Modash vs Storyclash
An independent, review-free comparison compiled by the SaaSTracker editorial team. Both products are profiled in full, and neither can pay for placement here.
The short answer
Editorial assessmentStoryclash compared with Modash
Modash publishes its prices, starts near 100 dollars a month, and offers a free trial, which makes it the obvious choice for anyone Storyclash's annual contract prices out. Modash is broader on discovery volume and self-serve access; Storyclash is deeper on Stories retention, competitor rosters, and European support. For a small brand starting a programme, Modash is the sane first purchase; the case for moving to Storyclash arrives when the reporting burden and competitive research become the bottleneck.
Choose Modash if
Ecommerce and consumer brands, and the agencies that serve them, running ongoing creator programs on Instagram, TikTok, and YouTube where finding the right creator by audience composition is the hard part and Shopify is the store platform.
Choose Storyclash if
Mid-market and larger direct-to-consumer brands and agencies in Europe that run continuous influencer programmes, need Instagram Stories preserved as evidence, and want to reverse engineer what competitors are doing with creators. Budget of roughly 12,000 euros a year upward, and comfort with an annual contract, are effectively prerequisites.
Side by side
13 attributes| Attribute | Modash | Storyclash |
|---|---|---|
| Category | Influencer | Influencer |
| Starting price | $199 per month billed annually ($2,388 per year); $299 per month on month-to-month billing (14 days trial) | Around 499 euros per month on the Starter tier, billed annually |
| Pricing model | Annual or monthly subscription with three published tiers plus a quoted Enterprise level. Every tier includes Discover, Manage, Track, Inbox, and Shopify gifting; what changes between tiers is metered capacity (opened profiles, email unlocks, tracked creators, influential fans, seats) and access to payments and affiliate management. The developer APIs are priced entirely separately on annual credit contracts. | Annual subscription sold through a sales team, with tiers structured by programme size rather than by seats alone. Publicly referenced list prices exist for three tiers, but the pricing page directs buyers to a demo and describes pricing as tailored, so the number you are quoted depends on tracked creators, brands, markets, and seats. Buyers consistently report a 12 month minimum term with no monthly rolling option. |
| Free plan | No | No |
| Free trial | 14 days, no credit card, capped at 20 profile views, 6 email unlocks, and 10 tracked creators | No |
| Best for | Ecommerce and consumer brands, and the agencies that serve them, running ongoing creator programs on Instagram, TikTok, and YouTube where finding the right creator by audience composition is the hard part and Shopify is the store platform. | Mid-market and larger direct-to-consumer brands and agencies in Europe that run continuous influencer programmes, need Instagram Stories preserved as evidence, and want to reverse engineer what competitors are doing with creators. Budget of roughly 12,000 euros a year upward, and comfort with an annual contract, are effectively prerequisites. |
| Setup time | Search is usable within minutes of signing up. A full deployment takes longer: connecting Gmail or Outlook, authorizing Shopify, defining campaign tracking criteria such as hashtags and mention rules, and importing an existing creator list typically fills a first week rather than a first afternoon. | Days rather than hours. Account setup runs through the sales and onboarding team, brand and competitor tracking has to be configured before the archive has anything in it, and the ecommerce integration needs store access. Useful competitor data appears immediately because it is drawn from the historical index, but tracking of your own campaigns only becomes valuable once it has been running for a few weeks. |
| Learning curve | Low for search, moderate for the parts that require judgment. The filters themselves are straightforward; knowing which audience thresholds actually predict performance, and how to spend a limited profile-open budget without exhausting it in the first week, is the skill that takes a month or two to develop. | Moderate. The AI search is easy to pick up and the reporting is conventional. The part that takes practice is knowing what to track: over-broad hashtag rules fill the archive with noise, and the tracked-influencer cap means the list has to be curated rather than left to grow. |
| Platforms | Web application, Instagram, TikTok, and YouTube data coverage, Shopify app, Gmail and Outlook mailbox sync | Web application, Instagram, TikTok, Facebook, YouTube, Snapchat (announced as coming) |
| Compliance | GDPR, EU-based data processing | GDPR |
| Founded | 2018 | 2016 |
| Headquarters | Tallinn, Estonia | Linz, Austria |
| Ownership | Independent, venture-backed | Acquired by Kolsquare (January 2026) |
Strengths and limitations
Modash
Strengths
- Audience-side filtering is genuinely differentiating; searching by who follows a creator rather than by the creator's own profile is what produces relevant shortlists.
- The 1,000 follower index floor means nano and micro creators are actually present, which matters because that is where most ecommerce programs now operate.
- Automatic content tracking, including Instagram stories captured before expiry, removes the most tedious recurring task in influencer reporting.
- Outreach sends from your own connected Gmail or Outlook mailbox, so replies land normally and no separate sending domain or deliverability setup is involved.
Limitations
- Credits are the real constraint: opened profiles and email unlocks reset monthly, do not roll over, and there is no overage option, so heavy vetting months force a tier upgrade rather than a small extra charge.
- Instagram, TikTok, and YouTube only; Pinterest, X, Twitch, Snapchat, and LinkedIn creators are simply not in the index.
- Audience data is noticeably thinner and less reliable on very small creators, which is awkward given that nano creators are one of the main reasons to use the index at all.
- Contracting is not handled in-platform; reviewers report drafting agreements externally and attaching them, which leaves a gap in the middle of the workflow.
Storyclash
Strengths
- The 12 month Instagram Stories archive is the feature users name first and the one competitors most often lack, because it converts ephemeral content into reportable evidence.
- Competitor creator intelligence is unusually deep: any brand can be queried for the creators posting about it, with a year of collaboration history attached.
- AI discovery by description, image, product URL, and lookalike removes the filter-stacking work that makes most creator databases tedious.
- Organic mention tracking systematically surfaces unpaid advocates, which is the cheapest partnership pipeline a brand has.
Limitations
- No free plan, no self-serve trial, and a reported 12 month minimum contract, which puts it out of reach for most genuinely small businesses.
- TikTok discovery is gated to the Growth tier at roughly double the Starter price, so the advertised entry price rarely matches the actual requirement.
- A commonly reported cap of around 150 actively tracked influencers constrains large always-on programmes and is not obvious from the marketing.
- No built-in creator payments or contracting, so briefs, invoices, and payouts stay outside the tool.
Pricing compared
Modash
Annual or monthly subscription with three published tiers plus a quoted Enterprise level. Every tier includes Discover, Manage, Track, Inbox, and Shopify gifting; what changes between tiers is metered capacity (opened profiles, email unlocks, tracked creators, influential fans, seats) and access to payments and affiliate management. The developer APIs are priced entirely separately on annual credit contracts.
- Essentials$199
- Performance$499
- EnterpriseFrom about $14,700
- Discovery and Raw APIsFrom about $10,000
Modash prices like a research subscription, and that is the right way to evaluate it. If your program depends on finding creators whose audience matches your buyer, the audience-side filters and credibility scoring are worth more than the workflow features, and $199 a month is cheap against one badly chosen partnership. If you already know your creators and mostly need tracking, payment, and reporting, you are paying a database price for a CRM job and cheaper tools exist. The credit model is the honest catch: 300 profile opens sounds generous until a vetting session burns forty of them in an afternoon, and because there is no overage the answer to running out is a tier upgrade rather than a small extra charge. Model your monthly vetting volume first, then pick the tier, and treat the tracked-creator ceiling as the real cap on program size.
Storyclash
Annual subscription sold through a sales team, with tiers structured by programme size rather than by seats alone. Publicly referenced list prices exist for three tiers, but the pricing page directs buyers to a demo and describes pricing as tailored, so the number you are quoted depends on tracked creators, brands, markets, and seats. Buyers consistently report a 12 month minimum term with no monthly rolling option.
- StarterAbout 499 euros
- GrowthAbout 999 euros
- ScaleAbout 1,899 euros
Judged on capability per euro, Storyclash is expensive for what a small business needs and reasonable for what a mid-market programme needs. The Stories archive and competitor roster data are genuinely hard to replicate with cheaper tools, and for a team spending six figures a year on creators, 12,000 euros for evidence and attribution is not the line item to argue about. For a business running five collaborations a quarter, the same money buys the collaborations themselves, and a per-search discovery tool or a marketplace does the job. The annual minimum is the sharpest edge: there is no cheap way to find out whether the data covers your niche before you have committed for a year, which makes the free Instagram brand rankings and a thorough demo the only real due diligence available.
Editorial verdict on each
Modash
Modash is the strongest self-serve answer in influencer marketing to the question most brands actually struggle with: which creators have an audience that looks like my customer. The audience-side filters, the 1,000 follower index floor, and the credibility scoring make shortlists that hold up, and the workflow attached to them (mailbox-synced outreach, Shopify gifting, automatic post and story tracking, affiliate links, payouts) is enough to run a program end to end without a second platform for most ecommerce teams. It is a real mid-market purchase, not a starter tool: $199 per month billed annually with no free plan, a deliberately tight trial, and a credit model with no overage valve, so the tier you pick is a research budget you cannot exceed without upgrading. The gaps are specific and worth naming: contracting happens outside the product, Inbox is a synced mailbox rather than an outreach engine, commerce attribution is Shopify-first, audience data thins out on the smallest creators, and three platforms means three platforms. Buy it if sourcing is your bottleneck and Shopify is your store; look elsewhere if your program is fundamentally affiliate operations, if you already know every creator you work with, or if your creators live anywhere but Instagram, TikTok, and YouTube.
Read the full Modash profileStoryclash
Storyclash is a good product sold on terms that exclude most of the businesses this directory serves. What it does well is genuinely differentiated: the 12 month Instagram Stories archive turns ephemeral content into evidence, the competitor roster view is the fastest shortlist-building tool in the category, and ecommerce attribution produces a revenue number rather than an impressions estimate. What it does not do is let you find out cheaply whether any of that works for your niche. There is no free plan, no self-serve trial, and a reported 12 month minimum starting near 499 euros a month, with TikTok discovery and outreach gated above that. Add a commonly reported 150 creator tracking cap, no payments rail, thin YouTube coverage, and an unresolved question about how the January 2026 Kolsquare acquisition consolidates two overlapping platforms, and the shortlist narrows sharply. Buy it if you are a European commerce brand or agency already spending seriously on creators and the reporting burden is the problem. If you are starting out, buy something with published pricing and a monthly term, and revisit Storyclash when the archive would actually save you three days a month.
Read the full Storyclash profileModash profile last reviewed 2026-08-23; Storyclash last reviewed 2026-08-23. Pricing is compiled from public sources and can change without notice. See our methodology.