Giftpack

Name: Giftpack
Brand: Giftpack
Price: 025099 USD

A multi-million item global catalog, an AI that picks the gift, and a free tier for 250 recipients

Giftpack is an AI-driven corporate gifting and incentive platform that recommends and fulfils gifts from a catalog of roughly 3.2 to 3.5 million products across more than 220 countries, covering client gifting, employee recognition, branded swag production, points-based rewards, and workflow automation; it offers a permanently free tier for up to 250 recipients, a $99 per month Premium plan that adds a 15 percent procurement discount, and a $699 per month Enterprise plan with a 40 percent discount.

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Overview

Giftpack began with a long-distance relationship. Archer Chiang was 20,000 miles from his girlfriend in Taiwan, started testing the idea of sending a gesture across borders in San Francisco in 2016, and launched the product in 2017 as what the company describes as the first cross-border real-time gifting company. It is now headquartered in New York with offices in Tokyo, Seoul, San Francisco, and Taipei, running a team of around 30 people, and has raised roughly $4.3 million across three rounds, most recently a seed round completed in September 2023.

The pitch is scale and matching. Where Goody and Loop & Tie run curated catalogs of a few hundred items, Giftpack sources from a global catalog reported between 3.2 and 3.5 million products and ships to more than 220 countries, with the AI layer selecting what to send based on what it knows about the recipient rather than asking you to guess. Around that sits a wider incentive product: global swag factories, an incentive marketplace, social recognition, points-based rewarding, and workflow automation. Named customers include AWS, Chase, Zappos, eToro, Coca-Cola, and Rakuten.

Commercially it is one of the few genuinely self-serve platforms in the international half of this category. The Freemium plan is $0 a month for life, covering 250 recipients with global marketplace access and unlimited branded gifts. Premium starts at $99 a month and adds management features and a 15 percent procurement discount. Enterprise at $699 a month adds unlimited integrations, social recognition, and a 40 percent procurement discount. Those discounts are the real pricing mechanic: the subscription is effectively buying you a lower cost of goods.

The caveat is transparency. Giftpack states plainly that there is no single universal price, and that a program's real cost combines platform fees, merchandise cost, design and production charges, shipping, warehousing, duties, taxes, payment processing, and managed service fees. That honesty is welcome and it is also a warning: unlike Loop & Tie's fixed price points or Goody's charge-on-acceptance model, you cannot fully calculate the all-in cost of a Giftpack send from the pricing page. For international programs, where duties and customs are the expensive part, that matters.

Best for

Teams with recipients spread across many countries, and organizations running gifting, employee recognition, branded swag, and points-based rewards as one program rather than four separate vendor relationships.

Not the right fit for

Buyers who need a fully calculable cost per send before committing, because the company states outright that pricing combines platform fees, merchandise, production, shipping, duties, taxes, and processing with no universal number.
US-only small teams sending a handful of gifts, who will get better economics from Goody's free plan with no procurement discount to chase.
Anyone who wants a handwritten physical note; Giftpack sends gifts and merchandise, not correspondence.
Teams that need the recipient's employer gift policy handled for them; a global catalog makes it easier to breach a local gift cap, not harder, and compliance limits remain your responsibility.
Organizations wanting a published, fixed unclaimed-gift refund policy, which is not something Giftpack states publicly the way Goody and Loop & Tie do.

How it works

1
You define the recipient and the occasion. The AI layer draws on what the platform knows about the person and the context to shortlist gifts from the global catalog rather than requiring you to browse three million items yourself, which is the point of having a catalog that large.
2
You set the budget and the delivery approach: a specific gift, a selection the recipient picks from, branded merchandise produced through the swag factories, a marketplace incentive, or points the recipient redeems at their own pace.
3
Sends go out and Giftpack handles fulfilment across more than 220 countries, including the parts nobody enjoys: shipping, warehousing, duties, taxes, and payment processing. This is the operational substance of an international gifting platform and it is the reason a global program is worth paying a platform for at all.
4
Reporting and automation close the loop. Workflow automation triggers recurring programs, social recognition and points rewarding cover the employee side, and the company publishes ROI calculators for customer success, sales, HR, and recruiting functions to frame the spend against outcomes.

Feature breakdown

20 features in 4 modules

Catalog and AI matching

The scale argument, and the machinery for making scale usable.

Global catalog of millions of items: Sourcing from a catalog reported between 3.2 and 3.5 million products worldwide, which is two to three orders of magnitude larger than the curated marketplaces run by Goody or Loop & Tie.
AI gift recommendation: The platform shortlists gifts based on recipient context rather than making a human browse a catalog that size, which is the only way a multi-million item inventory is actually usable.
Coverage across 220-plus countries: The widest published international reach in this batch by a wide margin, and the core reason a multinational team ends up here.
Incentive marketplace: Beyond physical gifts, a marketplace of incentives and rewards for programs where a digital or experiential reward fits better than a shipped product.
Unlimited branded gifts on the free tier: Branded gifting is not gated behind a paid plan, which is unusual; most competitors treat branding as a Pro-tier feature.

Swag production and fulfilment

The operational layer that separates a gifting platform from a catalog.

Global swag factories: Branded merchandise designed and produced through the platform's own production network rather than sourced from a separate promotional products supplier.
International shipping and customs handling: Shipping, warehousing, duties, and taxes are handled as part of the program. This is the expensive, unglamorous work that makes cross-border gifting viable, and it is also where a large part of the cost sits.
Warehousing: Inventory can be held and distributed by the platform rather than accumulating in an office, which is the standard failure mode of self-run swag programs.
Procurement discounts by plan: 15 percent on Premium and 40 percent on Enterprise. The subscription is effectively buying a lower cost of goods, which is a genuinely different pricing mechanic from the rest of this category.
Design and production services: Custom design and production charges are handled in-platform for branded programs, quoted per project rather than included.
Managed services for complex programs: For programs that need running rather than tooling, managed service fees apply on top of the subscription.

Employee recognition and rewards

The half of the product aimed at people operations rather than sales.

Social recognition: Peer and manager recognition flows, available on the Enterprise tier, so appreciation becomes visible inside the organization rather than a private transaction.
Points rewarding: Recipients accumulate points redeemable against the marketplace at their own pace, which suits ongoing recognition programs better than one-off gifts.
Employee recognition programs: Milestone, onboarding, and appreciation gifting run as structured programs rather than ad hoc sends.
Recruiting and candidate gifting: One of the published ROI calculator use cases, aimed at offer acceptance and candidate experience rather than pipeline.

Automation, integrations, and measurement

Connecting the program to systems and to numbers.

Workflow automation: Recurring and triggered programs run without manual sends, which is what turns recognition from an intention into a process.
Unlimited integrations on Enterprise: Integration count is a plan gate rather than a feature list, with Enterprise at $699 a month unlocking unlimited connections.
Management features on Premium: Program management, oversight, and controls arrive at the $99 tier, which is the practical difference between the free plan and a running program.
ROI calculators by function: Published calculators for customer success, sales, HR, and recruiting, which is a framing tool for justifying spend rather than a measurement system, but it is more than most competitors offer.
Case studies by vertical: Published results in banking, healthcare, and retail, which is useful evidence when the internal question is whether this works in a regulated industry.

Use cases

4 documented

Distributed company gifting employees in a dozen countries

Milestone gifts have to reach people in Japan, Brazil, Poland, and the US, and every previous attempt has ended in customs delays and inconsistent experiences.

Coverage across 220-plus countries with duties, taxes, and shipping handled by the platform, and the AI selecting locally appropriate gifts rather than mailing the same US item everywhere.

Marketing team consolidating swag and gifting vendors

Branded merchandise comes from one supplier, client gifts from another, and employee recognition from a third, with three contracts and no shared reporting.

Global swag factories, the incentive marketplace, and recognition run on one platform, with warehousing removing the boxes-in-the-office problem and Enterprise integrations connecting it to internal systems.

Small business testing international gifting

A US team has picked up customers in Europe and Asia and has no idea how to send them anything without a customs incident.

The permanently free tier covers 250 recipients with global marketplace access and unlimited branded gifts, so the international mechanics can be tested before any subscription is committed.

High-volume sales organization chasing cost of goods

Gifting spend has grown to thousands of gifts a year and the finance team wants the unit cost down rather than the program stopped.

Enterprise at $699 a month delivers a 40 percent procurement discount. Above roughly 70 gifts a month at a $25 value, the discount alone covers the subscription, and everything beyond that is a saving.

Pricing

from $0 per month (Freemium, 250 recipients), then $99 per month (Premium)

Freemium subscription where the paid plans buy management features, integrations, and a procurement discount on the cost of goods. Merchandise, design and production, shipping, warehousing, duties, taxes, payment processing, and managed services are all charged on top.

Plan	Price	Includes
Freemium	$0 per month, lifetime	Up to 250 recipients Global marketplace access Unlimited branded gifts Self-serve signup No procurement discount A real free tier with international coverage, which is genuinely rare. The recipient cap is the constraint, not the feature set.
Premium	From $99 per month	Everything in Freemium Program management features 15 percent procurement discount Access to the full multi-million item catalog Self-serve or sales-assisted signup At a $25 gift value the 15 percent discount saves $3.75 per gift, so the plan pays for itself at roughly 26 gifts a month.
Enterprise	$699 per month	Everything in Premium Unlimited integrations 40 percent procurement discount Social recognition Points rewarding programs At a $25 gift value the 40 percent discount saves $10 per gift, so the plan breaks even at roughly 70 gifts a month.

Plan

Price

Includes

Freemium

per month, lifetime

Up to 250 recipients
Global marketplace access
Unlimited branded gifts
Self-serve signup
No procurement discount

A real free tier with international coverage, which is genuinely rare. The recipient cap is the constraint, not the feature set.

Premium

From $99

per month

Everything in Freemium
Program management features
15 percent procurement discount
Access to the full multi-million item catalog
Self-serve or sales-assisted signup

At a $25 gift value the 15 percent discount saves $3.75 per gift, so the plan pays for itself at roughly 26 gifts a month.

Enterprise

$699

per month

Everything in Premium
Unlimited integrations
40 percent procurement discount
Social recognition
Points rewarding programs

At a $25 gift value the 40 percent discount saves $10 per gift, so the plan breaks even at roughly 70 gifts a month.

Add-ons

Merchandise and reward cost (At cost, less any plan discount): The gift itself, discounted 15 percent on Premium and 40 percent on Enterprise.
Design and production charges (Quoted): For custom branded merchandise produced through the global swag factories.
Shipping, warehousing, duties, taxes, and payment processing (Quoted per program): The dominant variable cost on international programs and the reason a fixed all-in price cannot be published.
Managed services (Quoted): For complex programs the platform runs rather than tools.

Billing notes

The subscription is not buying you the ability to send. It is buying management features, integration capacity, and a discount on the cost of goods, which is a fundamentally different pricing mechanic from every other vendor in this category.
The procurement discounts are the number to model. At a $25 gift value, Premium's 15 percent saves $3.75 per gift and breaks even at roughly 26 gifts a month; Enterprise's 40 percent saves $10 per gift and breaks even at roughly 70 gifts a month. Below those volumes you are paying a subscription for features, not savings.
Giftpack states explicitly that there is no single universal price and that a program's real cost combines platform fees, merchandise, design and production, shipping, warehousing, duties, taxes, payment processing, and managed service fees. Take that at face value and get a written quote before committing to an international program.
Worked example for a $25 gift: on the free tier, $0 platform fee plus $25 of merchandise plus shipping, and on an international send plus duties and taxes that are quoted rather than published. On Premium the merchandise cost drops to about $21.25 but you are carrying $99 a month. On Enterprise it drops to about $15 with $699 a month behind it. The variable that decides which is cheapest is not the gift, it is your monthly volume.
Unclaimed gift handling is not published. Neither a refund policy nor a credit-return mechanism appears on the pricing page, unlike Goody's charge-on-acceptance model or Loop & Tie's three-month expiry into account credit. Ask about it directly, because in this category it is where a lot of vendor margin lives.
International duties and customs are handled by the platform but charged through to you. On a low-value gift crossing a border, duties and shipping can easily exceed the item cost, so budget the landed cost rather than the catalog price.

Value assessment: Giftpack is the best-value option in this batch for one specific situation: a program with real international spread and enough volume for the procurement discount to bite. The free tier is genuinely useful for testing that, with global marketplace access and 250 recipients at no cost. Above roughly 70 gifts a month, the Enterprise discount pays for the subscription and then some, which no other vendor here offers as a mechanism. Below that, the value case is weak: a US-only small team sending twenty gifts a month is better off on Goody's free plan paying nothing at all. And the unpublished layer of shipping, duties, and production charges means the headline pricing is less informative than Loop & Tie's fixed price points, so due diligence has to include a written quote.

Strengths & limitations

Strengths

A permanently free tier with global marketplace access, 250 recipients, and unlimited branded gifts, which is the only free international gifting entry point in this batch.
Coverage across more than 220 countries with shipping, warehousing, duties, and taxes handled by the platform, which is the operational problem international gifting actually is.
A catalog reported between 3.2 and 3.5 million items with an AI layer that makes a catalog that size usable rather than paralysing.
Procurement discounts of 15 and 40 percent turn the subscription into a cost-of-goods lever, which is a smarter pricing mechanic than a flat seat fee for high-volume buyers.
One platform covering client gifting, employee recognition, branded swag production, points rewards, and social recognition, which consolidates several vendor relationships.
In-house global swag factories plus warehousing, so branded merchandise is produced and distributed rather than delivered to an office in boxes.
Genuine international presence with offices in New York, Tokyo, Seoul, San Francisco, and Taipei rather than a US company claiming global coverage through a freight forwarder.
Published ROI calculators and vertical case studies in banking, healthcare, and retail, which help with the internal justification conversation.

Limitations

The all-in cost of a send is not calculable from published information. The company says so itself, listing platform fees, merchandise, design, production, shipping, warehousing, duties, taxes, and payment processing as separate components.
No published unclaimed-gift refund or credit policy, which is a meaningful gap given that Goody does not charge for unaccepted gifts and Loop & Tie returns expired value as credit.
Below roughly 26 gifts a month on Premium or 70 on Enterprise, the procurement discount does not cover the subscription and you are paying for features alone.
Integration capacity is a plan gate rather than a published connector list, so which specific CRM or HR systems connect natively at each tier requires asking.
It sends gifts and merchandise, not handwritten correspondence, so it cannot cover the direct mail half of this category.
A wider catalog makes it easier, not harder, to send something that breaches a recipient's local gift policy or a per-country value cap, and that governance remains your responsibility.
The company is small: around 30 people and roughly $4.3 million raised, competing against much larger enterprise gifting platforms on global operational complexity.
Reported catalog size varies between sources at 3.2 and 3.5 million items, which is a reminder that these figures are marketing claims rather than audited inventory counts.

Head-to-head comparisons

3 alternatives

Giftpack vs Goody

from $0 (Starter, unlimited sends in the US, Canada, and UK), then $20 per user per month (Pro)

Goody's free plan is free with no shipping charge, covers the US, Canada, and UK, and does not charge you for gifts the recipient never accepts. Giftpack's free plan is capped at 250 recipients but reaches 220-plus countries. Choose Goody if your recipients are domestic, because it is cheaper and its unclaimed-gift terms are better. Choose Giftpack the moment a meaningful share of your recipients are outside those three countries, because Goody's international path costs a $20 seat plus a substantial cross-border charge.

Full Giftpack vs Goody comparison

Giftpack vs Loop & Tie

from $0 per year (Free, with $5 flat-rate shipping per gift), then $500 per year (Essentials)

Loop & Tie sells fixed collections at $30, $50, $75, and $100 with a published rate card and a three-month expiry that returns value as credit; Giftpack sells access to a multi-million item global catalog with procurement discounts and an unpublished cost stack. Pick Loop & Tie when you need to know exactly what a gift costs and to control which brands represent you. Pick Giftpack when catalog breadth, international fulfilment, and consolidating swag with recognition matter more than a calculable per-gift price.

Full Giftpack vs Loop & Tie comparison

Giftpack vs Scribeless

from £1.99 per card, domestic postage included

Two different answers to the same problem of reaching someone physically. Scribeless mails a handwriting-style piece from facilities in five countries for £1.99 all in with postage included; Giftpack ships an actual gift anywhere in 220 countries with duties handled. Use Scribeless when the recipient works under a gift policy that makes any gift awkward, or when the cost per touch has to stay around two pounds. Use Giftpack when the gift itself is the gesture and the recipient could be anywhere.

Full Giftpack vs Scribeless comparison

Implementation & onboarding

Setup time: Under an hour to sign up on the free tier and send. A real program with branded merchandise, warehousing, and recurring automation takes weeks, mostly because production and logistics have lead times that software does not.
Learning curve: Moderate. The gifting side is straightforward, but the platform spans swag production, recognition, points, and international logistics, so the difficulty is scoping which parts you actually want rather than operating any one of them.
Onboarding: The Freemium tier is self-serve. Premium can be started directly or through sales, and Enterprise involves a conversation. Because the cost stack is quoted rather than published, the practical onboarding step for any serious program is getting a written quote covering merchandise, production, shipping, duties, taxes, and processing.
Migration notes: Coming from a domestic gifting platform, the migration work is less about data and more about program design: an international catalog needs per-country value caps and policy rules that a US-only program never had. Coming from a swag supplier, the meaningful move is transferring existing inventory into Giftpack's warehousing rather than continuing to store it yourself. Confirm what happens to any prepaid balance or credit before switching, since Giftpack does not publish its unclaimed-value policy.

Platform, API & security

Platforms: Web applicationIntegrations (unlimited on Enterprise)API and developer documentation referenced by the vendor
API: API documentation is referenced by the company alongside a help center. Integration capacity is gated by plan rather than published as a fixed connector list, with Enterprise offering unlimited integrations.
Compliance: Case studies published in banking, healthcare, and retailNo SOC 2 or ISO certification advertised publicly
Data residency: Headquartered in New York with offices in Tokyo, Seoul, San Francisco, and Taipei; specific data hosting regions are not published.
SSO: Not published on the standard pricing page; likely an Enterprise discussion.
Security notes: Recipient data crosses borders for international fulfilment, which raises data transfer questions in EU and UK contexts that the marketing site does not address. Request a data processing agreement and clarity on where recipient data is stored and processed as part of procurement.

Support & resources

Channels: Help centerSales and account contactManaged services for complex programs
Documentation: Help center and API documentation referenced by the vendor, alongside ROI calculators for customer success, sales, HR, and recruiting.
Community: No formal user community; the founder maintains a visible public profile through business councils and podcasts.

Company

Founded: 2016
Headquarters: New York, New York, United States, with offices in Tokyo, Seoul, San Francisco, and Taipei
Ownership: Venture-backed, founder-led
Founders: Archer Chiang
Employees: Around 30 (reported)
Funding: Approximately $4.3 million raised across three rounds from eight investors, with the most recent seed round completed in September 2023. The company reports having delivered more than 50,000 gifts to over 900 corporate clients.

Funding history

Round	Amount	Year	Notes
Pre-seed and seed	Included in the $4.3M total	2022	Early rounds funding the move from cross-border gifting into a corporate gifting SaaS platform.
Seed	Closing round of the $4.3M total	2023	Completed in September 2023, led by Chang Hai Lin, funding AI-powered automation of corporate gifting.

Timeline

2016Archer Chiang begins testing cross-border gifting in San Francisco, prompted by a long-distance relationship spanning 20,000 miles.
2017Giftpack launches publicly, positioned by the company as the first cross-border real-time gifting service.
2022Raises funding to transform corporate and personal gifting, shifting the product toward AI-driven recipient matching at enterprise scale.
2023Completes a seed round in September taking total funding to roughly $4.3 million, with a global catalog of around 3.2 million items and coverage across 220-plus countries.
2025Expands beyond gifting into incentive infrastructure: global swag factories, an incentive marketplace, points rewarding, and social recognition.
2026Runs a three-tier structure with a permanently free 250-recipient plan, Premium from $99 a month with a 15 percent procurement discount, and Enterprise at $699 a month with 40 percent, serving named customers including AWS, Chase, Zappos, Coca-Cola, and Rakuten.

Integrations

CRM and sales platforms (integration capacity gated by plan)
HR and people systems
Workflow automation
API
Unlimited integrations on the Enterprise tier

Frequently asked questions

12 questions

What is Giftpack?

Giftpack is an AI-driven corporate gifting and incentive platform. It recommends and fulfils gifts from a global catalog of roughly 3.2 to 3.5 million products across more than 220 countries, and also covers branded swag production, employee recognition, points-based rewards, and workflow automation. It was founded by Archer Chiang, tested in San Francisco in 2016, and launched in 2017.

How much does Giftpack cost?

The Freemium plan is $0 a month for life and covers up to 250 recipients with global marketplace access and unlimited branded gifts. Premium starts at $99 a month and adds management features plus a 15 percent procurement discount. Enterprise is $699 a month with unlimited integrations, social recognition, and a 40 percent procurement discount. Merchandise, shipping, duties, taxes, and production are charged separately.

Is there a platform fee or do I just pay per send?

There is a platform fee on the paid plans, but its purpose is unusual: it buys a discount on the cost of goods rather than the right to send. At a $25 gift value, Premium's 15 percent discount saves $3.75 per gift and pays for itself at roughly 26 gifts a month; Enterprise's 40 percent saves $10 per gift and pays for itself at roughly 70. Below those volumes the free tier is often the better economic choice.

What does a $25 gift actually cost all in?

That depends on plan and destination, and Giftpack says so openly. On the free tier it is $25 of merchandise plus shipping, plus duties and taxes on an international send. On Premium the merchandise drops to about $21.25 against a $99 monthly fee; on Enterprise to about $15 against $699. The unpublished components, shipping, warehousing, duties, taxes, and payment processing, are the ones that move the number most on cross-border sends, so get a written quote.

Do I need the recipient's mailing address?

Giftpack handles fulfilment across 220-plus countries and supports selection-based sending, so the address can be collected as part of the redemption flow rather than gathered by you up front. Confirm the exact flow for your program, since the platform spans several delivery models from direct shipment to points redemption.

What happens if a gift is never claimed?

Giftpack does not publish an unclaimed-gift refund or credit policy, which is a real gap when comparing it against Goody, which does not charge you for unaccepted gifts, and Loop & Tie, which returns expired value to your account as credit after three months. Ask directly and get it in writing, because unclaimed value is where a lot of this category's margin sits.

How does international shipping and customs work?

Shipping, warehousing, duties, and taxes are handled by the platform as part of a program and charged through to you. This is the main operational reason to use Giftpack rather than posting things yourself. Be aware that on a low-value gift crossing a border, duties and shipping can exceed the item cost, so budget the landed cost rather than the catalog price.

Will the gift breach the recipient's company gift policy?

That remains your responsibility, and a global catalog makes the question harder rather than easier because value caps differ by country and by employer. Financial services, healthcare procurement, and public sector recipients commonly face strict limits and outright bans on cash-equivalent items. Set per-country value caps in your program design rather than assuming the platform enforces them.

Can a gift be triggered from a CRM or sales tool?

Workflow automation is a core capability and integration capacity is gated by plan, with unlimited integrations on the $699 Enterprise tier. Which specific CRM and HR systems connect natively at each tier is not published as a fixed list, so confirm your particular stack before assuming it is covered.

How do I measure return on a gifting program here?

Giftpack publishes ROI calculators for customer success, sales, HR, and recruiting, plus case studies in banking, healthcare, and retail. Those are framing tools rather than measurement systems. For genuine attribution, key sends to your own CRM records, track redemption, and hold out a control group, which is the same discipline every vendor in this category requires.

Is the free plan actually usable?

Yes, and it is the most interesting free tier in this category for international teams: $0 a month for life, 250 recipients, global marketplace access, and unlimited branded gifts. The recipient cap rather than the feature set is what eventually pushes you to pay. It is the right way to test whether cross-border fulfilment works for your recipients before signing anything.

Who owns Giftpack and how big is it?

It is a venture-backed private company founded by Archer Chiang, headquartered in New York with offices in Tokyo, Seoul, San Francisco, and Taipei, running a team of around 30 people. It has raised roughly $4.3 million across three rounds, most recently a seed round completed in September 2023, and reports more than 50,000 gifts delivered to over 900 corporate clients.

Editorial verdict

Giftpack is the international answer in this category, and for a distributed company it is the only one here that plausibly handles gifting to 220 countries with duties and customs included rather than as your problem. The free tier is a genuinely good way to test that claim before spending anything, and the procurement discount model is a smarter pricing mechanic than a seat fee once volume is real: above about 70 gifts a month, Enterprise pays for itself on cost of goods alone. What holds it back is the arithmetic you cannot do from outside. The company is admirably honest that shipping, duties, taxes, production, and processing sit on top of the subscription, but that means you cannot price a program until someone quotes it, and there is no published policy on what happens to unclaimed value. Start free, get a written quote for the landed cost, and if your recipients are all in the US then buy Goody instead.

Written by the SaaSTracker editorial team. Awards, when shown, are judged against the published criteria in our methodology.