Jimo

A European onboarding suite with a separately sold in-app AI agent that carries no MAU charge

Jimo is a no-code product adoption platform for SaaS teams, built in Europe, that ships in-app tours, hints, checklists, surveys, banners, a changelog and a resource center through its Adoption Suite, and sells an in-app AI assistant, Adoption Agent, as a separate product priced on AI requests rather than monthly active users.

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Overview

Jimo covers the standard in-app adoption toolkit: product tours built in a no-code editor or generated from a prompt, hints anchored to interface elements, onboarding checklists, surveys and NPS, banners, a changelog, a resource center and a feedback widget. Targeting runs on segments, page rules and action-based triggers, with A/B testing and goal tracking, and a Success Tracker layer adds no-code feature-usage tracking, funnels and dashboards so the team can see whether an experience moved anything.

The commercial structure is the interesting part. Jimo sells two products. The Adoption Suite is $536 per month, or $429 per month billed yearly, for 2,000 monthly active users, and includes 50 AI agent requests a month. The Adoption Agent is sold on its own at $99 per month, or $79 billed yearly, for 200 AI requests with no MAU charge at all, which makes it a cheap way to put an AI assistant trained on your docs inside the product without buying the full suite.

Two other details matter to buyers. Exceeding the MAU allowance does not switch experiences off; Jimo moves the account up a band at the next billing cycle. And the security posture is solid for a small vendor: SOC 2 Type II, GDPR, EU data hosting and a DPA in the standard contract. The gaps are a web-only product with no native mobile SDK, no free plan, and SAML SSO and Salesforce reserved for an Enterprise plan aimed at 100,000 MAU and above.

Best for

B2B SaaS teams in Europe or selling into it that want a full in-app adoption suite with EU hosting and SOC 2, and teams that mainly want an in-app AI assistant without paying an MAU-based onboarding price, since Adoption Agent is sold separately from $79 per month.

Not the right fit for

Teams under a tight budget that need proactive onboarding; the Suite starts at $429 per month billed yearly for 2,000 MAU, well above Product Fruits or Chameleon's entry plans.
Mobile-first products; Jimo supports web apps only, with no native iOS or Android SDK.
Buyers who need SAML SSO or a Salesforce integration without an Enterprise contract; both sit on the plan aimed at 100,000 MAU and above.
Teams that want to try the product without any commitment; there is no free plan, only a one-month trial.

How it works

1
You install Jimo with a JavaScript snippet or an npm package, which the vendor puts at about an hour of one developer's time, and identify users with attributes so segments have something to work with. A Chrome extension lets the team build and preview experiences on the live product without a deploy.
2
Experiences are built in the no-code editor or drafted by the AI flow generator from a prompt, then targeted by segment, page and user action. A/B testing and goal tracking compare variants against a defined outcome, and AI translation localizes content.
3
The Success Tracker records clicks, inputs and page views without code, combines them with AND and OR logic, and turns them into funnels, dashboards and milestone alerts, so the team can measure adoption of a feature as well as views of a tour.
4
Adoption Agent sits in the product as a chat assistant trained on your help center, documentation and URLs. It answers in the user's language, walks users through steps in the interface, and can hand off to a Suite experience such as a tour, with conversation analytics showing what users asked.

Feature breakdown

25 features in 4 modules

Building experiences

The standard adoption toolkit, plus AI to draft and translate it.

AI flow generator: Builds a product tour from a written prompt, as a first draft to edit rather than a finished flow.
No-code builder and Chrome extension: Build and preview experiences on the live product without installing anything into the codebase beyond the snippet.
Unlimited product tours: Multi-step walkthroughs with no cap on the number of tours on the Suite plan.
Hints: Element-anchored tooltips and hotspots for feature discovery.
Checklists: Onboarding task lists that track completion.
Surveys and NPS: In-app surveys and NPS collection.
Banners: Announcement bars for launches, incidents and time-bound campaigns.
Changelog: An in-app product updates feed.
Resource center: A persistent in-app help hub combining tours, articles and links.
Feedback widget: Collects user feedback inside the product.
AI translations: Translates experiences into other languages.

Targeting and measurement

Who sees what, and whether it worked.

Segmentation: Audience targeting from user attributes.
Page targeting and action triggers: Experiences start on specific pages or after a user action.
A/B testing: Compare variants of an experience.
Goal tracking: Tie an experience to the outcome it is meant to drive.
Success Tracker: No-code tracking of clicks, inputs and page views with AND and OR logic, funnel analysis, a customizable dashboard and milestone alerts.
Unlimited event analytics: Event analytics are not capped on the Suite plan.

Adoption Agent

An in-app AI assistant sold on its own or bundled in small quantity with the Suite.

Answers from your docs: Trained on your help center, documentation and URLs, and replies in the user's own language.
Guided steps in the UI: Walks users through the steps in your interface rather than only describing them.
Handoff to Suite experiences: Can launch a tour or other Suite experience when one fits the question.
Conversation analytics: Shows what users asked and how the agent answered.

Platform and administration

Generous on seats and environments.

Unlimited seats: Team members are not metered on the Suite.
Four environments: Separate environments for staging and production.
No Jimo branding: Experiences carry no vendor branding on the Suite.
Dedicated CSM and coach: Included on the Suite plan.

Use cases

3 documented

Customer success lead at a SaaS company with a large user base

Most support tickets are how-do-I questions, the help center is good but unread, and an MAU-priced onboarding tool would be expensive at the company's user count.

Adoption Agent alone, from $79 per month billed yearly with no MAU charge, answers those questions in-app from the existing docs and walks users through the steps.

Product manager at a European B2B SaaS

Procurement requires EU data hosting and SOC 2 before any third-party script ships inside the product.

Jimo's EU hosting, SOC 2 Type II report and DPA in the standard contract clear the review, and the Suite covers tours, checklists and a changelog in one install.

Growth team measuring feature adoption

The team ships features but cannot tell whether anyone uses them without filing engineering tickets for tracking.

The Success Tracker tracks clicks and page views without code, builds the funnel, and alerts the team when a milestone is reached, so tours and hints can be judged on usage.

Pricing

from $79/mo (Adoption Agent, billed yearly; $99 monthly) or $429/mo (Adoption Suite, 2,000 MAU, billed yearly; $536 monthly)

Two products. The Adoption Suite is priced on monthly active users with graduated per-thousand pricing above the 2,000 included. Adoption Agent is priced on AI requests with no MAU charge. Enterprise is custom for 100,000 MAU and above. Prices exclude VAT and can be paid in USD or EUR.

Plan	Price	Includes
Adoption Agent	$99 per month ($79 billed yearly, $948 a year), including 200 AI requests a month	In-app AI assistant trained on your help center, docs and URLs Answers in the user's language and walks them through the UI Conversation analytics No MAU charge One request is one AI answer; unused requests do not roll over.
Adoption Suite	$536 per month ($429 billed yearly, $5,148 a year), including 2,000 monthly active users	Unlimited tours, plus hints, checklists, surveys, banners, changelog and resource center Segmentation, A/B testing, goal tracking and the Success Tracker 50 Adoption Agent requests a month Unlimited seats, 4 environments, no Jimo branding, dedicated CSM Exceeding the MAU allowance does not stop experiences; the account moves up a band at the next billing cycle.
Enterprise	Custom for 100,000 MAU and above	SSO and SAML SLA and security review Salesforce integration Custom invoicing

Plan

Price

Includes

Adoption Agent

$99

per month ($79 billed yearly, $948 a year), including 200 AI requests a month

In-app AI assistant trained on your help center, docs and URLs
Answers in the user's language and walks them through the UI
Conversation analytics
No MAU charge

One request is one AI answer; unused requests do not roll over.

Adoption Suite

$536

per month ($429 billed yearly, $5,148 a year), including 2,000 monthly active users

Unlimited tours, plus hints, checklists, surveys, banners, changelog and resource center
Segmentation, A/B testing, goal tracking and the Success Tracker
50 Adoption Agent requests a month
Unlimited seats, 4 environments, no Jimo branding, dedicated CSM

Exceeding the MAU allowance does not stop experiences; the account moves up a band at the next billing cycle.

Enterprise

Custom

for 100,000 MAU and above

SSO and SAML
SLA and security review
Salesforce integration
Custom invoicing

Add-ons

Additional MAU (Adoption Suite) ($24 per 1,000 MAU to 10,000, $20 to 25,000, $16 to 100,000, $12 to 500,000, then $8)
Additional AI requests (Adoption Agent) ($19 per 100 requests): The 50 requests bundled with the Suite pause the agent once used.

Billing notes

Yearly billing saves $1,284 a year on the Suite and $240 on the Agent at the entry volumes.
Monthly plans can be cancelled at any time. Yearly plans are paid upfront and are not refunded for the period already paid.
The Suite and the Agent are metered separately: MAU for the Suite, AI requests for the Agent.
Prices exclude VAT. Figures are current as of October 2026.

Value assessment: The Adoption Agent is the value story: $79 per month billed yearly for 200 AI answers and no MAU charge is one of the cheapest ways to put a docs-trained assistant inside a product. The Suite is priced at the upper end of the category, $429 per month billed yearly for 2,000 MAU, against $279 for Chameleon's Startup plan and about $111 for Product Fruits at 1,500 MAU, and its 50 bundled agent requests are a taster rather than an allowance. It earns that price with unlimited tours and seats, four environments, built-in feature analytics and an EU-hosted, SOC 2 setup.

Entry price history

Entry price first recorded on 3 October 2026. It will be re-checked when this category next comes round the rotation.

Checked	Entry price	What happened
3 October 2026	$79	First recorded

Dates are when SaaSTracker checked the vendor’s published pricing, not when the vendor changed it. See the price changes log for movements across the whole database.

Strengths & limitations

Strengths

Adoption Agent is sold on its own with no MAU charge, so a large user base does not inflate the cost of in-app AI help.
EU data hosting, SOC 2 Type II and a DPA in the standard contract, a strong posture for a small vendor selling into Europe.
Going over the MAU allowance never switches experiences off mid-cycle; the band changes at the next renewal.
Unlimited tours and seats and four environments on the Suite remove meters that rivals charge for.
The Success Tracker gives no-code feature-usage tracking and funnels inside the same tool as the tours.
Integrations with the three main interactive demo tools (Arcade, Storylane and Supademo) let teams embed demos inside onboarding.

Limitations

No free plan, and the Suite's $429 per month yearly entry price for 2,000 MAU is high for small teams.
Web apps only, with no native mobile SDK.
SSO, SAML and Salesforce require the Enterprise plan aimed at 100,000 MAU and above.
The 50 agent requests bundled with the Suite pause the assistant once used, so real AI support volume means buying the Agent or request packs.
The marketing site leads with a demo booking; the self-serve trial signup sits on a separate page.

Head-to-head comparisons

4 alternatives

Jimo vs Userflow

from $240/mo (Essentials, 1,000 MAU, billed annually; $300 monthly)

The closest match in shape: both pair a proactive onboarding product with an in-app AI agent. Jimo sells its agent on its own from $79 per month billed yearly with no MAU charge, while Userflow now bundles its agent only with the $400 Studio plan. Userflow's Essentials plan is cheaper for proactive onboarding at 1,000 MAU ($240 against Jimo's $429 for 2,000). Pick Jimo for a standalone AI assistant or EU hosting by default; pick Userflow for the builder and the lower entry price.

Full Jimo vs Userflow comparison

Jimo vs Userpilot

from $299/mo (Starter, up to 2,000 MAU)

Userpilot's $299 Starter covers 2,000 MAU for less than Jimo's $429 Suite, but pushes analytics, session replay and the resource center to its $849 Growth tier. Jimo includes unlimited tours, a resource center, a changelog and no-code feature tracking at its entry price, and sells an AI agent with no MAU meter. Choose Userpilot for deeper product analytics; choose Jimo for a broader entry plan and EU hosting.

Full Jimo vs Userpilot comparison

Jimo vs Product Fruits

from $111/mo (Starter at 1,500 MAU, billed annually)

Both pair onboarding with an AI assistant that answers from your docs. Product Fruits is far cheaper at the entry point (about $111 per month billed yearly at 1,500 MAU against Jimo's $429 for 2,000) and bundles a knowledge base. Jimo offers its agent without any MAU charge, unlimited tours and seats, and four environments. Budget-led teams should start with Product Fruits; teams that want the agent decoupled from user count should look at Jimo.

Full Jimo vs Product Fruits comparison

Jimo vs Appcues

from $3,600/year (Spark plan, up to 1,000 MAU, teams of 25 or fewer) plus a $250 one-time implementation fee

Appcues publishes only its $3,600 a year Spark plan and adds a setup fee, while Jimo publishes every self-serve price and its overage curve. Appcues adds email and push channels and a long track record; Jimo adds an AI agent sold separately and EU hosting. Pick Appcues for multi-channel reach with hands-on services; pick Jimo for published pricing and in-app AI.

Full Jimo vs Appcues comparison

Pairs well with

6 categories

Jimo is a onboarding tool, and a team running it still has 6 neighbouring categories to staff. The pick in each is Mixpanel for product analytics & session replay, tawk.to for customer support platforms, ChartMogul for retention & churn prevention, Novu for notification infrastructure, Podia for community platforms and Creem for subscription billing, each the leading tool in that category on published criteria.

MixpanelProduct Analytics & Session Replay · Best Value
Because
Jimo is built for onboarding, not product analytics. Mixpanel adds Warehouse Connectors and raw export in both directions.
Benefit
Feature usage and drop-off are measurable, so a roadmap argument can end with evidence.
tawk.toCustomer Support Platforms · Best Value
Because
Jimo is built for onboarding, not support. tawk.to adds unlimited agents and unlimited conversations.
Benefit
Questions arrive in one queue with a history attached, instead of scattered across personal inboxes.
ChartMogulRetention & Churn Prevention · Best Value
Because
Jimo lists the 50 agent requests bundled with the Suite pause the assistant among its limits. ChartMogul adds splits MRR movement into new, expansion, contraction, churn, and reactivation.
Benefit
Accounts at risk surface while there is still time to call, rather than at renewal.
NovuNotification Infrastructure · Best Value
Because
Jimo is built for onboarding, not notifications. Novu adds stronger compliance posture than most open-source-first projects.
Benefit
Product events reach people on the channel they actually read, without building a sender for each one.
PodiaCommunity Platforms · Best Value
Because
Jimo lists the marketing site leads with a demo booking among its limits. Podia adds 2026 community relaunch produced a genuinely complete product.
Benefit
Customers answer each other in a space the company owns, rather than in a chat nobody can search.
CreemSubscription Billing · Best Value
Because
Jimo is built for onboarding, not billing. Creem adds global tax collection and remittance covering more than 50 countries with handling.
Benefit
Recurring revenue bills, retries and reconciles itself, including the tax nobody wants to calculate.

Pairings follow the methodology: the leading tool in each complementary category, chosen on published criteria. Placement cannot be purchased.

Full Jimo stack

Implementation & onboarding

Setup time: The vendor puts installation at about an hour of one developer's time, through a JavaScript snippet or an npm package. A first tour can then be built in the Chrome extension the same day.
Learning curve: Low for building tours and hints. The Success Tracker and goal tracking take more thought, since the team has to decide which events define adoption.
Onboarding: A one-month free trial on either product with no credit card. The Suite includes a dedicated CSM and coach.
Migration notes: No automated importer from other onboarding tools is documented; experiences are rebuilt, and the AI flow generator can speed up redrafting. Adoption Agent is trained on existing docs, so it needs no migration.

Platform, API & security

Platforms: Web app (JavaScript snippet or npm package)Chrome extension for building
API: Integrations include webhooks, Segment and Zapier; a public API is not described on the pricing page.
Compliance: SOC 2 Type IIGDPRDPA included in the standard contract
Data residency: Data hosted in the EU.
SSO: SSO and SAML on the Enterprise plan only.
Security notes: Security documentation is published at compliance.usejimo.com. Jimo supports web apps only, so there is no mobile SDK to assess.

Support & resources

Channels: Dedicated CSM and coach on the SuitePricing FAQ and sales contact on the Jimo site
Documentation: An integrations directory at jimo.ai/integrations, product pages per feature, and a regular blog.
Community: No large public user forum; Jimo cites more than 1,000 product teams on its homepage and publishes a regular blog.

Company

Founded: 2022
Headquarters: Paris, France, per third-party company databases; the site itself says only that it is built in Europe
Ownership: Privately held, venture-backed
Employees: Not disclosed
Funding: Third-party databases report a seed round of about $1.1M in January 2023 with Plug and Play and Techstars; the company does not publish funding on its own site.

Timeline

2022Founded in Paris, according to third-party company databases.
2023Reported seed round of about $1.1M with Plug and Play and Techstars.
2026Sells the Adoption Suite and a separately priced Adoption Agent, moves its site to jimo.ai, and cites more than 1,000 product teams.

Integrations

Amplitude
Mixpanel
PostHog
Segment
Heap
HubSpot
Salesforce (Enterprise)
Intercom
Zendesk (AI knowledge source)
Slack
Zapier
Webhooks
Customer.io
Arcade
Storylane
Supademo
Loom
YouTube
Vimeo
Figma
Maze
Calendly
Google Calendar

Frequently asked questions

12 questions

What is Jimo?

Jimo is a no-code product adoption platform for SaaS teams. Its Adoption Suite ships in-app tours, hints, checklists, surveys, banners, a changelog and a resource center with targeting, A/B testing and feature analytics. Its Adoption Agent is an in-app AI assistant trained on your docs, sold separately or in small quantity with the Suite.

How much does Jimo cost?

The Adoption Suite is $536 per month, or $429 per month billed yearly, for 2,000 monthly active users, with extra MAU from $24 per thousand. Adoption Agent is $99 per month, or $79 billed yearly, for 200 AI requests and no MAU charge, with extra requests at $19 per 100. Enterprise is custom for 100,000 MAU and above. Prices exclude VAT.

Does Jimo have a free plan or free trial?

There is no free plan. Both products come with a one-month free trial that needs no credit card.

What happens if we go over our MAU allowance?

Experiences keep running. Jimo moves the account up to the next MAU band at the next billing cycle rather than switching anything off.

Can I buy Jimo's AI agent without the onboarding suite?

Yes. Adoption Agent is sold on its own at $79 per month billed yearly, or $99 monthly, for 200 AI answers a month with no MAU charge. Unused requests do not roll over, and extra requests cost $19 per 100.

Is Jimo GDPR compliant, and where is data hosted?

Jimo states SOC 2 Type II and GDPR compliance, hosts data in the EU, and includes a DPA in its standard contract. Security documentation is published at compliance.usejimo.com.

Does Jimo support mobile apps?

No. Jimo supports web apps only, with no native iOS or Android SDK.

Do I need a developer to install Jimo?

Once. Installation is a JavaScript snippet or an npm package, which Jimo puts at about an hour of one developer's time. After that, experiences are built and published from the no-code editor and Chrome extension.

Jimo or Userflow: which should I pick?

Both pair proactive onboarding with an in-app AI agent. Jimo sells its agent separately with no MAU charge and hosts data in the EU by default; Userflow bundles its agent with the $400 Studio plan and has a cheaper $240 Essentials plan for proactive onboarding at 1,000 MAU.

What should I pair Jimo with?

What do I pair with Jimo for Product Analytics & Session Replay?

Mixpanel. Jimo is built for onboarding, not product analytics. Mixpanel adds Warehouse Connectors and raw export in both directions.

Is Jimo enough on its own?

For onboarding, yes. Jimo does not cover customer support platforms, retention & churn prevention and notification infrastructure, and its own profile says so; tawk.to, ChartMogul and Novu are the tools that fill those gaps.

Editorial verdict

Jimo is a complete, European-hosted adoption suite with one genuinely distinctive commercial choice: an in-app AI agent sold on its own from $79 per month with no MAU meter. For a team whose problem is user questions rather than first-run tours, that is one of the cheapest credible answers in the category. The Suite itself is priced at the upper end for small volumes and has no free plan or mobile SDK, but it includes unlimited tours and seats, four environments and built-in feature analytics. Shortlist it if EU hosting matters or if you want the AI assistant decoupled from your user count.

Written by the SaaSTracker editorial team. Awards, when shown, are judged against the published criteria in our methodology.