HeyReach vs Lusha
An independent, review-free comparison compiled by the SaaSTracker editorial team. Both products are profiled in full, and neither can pay for placement here.
The short answer
Editorial assessmentLusha compared with HeyReach
Different layers entirely: Lusha finds the human's coordinates; HeyReach works them on LinkedIn. In LinkedIn-heavy stacks Lusha supplies the email/phone fallback when connection requests stall.
Choose HeyReach if
Agencies and outbound teams scaling LinkedIn volume across multiple sender accounts with centralized reply management.
Choose Lusha if
SDRs and small teams that need reliable phone numbers and emails fast, without committing to an enterprise data contract.
Side by side
13 attributes| Attribute | HeyReach | Lusha |
|---|---|---|
| Category | Data | |
| Starting price | $79/sender/mo (14 days trial) | Free plan; paid from $36/user/mo (free plan available) |
| Pricing model | Per-sender (connected LinkedIn account) monthly pricing; seats, campaigns, and inbox users are unlimited. Agency bundles discount sender packs. | Freemium with per-user monthly tiers; credits meter reveals (phone credits distinct from email on some plans). Scale tier adds API, enrichment, and governance on annual terms. |
| Free plan | No | Monthly credit allowance with the extension, genuinely usable. |
| Free trial | 14 days | 7 days (Pro features) |
| Best for | Agencies and outbound teams scaling LinkedIn volume across multiple sender accounts with centralized reply management. | SDRs and small teams that need reliable phone numbers and emails fast, without committing to an enterprise data contract. |
| Setup time | An afternoon to connect senders and launch; new accounts should ramp a week before full pacing. | Ten minutes to first reveal; an afternoon for CRM sync and team credit pooling. |
| Learning curve | Low-to-moderate, the product is focused; the real learning is portfolio strategy (how many senders, whose identities, what pacing). | The gentlest in the data category. |
| Platforms | Web app (cloud execution), REST API | Web app, Chrome extension, REST API (Scale) |
| Compliance | GDPR-aligned processes | ISO 27701, ISO 27001, SOC 2 Type II, GDPR, CCPA |
| Founded | 2022 | 2016 |
| Headquarters | Skopje, North Macedonia | Tel Aviv, Israel |
| Ownership | Bootstrapped | Venture-backed (private) |
Strengths and limitations
HeyReach
Strengths
- Sender rotation with pooled limits, the only proven path to LinkedIn volume at scale.
- Unified inbox with reply-as-sender makes multi-identity operations actually manageable.
- Best API and Clay/CRM integrations in the category; built to be composed.
- Unlimited seats/campaigns pricing is agency-native.
Limitations
- The model requires operating multiple LinkedIn accounts, acquisition, upkeep, and policy exposure are inherent.
- Per-identity depth (engagement scraping, granular behavioral tuning) trails Expandi.
- LinkedIn-only; multichannel programs need a partner email platform.
- Reporting is operational rather than analytical; agencies build client analytics downstream.
Lusha
Strengths
- Best-in-class direct-dial accuracy in its price range, the defining differentiator.
- Frictionless extension workflow; fastest time-to-value in the category.
- Genuinely useful free tier keeps evaluation honest.
- Compliance certifications (ISO 27701, SOC 2) ease privacy reviews unusual at this price.
Limitations
- Database breadth and filter depth trail Apollo's at similar spend.
- Credit economics punish careless bulk reveals; phone credits deplete fast.
- No engagement layer, pure data; execution lives elsewhere.
- Intent/signal features are add-on-grade, not differentiating.
Pricing compared
HeyReach
Per-sender (connected LinkedIn account) monthly pricing; seats, campaigns, and inbox users are unlimited. Agency bundles discount sender packs.
- Starter$79
- Agency (10 senders)$799
- Scale (50 senders)Custom
Per aggregate invite delivered, HeyReach's rotation economics beat single-account tools decisively once you run 3+ senders. The subscription is rarely the binding cost, maintaining a healthy account portfolio is, and HeyReach's tooling (health monitoring, auto-withdraw) is what keeps that portfolio productive.
Lusha
Freemium with per-user monthly tiers; credits meter reveals (phone credits distinct from email on some plans). Scale tier adds API, enrichment, and governance on annual terms.
- Free$0
- Pro$36
- Premium$59
- ScaleCustom
Priced above Apollo per record and below enterprise contracts, Lusha's premium buys dial accuracy where it pays for itself in connect rates. For email-centric volume it's the wrong spend; for phone-led motions it's often the highest-ROI data line after the sequencer.
Editorial verdict on each
HeyReach
MomentumHeyReach won the volume half of LinkedIn outreach by shipping cold email's rotation playbook with the plumbing agencies actually need: pooled limits, one inbox, unlimited seats, and a real API. The model's costs are honest, you must field an account portfolio and carry the policy exposure, but for teams whose targets exceed any single account's ceiling, it is the category's clearest answer and its momentum is deserved.
Read the full HeyReach profileLusha
Best ValueLusha is the precision instrument of self-serve B2B data: the extension is still the fastest reveal workflow anywhere, and the dials are the ones that actually connect. It has wisely stopped pretending to be a platform, its future is being the trusted, certified accuracy layer inside bigger stacks, a role the Clay era rewards. Buy it for phones and speed; buy breadth elsewhere.
Read the full Lusha profileHeyReach profile last reviewed 2026-08-22; Lusha last reviewed 2026-08-22. Pricing is compiled from public sources and can change without notice. See our methodology.