BetterContact vs Datagma
An independent, review-free comparison compiled by the SaaSTracker editorial team. Both products are profiled in full, and neither can pay for placement here.
The short answer
Both sides assessedBetterContact compared with Datagma
Datagma is one of the providers inside BetterContact's own waterfall, so this is a question of buying the source or the orchestration. Datagma is cheaper per mobile at thirty credits and includes ten seats; BetterContact will find numbers Datagma alone misses, and charges nothing when it fails. Small teams optimising the phone line item take Datagma; teams whose problem is coverage take BetterContact and accept the markup.
Datagma compared with BetterContact
BetterContact runs a waterfall across more than twenty providers, including Datagma itself, and charges ten credits per verified mobile with an explicit promise to charge nothing for invalid data. Datagma is one provider rather than twenty, so its coverage is narrower, but it is cheaper per mobile at volume and includes ten seats. Buy BetterContact if hit rate matters more than unit cost; buy Datagma if you want the cheapest published price per dialable number.
Choose BetterContact if
Cold outbound agencies and sales teams who care more about hit rate than about unit price, who need both emails and mobile numbers from one subscription, and who want the guarantee that a catch-all or a miss costs them nothing.
Choose Datagma if
Small sales teams that need mobile phone numbers at a published price without a sales call or a per-seat contract, and European teams that want a single credit pool covering both email and phone enrichment inside HubSpot or an automation tool.
Side by side
13 attributes| Attribute | BetterContact | Datagma |
|---|---|---|
| Category | Data | Data |
| Starting price | $15 per month (Starter, 200 credits) (free plan available) | $0 (Free), then $49 per month (Regular) (free plan available) |
| Pricing model | Monthly subscription across a published credit ladder, with one credit charged per verified email and ten per verified mobile, nothing charged for misses or catch-alls, and rollover capped at twice the subscription. | Freemium monthly or annual subscription drawing on a single credit pool, where one credit buys a verified email and thirty credits buy a verified mobile number, with ten team seats included on every tier. |
| Free plan | No permanent free plan. | 90 verified emails or three mobile numbers per month, with API access and ten team seats included. |
| Free trial | Free credits on signup for evaluation | No time-limited trial; the permanent free tier is the evaluation path |
| Best for | Cold outbound agencies and sales teams who care more about hit rate than about unit price, who need both emails and mobile numbers from one subscription, and who want the guarantee that a catch-all or a miss costs them nothing. | Small sales teams that need mobile phone numbers at a published price without a sales call or a per-seat contract, and European teams that want a single credit pool covering both email and phone enrichment inside HubSpot or an automation tool. |
| Setup time | Fifteen minutes for a CSV run or a Clay column. An hour or two to wire the API into a pipeline. There is no waterfall to configure, which is the entire point: provider ordering is handled for you. | Ten minutes for the web app, the Chrome extension, or a Zapier flow. Around an hour for the native HubSpot integration, mostly spent deciding which fields Datagma may write to. |
| Learning curve | Low. The only modelling that matters is the ten-to-one phone exchange rate, because a team that starts pulling mobiles will burn a credit allowance ten times faster than it expects. | Low. The only concept to internalise is the thirty-to-one exchange rate, because a team that starts pulling mobiles without adjusting its mental model will exhaust a monthly allowance in a few days. |
| Platforms | Web application, CSV and Excel upload, REST API, Clay integration, CRM import | Web application, Chrome extension for LinkedIn and Sales Navigator, HubSpot app, Bulk file upload, REST API |
| Compliance | GDPR, CCPA, EU DSGVO, French establishment under CNIL supervision | GDPR as a French-established company under CNIL supervision, Published data rights request route, Exclusion list opt-out for individuals, Thirty day deletion of retrieved phone data |
| Founded | 2022 | 2021 |
| Headquarters | Lyon, France | Paris, France |
| Ownership | Bootstrapped and independent | Privately held and bootstrapped |
Strengths and limitations
BetterContact
Strengths
- The waterfall genuinely beats any single provider on hit rate, because provider gaps are geographic and industry-specific rather than uniform.
- Charging nothing for misses and nothing for catch-alls is the strictest billing guarantee in this category, and catch-alls in particular are where competitors quietly make money.
- Twenty plus providers under one subscription removes the administrative cost of maintaining twenty vendor relationships and twenty credit balances.
- One credit pool covers both email and verified mobile numbers, with the ten-to-one exchange rate published rather than negotiated.
Limitations
- Several times more expensive per verified email than a good single-source vendor, which is the correct trade only when hit rate is worth more than unit price.
- The waterfall abstracts the supply chain, so you cannot easily tell which provider supplied a given record, which is a problem for anyone with a strict data provenance policy.
- Roughly four employees and around a million dollars of revenue means real continuity risk relative to the volume of production traffic customers push through it.
- No SOC 2, ISO 27001, SSO, or audit logging, so a formal security review cannot be completed.
Datagma
Strengths
- The published thirty-credit exchange rate for a mobile number is the clearest phone pricing in this category, and it is buyable without a sales call.
- One shared credit pool for email and phone means you can flex between channels rather than stranding two separate allowances.
- Ten team seats on every plan including Free removes the per-seat multiplier that dominates the cost of RocketReach and ContactOut.
- Twelve month credit rollover on monthly plans is unusually generous at this price point.
Limitations
- No published match rate for phones or emails, and because lookups are brokered to partner providers at request time, coverage varies by geography and over time in ways the vendor cannot commit to.
- The vendor does not state clearly whether a failed lookup consumes a credit, which is the most consequential unanswered question on the pricing page.
- Annual billing is cheaper per credit but resets the balance at cycle end, so the discount comes at the cost of the rollover that makes the monthly plan attractive.
- No prospecting database, so it cannot tell you who to contact, only how to reach someone you have already identified.
Pricing compared
BetterContact
Monthly subscription across a published credit ladder, with one credit charged per verified email and ten per verified mobile, nothing charged for misses or catch-alls, and rollover capped at twice the subscription.
- Starter$15
- Pro$49 to $1,999
- EnterpriseFrom $799
At 1,000 lookups the Pro plan costs 49 dollars, about 4.9 cents per verified email, and at 10,000 it costs 399 dollars, about 4 cents each. That is roughly four times what Icypeas charges and twice what Anymail Finder charges for a single-source lookup. You are paying that premium for two things: a materially higher hit rate, because twenty providers cover gaps one cannot, and an absolute floor on waste, because misses and catch-alls are free. For an agency whose real cost is the leads it never reaches, that trade is usually correct. For an internal team working an easy, well-covered list, it is not, and a cheap single source plus a verifier will do the same job for a quarter of the money. Mobiles at ten credits, about 40 to 49 cents each, are competitive but not cheaper than Datagma.
Datagma
Freemium monthly or annual subscription drawing on a single credit pool, where one credit buys a verified email and thirty credits buy a verified mobile number, with ten team seats included on every tier.
- Free$0
- Regular$49
- Popular$99
- Expert$249
- EnterpriseCustom
For email alone Datagma is competitive but not exceptional, at roughly 1.6 cents per verified address at 1,000 to 3,000 a month and about 1.1 cents at 22,500. Icypeas is cheaper and Anymail Finder is comparable. The reason to buy is the phone number: at 30 credits a mobile costs about 49 cents on Regular and 33 cents on Expert, published openly and buyable without a call, where FullEnrich and BetterContact charge ten credits that work out similar or higher and where RocketReach and ContactOut wrap phones in per-seat annual plans. Add ten included seats and twelve month rollover on monthly billing and Datagma is the cheapest legitimate way for a small team to get dialable numbers. The risk you are pricing is coverage variance and a three-person vendor.
Editorial verdict on each
BetterContact
BetterContact is the clearest expression of the waterfall idea at a small business price. Twenty providers under one subscription, four-layer verification, one credit per verified email, ten per verified mobile, nothing at all for a miss, and nothing at all for a catch-all, with the whole ladder published from 15 dollars to 1,999 dollars a month. For an outbound agency, whose actual cost is the leads it never reaches and whose actual risk is a damaged sending domain, this is close to the correct default. The reservations are that it costs several times more per record than a good single source, that the waterfall deliberately obscures which provider supplied what, and that four people and a million dollars of revenue are carrying 150,000 enrichments a day. Buy it as a high-coverage component you could replace, not as infrastructure you assume will still be there in five years.
Read the full BetterContact profileDatagma
Datagma exists to solve one problem cheaply: getting a mobile phone number without signing an annual contract or sitting through a demo. Thirty credits per mobile, published openly, works out at 33 to 49 cents a number, with ten seats included, twelve month rollover on monthly plans, and an API on every tier including the free one. For a small sales team that has decided to start calling, that is the least painful entry point in this market. The offsetting realities are that Datagma is a broker rather than a database, publishes no match rate, does not say clearly whether a failed lookup burns credits, and is run by about three people. Use it as a cheap phone source inside a waterfall or as a two-person team's dialling budget. Do not make it the single dependency underneath a revenue-critical outbound machine.
Read the full Datagma profileBetterContact profile last reviewed 2026-08-22; Datagma last reviewed 2026-08-22. Pricing is compiled from public sources and can change without notice. See our methodology.