email lookup at ten credits returns person and company attributes, ICP scoring qualifies the record on arrival, and 100,000 credits for 49 dollars covers roughly 10,000 signups a month.

Operations lead validating a large stale database

Two hundred thousand contacts of unknown age, and sending to them untested would damage the company's sending reputation.

Validation at one credit each means the whole database costs 200,000 credits, comfortably inside the 149 dollar Scale Pack, at a fraction of what a dedicated verifier would charge.

GTM engineer costing the phone step of a pipeline

Mobile numbers are the most expensive line in the enrichment budget and every vendor prices them differently.

At 500 credits a number, phones cost roughly 25 cents on Growth and around 15 cents on Scale, which is cheaper on paper than Datagma, BetterContact, or FullEnrich, and worth testing head to head on the same list.

Agency that cannot justify per-seat data licences

Twelve people need access to contact data, and every per-seat vendor turns a 50 dollar problem into a 600 dollar one.

Enrich charges no per-seat fee and no contract, so a single credit pool serves the whole team and the bill reflects requests made rather than headcount.

Pricing

from $49 per month (Growth Pack, 100,000 credits)

Monthly credit packs with per-endpoint credit costs drawn from one pool, no per-seat fees and no contract, plus a pay-as-you-go option for infrequent use.

Plan	Price	Includes
Free credits	$0 one-time 100 credits	100 credits, no card required About 10 email lookups or 100 validations Full API access Enough to test response shape and match quality, not enough to judge coverage.
Growth Pack	$49 per month (100,000 credits)	About 10,000 email lookups at 10 credits each About 100,000 validations at 1 credit each About 200 phone numbers at 500 credits each No per-seat fees No contract Roughly half a cent per email lookup, which is the cheapest headline rate in this batch.
Scale Pack	$149 per month (500,000 credits)	About 50,000 email lookups About 1,000 phone numbers Roughly $0.15 per phone number Bulk processing
Pro Pack	$499 per month (2.5 million credits)	About 250,000 email lookups About 5,000 phone numbers Highest volume published tier No seat or contract commitment
Pay as you go	From about $20 per small credit pack	For infrequent usage without a subscription Same per-endpoint credit costs No monthly commitment Far more expensive per credit than the monthly packs; use it to test, not to operate.

Billing notes

Credits are consumed per endpoint at very different rates: one for an email validation, ten for an email finder lookup, ten for a reverse email lookup, and 500 for a phone finder lookup. Dividing plan price by credit count without modelling your endpoint mix will give a wildly wrong answer.
The vendor states there are no per-seat fees and no contracts, so the monthly price is the price and team size does not affect it.
The waterfall ICP search is charged as one record regardless of how many internal sources are consulted, which removes the multiplier that makes external waterfalls expensive.
Credit expiry and rollover terms are not clearly published. Assume a monthly reset unless the vendor confirms otherwise in writing, and do not overbuy a pack on the assumption that the balance carries.
Whether an unsuccessful lookup consumes credits is also not clearly stated. Because a phone miss would cost 500 credits, this is the most financially consequential open question about the product and should be tested on the free credits before any purchase.
Pay-as-you-go packs are priced far above the monthly rate per credit and exist for occasional users rather than as a cheaper entry point.

Value assessment: On published numbers Enrich is the cheapest option in this batch by a wide margin: about half a cent per email lookup at the Growth Pack, roughly a tenth of what Hunter charges and a twentieth of what a waterfall charges, with phone numbers at around 15 to 25 cents against 33 to 55 cents elsewhere. Validation at one credit makes bulk hygiene almost free. The value is real for an API consumer with no need for a workspace. The reason to be careful is that two of the variables that determine actual cost, whether failed lookups burn credits and whether credits expire, are not published, and a single unanswered 500-credit phone miss policy could move the true cost per number by a large multiple. Test both on the free credits, get the answers in writing, and if they come back the way the pricing implies, this is the best price per record here.

Strengths & limitations

Strengths

The cheapest published rates in this batch: roughly half a cent per email lookup and around 15 to 25 cents per phone number, well below single-source and waterfall competitors alike.
Per-endpoint credit pricing means validation at one credit costs a tenth of a lookup, which makes bulk list hygiene nearly free rather than a second subscription.
No per-seat fees and no contract, so a twelve-person team pays the same as one person and the monthly price needs no annual commitment to unlock.
Genuinely API-first, with structured responses across emails, phones, titles, company data, and social profiles rather than an API bolted onto a web app.
A lead finder and ICP scoring from zero to a hundred are included, so records arrive qualified rather than needing a downstream scoring pass.
The internal waterfall charges one credit per record regardless of how many sources are consulted, which avoids the cost multiplier of an external waterfall.
Resolves against its own database rather than brokering to third parties, which makes latency predictable and provenance a single-vendor question.
More than 2.4 million lookups processed monthly is a reasonable production reliability signal for a vendor at this price.

Limitations

Credit expiry and rollover terms are not published, so you cannot tell whether an unused balance carries forward before you buy.
Whether a failed lookup consumes credits is not stated, and at 500 credits per phone attempt that omission has real financial consequences.
API rate limits are not prominently documented, which is a problem for anyone planning a high-throughput pipeline.
The operating entity is registered in Dubai rather than in the EEA, which is a materially weaker starting point for a European data protection review than Dropcontact, Icypeas, or BetterContact.
No SOC 2, ISO 27001, SSO, or audit logging is published, so a formal security review cannot be completed.
There is no real workspace: no CRM hygiene, no deduplication, and no polished extension workflow, so sales teams that want a tool will not enjoy it.
The stated 94 percent verified match rate is a vendor claim with no contractual remedy attached, and almost certainly describes verification quality rather than coverage of a cold list.
Company disclosure is thin: team size and funding detail are not published, and the vendor is early enough that continuity risk should be priced in.

Head-to-head comparisons

5 alternatives

Enrich vs BetterContact

from $15 per month (Starter, 200 credits)

BetterContact costs several times more per record but runs an external waterfall across twenty-plus providers, verifies in four layers, and states plainly that misses and catch-alls are free. Enrich resolves against its own database at a fraction of the price but will not tell you whether a failure costs you. Agencies whose reputation depends on bounce rates should pay BetterContact's premium; developers optimising cost per call should test Enrich first and get the failure policy in writing.

Full Enrich vs BetterContact comparison

Enrich vs FullEnrich

from $0 (Free, 50 starter credits), then $55 per month (Pro, 1,000 credits)

Both are API-first, but FullEnrich sells a verified waterfall across twenty-five external sources with a verified-or-free guarantee, personal emails, and an MCP server on every tier, at 5.5 cents per work email. Enrich sells its own database at roughly half a cent. FullEnrich is the safer product with the clearer terms; Enrich is an order of magnitude cheaper on paper. Run both against the same thousand records before deciding, because the coverage difference is the entire argument.

Full Enrich vs FullEnrich comparison

Enrich vs Datagma

from $0 (Free), then $49 per month (Regular)

Datagma is a broker with a real interface, a Chrome extension, native HubSpot sync, job change detection, and ten included seats, at about 33 to 49 cents per mobile. Enrich is an endpoint with an owned database and phones nearer 15 to 25 cents but no meaningful workflow. Teams that want a tool take Datagma; teams that want an API and will build their own workflow take Enrich.

Full Enrich vs Datagma comparison

Enrich vs Apollo.io

from Free plan; paid from $49/user/mo

Apollo is a full go-to-market platform with a large searchable database, sequencing, a dialler, and a CRM, sold per seat. Enrich is a bare enrichment API with no workflow at all, sold by request volume. If you need a place for a sales team to work, Apollo, and it is not close. If you already have a stack and need contact data behind it at the lowest possible cost per call, Enrich, and it is also not close.

Full Enrich vs Apollo.io comparison

Enrich vs Clay

from Free plan; paid from $149/mo

Clay is the orchestration layer and can call providers like Enrich inside a waterfall, so these are complements rather than rivals. Clay is what you buy for AI research columns, conditional logic, and scheduled workflows; Enrich is what you plug in when you want the cheapest resolution step underneath that orchestration. A cost-conscious Clay user should be testing Enrich as an early waterfall step.

Full Enrich vs Clay comparison

Implementation & onboarding

Setup time: Under an hour for a developer: sign up, take the 100 free credits, call an endpoint, map the response. There is no workspace to configure because there is barely a workspace.
Learning curve: Low for engineers, awkward for everyone else. The essential thing to internalise is the credit table, because a phone lookup costs fifty times an email lookup and five hundred times a validation, and a team that does not model its endpoint mix will misjudge a plan by an order of magnitude.
Onboarding: Entirely self-serve across all three published packs, with no sales call and no contract. There is a help centre; there is no implementation service, and none is needed for an API.
Migration notes: Nothing to migrate in. Responses are structured JSON and enriched records live in your systems, so there is no data lock-in. Before committing, confirm two things in writing that the public pages do not answer: whether credits expire at the end of the month, and whether an unsuccessful lookup is charged. Both materially change the real cost and neither is documented.

Platform, API & security

Platforms: REST APIWeb applicationBulk processingNo-code integrations
API: REST API as the primary product, with endpoints for email finding, email validation, reverse email lookup, phone finding, company data, and lead search, returning structured JSON. Per-second and per-minute rate limits are not prominently published, which is a real gap for a product sold on its API; confirm throughput with the vendor before building a high-volume pipeline.
Compliance: Not certified to SOC 2 or ISO 27001 publiclyGDPR position not clearly documented on public pages
Data residency: Enrich Labs is registered in Dubai, United Arab Emirates. No customer-selectable region is advertised, and the non-EEA establishment should be examined by any European buyer with transfer or establishment requirements.
SSO: Not advertised.
Security notes: Enrich resolves against its own contact database of more than 150 million professionals and 20 million companies, with roughly 100,000 new records added daily, rather than brokering to third parties. That makes provenance a single-vendor question, but the vendor publishes little detail about how the database was assembled, which is the question a data protection review will ask first.

Support & resources

Channels: Email supportIn-app chat
Documentation: Help centre at help.enrich.so plus API documentation covering the enrichment, validation, reverse lookup, phone, and company endpoints and their credit costs.
Community: No official forum; the vendor runs an extensive comparison blog that doubles as its marketing channel.

Company

Founded: 2023
Headquarters: Dubai, United Arab Emirates
Ownership: Venture-backed (early stage)
Founders: Rahul Lakhaney
Employees: Not disclosed; a small team
Funding: Backed by antx.vc. The operating entity is Enrich Labs L.L.C-FZ, registered in Dubai. Round sizes and totals are not publicly disclosed.

Timeline

2023Founded by Rahul Lakhaney as Enrich Labs, built around the thesis that real-time data is the durable moat in an AI-saturated software market.
2024Establishes the per-endpoint credit model, pricing validation at one credit, email lookups at ten, and phone lookups at 500 from a single large pool.
2025Adds lead finder search over 300 million plus contacts, internal waterfall ICP search charged as one credit per record, and ICP scoring from zero to a hundred.
2025Publishes credit packs at 49, 149, and 499 dollars a month with no per-seat fees and no contracts, positioning against per-seat incumbents.
2026Reports a database of more than 150 million professionals and 20 million companies, roughly 100,000 new records added daily, and over 2.4 million lookups processed monthly.

Integrations

REST API for direct integration
Clay (as a callable provider)
Zapier and Make
HubSpot via API and no-code connectors
Sequencers including Instantly and Smartlead via API
Google Sheets via no-code connectors
Bulk file processing

Frequently asked questions

10 questions

What is Enrich?

Enrich, operated by Enrich Labs, is an API-first B2B data enrichment service. You send an identifier such as an email address, a name plus company, or a LinkedIn URL, and it returns verified emails, phone numbers, job titles, company information, and social profiles from its own database of more than 150 million professionals and 20 million companies.

How much does Enrich cost?

Three monthly credit packs: Growth at 49 dollars for 100,000 credits, Scale at 149 dollars for 500,000, and Pro at 499 dollars for 2.5 million. There are also small pay-as-you-go packs from around 20 dollars for occasional use. There are no per-seat fees and no contracts, and 100 free credits are available without a card.

What does each operation cost in credits?

An email validation is one credit, an email finder lookup is ten, a reverse email lookup is ten, and a phone finder lookup is 500. On the Growth Pack that works out at roughly half a cent per email lookup and about 25 cents per phone number. Do not divide plan price by credit count without modelling your endpoint mix, because a phone lookup costs fifty times an email lookup.

Does a failed lookup consume a credit?

The vendor does not publish an answer, and this is the most important open question about the product. It matters far more here than elsewhere because a failed phone lookup would burn 500 credits against a 100,000 credit pack. Use the 100 free credits to run a deliberately difficult batch, reconcile the ledger, and get the policy confirmed in writing before buying volume.

Do credits roll over or expire?

Not published. Competitors are explicit about this: Icypeas credits never expire, Hunter credits last twelve months, FullEnrich rolls three months monthly and twelve annually, and BetterContact caps rollover at twice the subscription. Enrich says nothing, so assume a monthly reset until told otherwise and do not overbuy a pack on the assumption that the balance carries.

How much does a phone number cost?

500 credits, which is about 25 cents on the Growth Pack and around 15 cents on the Scale Pack. On paper that is the cheapest per-number rate in this category, below Datagma at roughly 33 to 49 cents and below BetterContact and FullEnrich at 40 to 55 cents. Whether that holds in practice depends entirely on the match rate and on the unpublished failure-charging policy, so test it head to head on your own list.

What is the 94 percent match rate claim?

The vendor states a verified match rate above 94 percent. Treat that as a marketing figure rather than a commitment: no vendor in this category will put a match rate in a contract with a remedy attached, and a number that high almost certainly describes the verification quality of records it does return rather than the share of an arbitrary cold list it can resolve. Anymail Finder's 97 percent delivery guarantee is a stronger form of claim because it is written as a guarantee.

Is Enrich suitable for European contacts under GDPR?

This requires care. Enrich Labs is registered in Dubai rather than in the EEA, and its public pages do not set out a clear GDPR position, lawful basis, or opt-out process. That is a materially weaker starting point than Dropcontact, which is CNIL-examined and EU-hosted, or Icypeas and BetterContact, which are French. If you are contacting people in Europe, ask for the data processing agreement, the sourcing statement, and the objection handling process in writing before purchase.

Is there an interface or is it only an API?

There is a web application, but the product is designed to be called rather than clicked. There is no CRM hygiene layer, no deduplication, and no polished extension workflow of the kind ContactOut or Lusha offer. If your buyer is a sales team that wants a place to work, this is the wrong product. If your buyer is an engineer, the lack of a workspace is exactly why it is cheap.

How many seats does a plan include?

The vendor states there are no per-seat fees at all, so a plan serves as many people as you like and the bill reflects request volume only. For a twelve-person team this is the single largest cost difference against per-seat vendors like RocketReach, ContactOut, and Lusha, where the same team pays twelve licences.

Editorial verdict

Enrich is the cheapest way to get contact data by the request, and it is honest about what it is: an API with a website attached. Half a cent per email lookup, one credit for a validation, phones at around 15 to 25 cents, no seat fees, and no contract make it the obvious first test for any developer building enrichment into a pipeline or a product. Two things stop it being an unqualified recommendation. The vendor does not publish whether credits expire or whether a failed lookup is charged, and at 500 credits per phone attempt that second omission could change the real cost by a large multiple. And an operating entity in Dubai with no documented GDPR position is a weak place to start if you are contacting people in Europe. Test it on the free credits, get both answers in writing, and if they come back clean it is the best price per record in this category.

Written by the SaaSTracker editorial team. Awards, when shown, are judged against the published criteria in our methodology.