Majestic vs Moz Pro
An independent, review-free comparison compiled by the SaaSTracker editorial team. Both products are profiled in full, and neither can pay for placement here.
The short answer
Editorial assessmentMajestic compared with Moz Pro
Moz Pro is the better all-round purchase for a small business, with Domain Authority, keyword research, rank tracking, a crawler, multiple seats handled gracefully, and AI visibility included at no extra cost. Majestic beats it decisively on link data specifically, and Moz beats it decisively on everything else including the roughly $20 Links API, which is the cheapest programmatic link access anywhere. Buy Moz as your platform; buy Majestic when link quality is the decision.
Choose Majestic if
Link builders, SEO auditors, and anyone who has to make a defensible judgement about whether a domain is worth acquiring a link from, plus agencies who need a second independent index to cross-check whatever their main suite reports.
Choose Moz Pro if
Small businesses, freelancers, and in-house marketers who want a complete, understandable SEO suite with a credible backlink index for under $100 per month, and developers or agencies who need cheap programmatic access to link metrics through the Moz Links API.
Side by side
13 attributes| Attribute | Majestic | Moz Pro |
|---|---|---|
| Category | SEO | SEO |
| Starting price | About £40 or €46.99 per month (free plan available) | $49 per month (Starter), or $39 per month billed annually (free plan available) |
| Pricing model | Self-serve subscription in three published tiers, metered by Analysis Units, Retrieval Units, and Index Item Units, billed monthly or annually with a money-back window. | Self-serve tiered subscription metered per campaign on tracked keywords and pages crawled, with published per-unit overage pricing and a separately sold row-based Links API. |
| Free plan | Free tools without a subscription: limited Site Explorer previews, the Majestic Million top-site list, and free reports on domains you verify ownership of. | No free Moz Pro plan, but a free Links API tier of roughly 50 rows per month, free public tools including Domain Analysis and MozBar, and the Moz Academy training library. |
| Free trial | No open free trial; a 7-day money-back guarantee on Lite and Pro serves the same purpose | Free trial offered on the Standard and Medium monthly plans |
| Best for | Link builders, SEO auditors, and anyone who has to make a defensible judgement about whether a domain is worth acquiring a link from, plus agencies who need a second independent index to cross-check whatever their main suite reports. | Small businesses, freelancers, and in-house marketers who want a complete, understandable SEO suite with a credible backlink index for under $100 per month, and developers or agencies who need cheap programmatic access to link metrics through the Moz Links API. |
| Setup time | Minutes to start querying, because nothing needs installing or verifying to look up a third-party domain. Verifying your own sites for free reports takes another quarter of an hour. | About thirty minutes. Create a campaign, verify the site, connect Google Analytics and Search Console, add competitors and target keywords, and start the first Site Crawl. Larger sites take longer to crawl but nothing needs configuring while they do. |
| Learning curve | Steeper than the interface suggests, and almost entirely conceptual rather than mechanical. Understanding the Fresh and Historic split, the difference between the three unit meters, and how to read Trust Flow against Citation Flow takes a few sessions. Once those three ideas land, the tool is straightforward. | The gentlest of the major suites. Moz's whole design philosophy is making SEO legible to non-specialists, and Priority score, DA, and the issue-severity grouping in Site Crawl are all built for people who need a defensible next action rather than a raw dataset. |
| Platforms | Web application, Browser extension for Chrome and Firefox, REST API on the top plan, OpenApps third-party marketplace | Web application, MozBar browser extension, Links API, Moz Local (separate product) |
| Compliance | GDPR, UK data protection registration as Majestic-12 Ltd | GDPR, CCPA |
| Founded | 2004 | 2004 |
| Headquarters | Birmingham, United Kingdom | Seattle, Washington, United States |
| Ownership | Privately held and independent; Majestic-12 Ltd, registered in England as company number 05269210 | Owned by Ziff Davis, following acquisition by J2 Global in 2021 |
Strengths and limitations
Majestic
Strengths
- The Fresh and Historic index split is unique in the category and is the only practical way to audit what a domain's link profile looked like years ago.
- Twenty years of continuous first-party crawling since 2004, with live index counters published openly on the vendor's own site rather than quoted in marketing copy.
- Trust Flow, Citation Flow, and especially Topical Trust Flow are better predictors of link value than a single blended authority score, because the ratio and the category both carry information.
- Link Context reports where on the page a link sits, which is a genuine editorial-intent signal most competitors do not surface at all.
Limitations
- Single-user on Lite and Pro, with the second seat only available by jumping to the €379.99 API plan. This is the single worst thing about the product commercially.
- No API below €379.99, where Moz sells Links API access from about $20 and is the only genuinely small-business-priced link API in the category.
- No keyword research, no rank tracking, no site audit, no content tooling. Majestic is a component, never a platform, and buyers expecting a suite will be disappointed within an hour.
- The interface is dated and the three-meter model is poorly explained in the product itself, so new users routinely burn Retrieval Units without understanding why reports stopped returning rows.
Moz Pro
Strengths
- The best value among established SEO suites, with a full toolkit from $39 per month billed annually against $129 or more for comparable competitors.
- AI Visibility is included on every plan rather than sold as a $199 to $699 add-on, which as of 2026 is a genuine competitive advantage.
- The Moz Links API starts around $20 per month for 3,000 rows, making it the only realistically priced backlink API for small businesses and independent developers.
- Published, granular overage pricing at $10 per campaign, $15 per 50,000 pages, and $20 per 200 keywords means you extend a plan rather than jump a tier.
Limitations
- Organic search only. No advertising research, no display or social intelligence, and no market traffic analytics, so it does not replace Semrush for a cross-channel marketer.
- The keyword database and historical depth are smaller than Ahrefs' or Semrush's, which matters for competitive analysis in crowded verticals.
- Domain Authority is widely misused as a goal rather than a diagnostic, and Moz's marketing has never worked very hard to discourage that.
- Moz Local is priced per location and sold separately, which makes multi-location businesses substantially more expensive than the Moz Pro sticker price suggests.
Pricing compared
Majestic
Self-serve subscription in three published tiers, metered by Analysis Units, Retrieval Units, and Index Item Units, billed monthly or annually with a money-back window.
- Lite€46.99
- Pro€94.99
- API€379.99
Lite at about €47 is one of the best-value single-purpose subscriptions in SEO, provided you understand that you are buying a second opinion rather than a suite. For a consultant or link builder who needs defensible link-quality judgements, an independent index with a 2006 archive and Topical Trust Flow for less than fifty euro is straightforwardly good value, and cheaper than the equivalent capability inside Ahrefs. Pro at €95 doubles down on volume for the same single seat. The value collapses the moment you need two people or an API, because both require the €380 plan, and that jump is severe enough that small agencies frequently keep one shared Majestic login rather than upgrade. Judged per user for a team, it is poor value. Judged per specialist, it is excellent.
Moz Pro
Self-serve tiered subscription metered per campaign on tracked keywords and pages crawled, with published per-unit overage pricing and a separately sold row-based Links API.
- Starter$49
- Standard$99
- Medium$179
- Large$299
Moz Pro is the best price-to-capability ratio among the established suites, and it is not close. Standard at $79 annually gives you a 40-trillion-link index, 300 tracked keywords, 400,000 crawled pages, and AI visibility tracking for roughly what one additional Ahrefs seat costs. The overage model is honest, the annual discount is a real 20 percent, and the Links API at $20 per month is the only affordable programmatic access to a major backlink index anywhere in the market. What you give up is depth and breadth: a smaller keyword database, no advertising or social intelligence, no content editor, and local sold separately. If your SEO work is fundamentals done consistently rather than competitive intelligence done exhaustively, Moz is the rational purchase and the money you save is better spent on content.
Editorial verdict on each
Majestic
Majestic is the arbiter, not the platform. If your job involves deciding whether a link is worth acquiring, whether a domain's history is clean, or whether the number your main suite just reported is real, Majestic Lite at about €47 is the cheapest way to have a genuinely independent second index with a 2006 archive behind it, and Topical Trust Flow plus Link Context give you signals nobody else reports. Buy it as a component alongside a research suite and a technical crawler, and it earns its keep in a single avoided bad placement. Do not buy it expecting a platform: there is no keyword data, no rank tracking, no crawler, and no AI visibility. And go in clear-eyed about the seat structure, which is the worst in the category: the second user costs a jump from €95 to €380, and many small agencies quietly solve that with one shared login rather than upgrading, which tells you what they think of the pricing.
Read the full Majestic profileMoz Pro
Moz Pro is no longer the tool that defines the category, and it has stopped pretending to be. What it is instead is the most sensibly priced complete SEO suite on the market: a 40-trillion-link index, credible authority metrics that need no explanation in a client meeting, honest published overage pricing, a 20 percent annual discount, AI visibility included rather than upsold, and a Links API starting at $20 per month when the nearest equivalent is reported at $500. The tradeoffs are clear and you should take them seriously if they apply to you: a thinner keyword database, no advertising or social intelligence, no content editor, and local listings sold separately per location. For a small business, a freelancer, or an in-house marketer who is accountable for organic traffic and not running a competitive intelligence operation, Moz is the rational default and the several hundred dollars a month you do not spend on Ahrefs is better spent on the content itself.
Read the full Moz Pro profileMajestic profile last reviewed 2026-08-22; Moz Pro last reviewed 2026-08-22. Pricing is compiled from public sources and can change without notice. See our methodology.