Leadberry vs Whois Visiting
An independent, review-free comparison compiled by the SaaSTracker editorial team. Both products are profiled in full, and neither can pay for placement here.
The short answer
Both sides assessedLeadberry compared with Whois Visiting
The closest peer in shape: another long-running UK-adjacent company-level tool with a 14-day free trial, unlimited users, an email finder, and a white-label path for agencies. Whois Visiting prices from $69 a month and calculates your rate from traffic volume during the trial. Leadberry is cheaper, flat, unlimited, and has a permanent free tier. Take Whois Visiting for the agency white-label option and the prospecting database; take Leadberry for the better commercial terms.
Whois Visiting compared with Leadberry
The closest peer on shape and audience: both are long-running, small, company-level tools built for small businesses. Leadberry is cheaper and flatter at $24 to $44 a month with unlimited leads and a permanent free plan, plus a LinkedIn shared-connection layer. Whois Visiting costs more, calculates your price from traffic, but adds the 4.5 million company prospecting database, an email finder, and a real white-label product. Take Leadberry for the cheapest predictable feed; take Whois Visiting if you are an agency or want list building in the same subscription.
Choose Leadberry if
Small B2B businesses and agencies testing whether website visitor identification is worth anything at all, teams that want unlimited company identification on a flat sub-$50 monthly bill rather than a metered one, and salespeople who will actually use the LinkedIn connection-degree feature to find a warm path into an identified account.
Choose Whois Visiting if
UK and international B2B companies that want straightforward company-level identification with contact discovery attached, marketing agencies that need a genuinely white-labelled visitor identification product to resell under their own brand, and teams that want unlimited users without a seat tax.
Side by side
13 attributes| Attribute | Leadberry | Whois Visiting |
|---|---|---|
| Category | Visitor ID | Visitor ID |
| Starting price | $0 (Leadberry Light), then $24 per month billed annually (Essential) (free plan available) | From $69 per month (14 days trial) |
| Pricing model | Flat monthly subscription with unlimited lead identification on all paid tiers, plus a permanent free plan capped at 25 leads a month; tiers differ on capability rather than on identification volume. | Monthly or annual subscription with the rate calculated from your website traffic volume during the free trial, unlimited users included on every plan, and a 20 percent discount for paying annually. |
| Free plan | Leadberry Light gives 25 unique identified leads per month permanently at no cost. | No |
| Free trial | 7 days, full access, no credit card required, roughly thirty-second signup | 14 days, full access, no credit card required |
| Best for | Small B2B businesses and agencies testing whether website visitor identification is worth anything at all, teams that want unlimited company identification on a flat sub-$50 monthly bill rather than a metered one, and salespeople who will actually use the LinkedIn connection-degree feature to find a warm path into an identified account. | UK and international B2B companies that want straightforward company-level identification with contact discovery attached, marketing agencies that need a genuinely white-labelled visitor identification product to resell under their own brand, and teams that want unlimited users without a seat tax. |
| Setup time | Minutes. The vendor advertises a thirty-second signup with no credit card, and identified companies begin appearing without configuration. Setting up meaningful filters and alerts is another half hour well spent. | Under five minutes in practice. Sign up, take the tracking code, drop it in the site header, and companies begin appearing. The vendor claims under two minutes for the code itself and tracking begins immediately. |
| Learning curve | Very low, and lower than anything else in this category. The interface is a filtered list of companies with a detail view; there is no scoring model to tune, no segment builder to learn, and no data platform concepts to absorb. | Low. The product is a filtered real-time list of identified companies with a detail view, alerts, and an email finder. There is no scoring model to tune and no data platform concepts to absorb. |
| Platforms | Web application, Website integration, CSV and XLS export | Web application, JavaScript tracking code, White-label deployment for agencies |
| Compliance | Privacy policy published; no detailed GDPR legal basis, certification, or audit documentation available | GDPR page and privacy policy published; no detailed legal basis analysis, certification, or audit documentation available |
| Founded | 2010 | 2012 |
| Headquarters | Budapest, Hungary and Los Angeles, California, United States | Northampton, United Kingdom, with a presence in Silicon Valley, California |
| Ownership | Bootstrapped; a product of Brandlift Inc., a digital agency | Privately held |
Strengths and limitations
Leadberry
Strengths
- Flat unlimited-lead pricing on every paid tier, so cost per identified company falls toward zero as traffic grows rather than staying fixed like every metered competitor.
- A permanent free plan at 25 leads a month that makes evaluating the whole category genuinely free, which no venture-funded competitor offers on the same terms.
- The cheapest paid entry point in the category at $24 a month, with a $44 ceiling on self-serve.
- The LinkedIn layer showing shared connections and connection degree at identified companies is the single most conversion-relevant feature here and is unusual at this price.
Limitations
- No published match rate and no published identification methodology beyond the phrase proprietary algorithm, so you have to measure quality yourself.
- Company-level only. It never tells you which human visited, only which organisation and who works there.
- No documented public API, which rules it out for any team that wants to build on the data rather than read it in a dashboard or a CSV.
- Compliance documentation is thin: no published GDPR legal basis detail, no data residency statement, no visitor opt-out mechanics, which is awkward for a company half-based in the EU.
Whois Visiting
Strengths
- Fourteen years of continuous operation with a real customer base of 2,000-plus businesses, which is a stability profile most of this category cannot claim.
- A genuine white-label product rather than a multi-client dashboard, which makes it the strongest agency option among small company-level tools.
- Unlimited users on every plan, so team size never becomes a cost decision.
- The built-in 4.5 million company prospecting database with employee email export means one subscription covers both inbound signal and outbound list building.
Limitations
- The price is calculated from your traffic during the trial, so the published $69 floor is not a quote and you cannot budget in advance.
- No published match rate, methodology, or independent verification, so resolution quality is entirely something you have to establish yourself.
- No person-level identification. The email finder gives you contacts who work at the company, not the human who was on your site.
- Compliance documentation is thin: a GDPR page and a privacy policy, but no published legal basis analysis, data residency statement, or visitor opt-out workflow.
Pricing compared
Leadberry
Flat monthly subscription with unlimited lead identification on all paid tiers, plus a permanent free plan capped at 25 leads a month; tiers differ on capability rather than on identification volume.
- Leadberry Light$0
- Essential$24
- Pro$34
- Premium$44
- Leadberry UltimateFrom $299
On unit economics Leadberry is not close to being beaten. Unlimited company identification for $34 a month means the cost per identified company falls toward zero as your traffic grows, while every metered competitor holds you at somewhere between 7 and 33 cents each forever. If company-level identification is what you need and your site has real volume, no other product in this category is in the same price universe. What you give up is everything around the reveal: there is no published match rate, no documented API, no first-party data platform, no intent scoring, no EU data residency statement, and no compliance file. That is a fair trade for a small business testing the category or running a simple alert-and-export workflow, and a bad trade for a team that wants to build something on top of the data.
Whois Visiting
Monthly or annual subscription with the rate calculated from your website traffic volume during the free trial, unlimited users included on every plan, and a 20 percent discount for paying annually.
- MonthlyFrom $69
- AnnualFrom $745.20
- White labelQuoted
Judged on the floor price with unlimited users, Whois Visiting is reasonable value for company-level identification, sitting below Leadinfo and SalesViewer at entry and above Leadberry. The email finder and the 4.5 million company prospecting database add genuine capability that competitors either charge separately for or do not offer, and for an agency the white-label product is worth more than any feature comparison, because it changes what the agency can sell rather than what it can see. The honest problem is that you cannot know your price until the trial ends, and a vendor that scales the rate with traffic is structurally incentivised in the opposite direction from a customer who wants more traffic. Do the trial, get the number in writing, and compare it against Leadinfo, SalesViewer, and Snitcher at your actual volume rather than at the advertised floor.
Editorial verdict on each
Leadberry
Best ValueLeadberry is the price floor of this category and the right first stop for a small business that has never tried visitor identification. A permanent free plan lets you measure whether your traffic resolves at all, and if it does, $24 to $44 a month buys unlimited company identification with people data, behavioural filters, alerts, export, and the LinkedIn connection layer that actually produces meetings. On unit economics nothing else comes close. What you are giving up is everything a larger team eventually wants: a published match rate, an API, a compliance file, EU data residency, intent scoring, and a first-party data platform. Buy it if you want a clean company feed you will read and act on. Look at Salespanel, Snitcher, SalesViewer, or Leadinfo instead the moment someone in the business needs to build on the data or defend it to a privacy officer.
Read the full Leadberry profileWhois Visiting
Whois Visiting is a solid, unglamorous company-level identification tool with two features that genuinely set it apart from its price peers: a 4.5 million company prospecting database that makes one subscription cover inbound signal and outbound list building, and a real white-label product that lets an agency sell this as its own service. For an agency, that combination makes it the first thing to look at in this price bracket. For a direct buyer, the picture is more mixed. The floor price is competitive and unlimited users are a real saving, but the vendor calculates your actual rate from your own traffic, publishes no match rate, and publishes little compliance detail, which means you are running a fourteen-day trial to discover both what it resolves and what it costs. Do exactly that, get the number in writing, and compare it at your real volume against Leadberry below it and Leadinfo, SalesViewer, and Snitcher above it before you sign anything.
Read the full Whois Visiting profileLeadberry profile last reviewed 2026-08-22; Whois Visiting last reviewed 2026-08-22. Pricing is compiled from public sources and can change without notice. See our methodology.